Hanni
Location:
Hybrid (Atlanta based)
Department:
Marketing
Reports to:
VP, Marketing
About Hanni Hanni offers a line of highly effective and first-of-its-kind bodycare that helps you save time, smell luscious, and look dewy and glowy for hours. We believe that your bodycare routine should be just as important as your skincare and haircare routines, so we want to give you the essentials to enjoy and look forward to taking care of your body, just as we do.
About the Role The Hanni team is looking for a strategic and hands- on TikTok Shop and Creator Partnership Specialist to
lead our creator partnerships, TikTok Affiliate program, and community engagement efforts . This person will be at the intersection of culture, content, and commerce—building authentic relationships with creators, growing affiliate revenue through TikTok Shop, and turning our audience into a thriving community of brand advocates.
TikTok Affiliate Management
Own the growth of our TikTok Affiliate program—recruit, activate, and nurture affiliates
Build scalable systems for onboarding, communication, and reporting
Collaborate with growth and paid teams to drive sales through the TikTok Shop
Test affiliate incentive structures to maximize conversion and retention
Own and engage the TikTok Affiliate discord channel creating challenges, incentive programs and build community
TikTok Shop Maintenance including product listings, descriptions, pricing, and inventory, SEO and set-up with support of customer service and creative teams
Creator & Influencer Partnerships
Develop and manage a robust creator pipeline across social channels with agency support
Identify and onboard creators aligned with brand values and target audience
Manage influencer briefs, contracts, and content calendars
Track and analyze content performance to optimize ROI and creative direction
Partner with paid media team to whitelist/boost top-performing UGC
TikTok Ads & Creator Content Collaboration
Partner with the Performance Marketing team on creative testing, content seeding, and storytelling
Identify top-performing creators for ad whitelisting
Stay on top of TikTok trends, algorithm updates, and platform best practices
Review and guide with brand team the TikTok Creator content
Community Building
Foster a genuine brand community through social channels, TYB, and on-platform groups
Engage daily with the community to build brand love and identify advocates
Plan surprise-and-delight moments and ambassador activations
Use insights from the community to inform product, content, and campaign development
Who You Are
1+ years experience in influencer marketing, creator management, or social commerce
Deep understanding of TikTok, affiliate marketing, and creator culture
Data-driven with a creative instinct—you know what performs and why
Comfortable juggling multiple priorities in a fast-moving, high-growth environment
A natural relationship builder who thrives in community-centric marketing
#J-18808-Ljbffr
Hybrid (Atlanta based)
Department:
Marketing
Reports to:
VP, Marketing
About Hanni Hanni offers a line of highly effective and first-of-its-kind bodycare that helps you save time, smell luscious, and look dewy and glowy for hours. We believe that your bodycare routine should be just as important as your skincare and haircare routines, so we want to give you the essentials to enjoy and look forward to taking care of your body, just as we do.
About the Role The Hanni team is looking for a strategic and hands- on TikTok Shop and Creator Partnership Specialist to
lead our creator partnerships, TikTok Affiliate program, and community engagement efforts . This person will be at the intersection of culture, content, and commerce—building authentic relationships with creators, growing affiliate revenue through TikTok Shop, and turning our audience into a thriving community of brand advocates.
TikTok Affiliate Management
Own the growth of our TikTok Affiliate program—recruit, activate, and nurture affiliates
Build scalable systems for onboarding, communication, and reporting
Collaborate with growth and paid teams to drive sales through the TikTok Shop
Test affiliate incentive structures to maximize conversion and retention
Own and engage the TikTok Affiliate discord channel creating challenges, incentive programs and build community
TikTok Shop Maintenance including product listings, descriptions, pricing, and inventory, SEO and set-up with support of customer service and creative teams
Creator & Influencer Partnerships
Develop and manage a robust creator pipeline across social channels with agency support
Identify and onboard creators aligned with brand values and target audience
Manage influencer briefs, contracts, and content calendars
Track and analyze content performance to optimize ROI and creative direction
Partner with paid media team to whitelist/boost top-performing UGC
TikTok Ads & Creator Content Collaboration
Partner with the Performance Marketing team on creative testing, content seeding, and storytelling
Identify top-performing creators for ad whitelisting
Stay on top of TikTok trends, algorithm updates, and platform best practices
Review and guide with brand team the TikTok Creator content
Community Building
Foster a genuine brand community through social channels, TYB, and on-platform groups
Engage daily with the community to build brand love and identify advocates
Plan surprise-and-delight moments and ambassador activations
Use insights from the community to inform product, content, and campaign development
Who You Are
1+ years experience in influencer marketing, creator management, or social commerce
Deep understanding of TikTok, affiliate marketing, and creator culture
Data-driven with a creative instinct—you know what performs and why
Comfortable juggling multiple priorities in a fast-moving, high-growth environment
A natural relationship builder who thrives in community-centric marketing
#J-18808-Ljbffr