Confidential
Vice President of Marketing Growth
About the Company
We are a leading provider of research and advisory services for utilities in the energy industry.
Industry
Utilities
Type
Privately Held
Founded
1992
Employees
201-500
Categories
Utilities
Publishing
Energy
Information Collection & Delivery
Media & Internet
Utilities & Waste Treatment
Specialties
Research
Advisory
Utilities
Energy Efficiency
Utility Program Design
Customer Experience
Efficiency Technologies
Solar
Distributed Energy
Utility Marketing
Utility Communications
Data Science
Grid and Asset Optimization
Water Utilities
Vegetation Management
Technology Planning and Implementation
Software Planning and Implementation
Management Consulting
Consulting Services
Water Loss Consulting
Predictive Analytics
About the Role
We are seeking a dynamic Vice President of Marketing Growth to lead our team in executing robust marketing strategies aimed at driving revenue and enhancing our market presence. This is a crucial leadership position for a B2B marketing professional with a proven ability in executing precise marketing strategies, honing channel performance, and maintaining operational excellence.
Your mission will be to build and scale our marketing engine, developing effective execution strategies across various channels, and working closely with both marketing and sales teams to foster growth and improve return on investment (ROI). Key challenges will include leading the team, crafting the vision for the channel strategy, and ensuring seamless delivery across all campaign activities.
You will also oversee our marketing technology stack, uphold the integrity of our data processes, and design a comprehensive marketing analytics framework to monitor performance and drive continual optimization. Ideal candidates will have at least 10 years of experience in B2B marketing, with a minimum of 5 years in a management role focused on channel execution, marketing operations, or demand generation.
A deep understanding of modern marketing technology and data-driven marketing strategies is essential, alongside a successful history of leading marketing teams across multiple channels. We are looking for a collaborative leader with outstanding communication skills, a proven ability to build teams effectively, and excellent project management capabilities. A Bachelor’s degree in marketing, communications, or a related field is required; an advanced degree is a plus.
Join us in a fast-paced, growth-oriented environment where your skills in coaching, motivating, and uplifting a high-performing team will be vital to our success.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
Marketing