Publisher Acquisition Manager (AdTech, Germany) Job at MGID in Germany
MGID, Germany, OH, United States
Publisher Acquisition Manager (AdTech, Germany)
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Job Description
MGID is a global native advertising platform that helps brands reach unique local audiences at scale. At MGID, we empower brands and publishers to collaborate transparently through our privacy‑first targeting technology. This enables advertisers to drive performance and awareness while allowing publishers to retain and monetize their audiences. Today, we’re creating unique technologies, and with your help, we aim to reach even higher.
We are looking for a proactive Publisher Acquisition Manager to continue affiliating publishers for the EMEA region (German market).
What You'll Do
- Work with HODs, Account Management, and other corresponding teams
- Deal with all types (with focus on Premium) of publishers to close on the possible partnership
- Sell to Premium Publishers like T1, T2 and Editorial Publishers
- Complete daily tasks assigned such as calling potential publishers, conducting online and offline meetings, emailing, HubSpot updating, informing internally on help required to close deals, and maintaining touch with closed partners to help and maintain long‑term association
- Achieve monthly, quarterly and annual targets
- Perform as per the KPI assigned on a periodic basis
- Use our product strengths and specificities to create custom proposals of solutions to clients and publishers
- Use workable knowledge about strategies of client attraction and retention
- Monitor market changes and proactively inform team leader on any business / competitor / partner news and upcoming circumstances that can affect publisher revenue (e.g., government checks, publishers merge, social traffic decrease due to algorithm changes, emergence and market entry of new competitors, etc.)
- Develop and maintain close and effective relationships and networks with both existing and potential new clients in the region, as well as different types of AdTech related entities
- Organize working processes with clients to maximize revenue and minimize losses for the company
- Perform lead generation activities, using tools like Similar Web, Red Volcano, Alexa, Publicwww, etc.; create pipeline of priority websites for different client tiers
- Evaluate priority ad placement, rates, formats considering website layout for all tier types
- Create necessary documents: presentations, financial and business proposals (approved by team leader), commercial offer letters, non‑exclusive agreements on revenue‑share basis
- Facilitate idea generation of new ad types and formats/features that can be interesting to the local internet advertising market; share interesting and new competitor formats
- Represent the company during important industry events; target and attend conferences to sign new partners and/or solidify existing relationships; support other partnership activities as needed
Requirements
Who you are:
- 5+ years of experience in publisher acquisition and development
- Ability to ideate and innovate publisher acquisition strategies and adapt to market dynamics
- Business development experience and a great network within the native and publisher industry
- Knowledge of various monetization opportunities for publishers, revenue models, market understanding, competition mapping, native advertising technology and its possibilities and limitations
- Experience with native players will be an added benefit
- Experience working with publishers, content websites, media groups, app developers, tech companies and networks from Germany; good relationship with publishing market and strong network
- Familiar with publishers’ strategy, business operations/model and their main challenges and pain points; strong understanding of revenue generation strategies/action plans from the technology partner/vendor side; knowledge of the publishers’ ecosystem in the market of the respective GEO
- Knowledge of dedicated approaches on how to work with clients from appropriate categories and traffic sources
- Fluent English, native German
- Bachelor’s or master’s degree
Will be a plus
- Experience with AdTech/MarTech
- Prior experience with any well‑known native platform, ad serving platforms, publisher alliance, programmatic monetization
- Knowledge and experience with analytics platforms and tools
MGID is an awesome place to work for those who share a results‑driven culture, passion for AdTech, innovation, and human focus. We set ambitious goals, approach challenges with enthusiasm, and value honesty, transparency, and empathy. We celebrate diversity and the unique contributions of each individual. By embracing these values, we create a culture of excellence, creativity, and empathy. We are proud to be an equal‑opportunity employer.
Seniority level
- Associate
Employment type
- Full‑time
Industries
- Professional Services
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