Logo
S&P Global, Inc.

Product Marketing Manager

S&P Global, Inc., Lansing, Michigan, United States

Save Job

About the Role

We are looking for an experienced B2B Product Marketing Manager to join the Marketing & Enablement team and support products used by automotive professionals across the United States. You will lead go-to-market efforts that drive awareness and adoption, influence product launch strategies, develop positioning and messaging for target audiences, and collaborate cross-functionally with teams across the company. If you're a strategic marketer who is both analytical and creative, thrives in fast-paced environments, and is passionate about connecting businesses with great products, we’d love to connect with you. Responsibilities

Develop and refine product positioning and messaging that clearly communicates value to automotive retailers and OEMs, grounded in customer insights and market trends. Build and execute go-to-market (GTM) strategies for new product launches and feature enhancements, ensuring alignment across product, commercial, and marketing teams. Collaborate with campaign and demand generation teams to support marketing programs that drive awareness, engagement, and pipeline growth. Lead cross-functional initiatives and manage projects from concept to execution, ensuring timely delivery of launch assets, sales tools, and campaign support. Create compelling sales collateral including one-sheets, pitch decks, and communication plans to enable sales teams and support dealer conversations. Who you are

2+ years of experience in marketing, preferably in automotive, SaaS, or technology-driven environments. Exceptional verbal and written communication skills, with a talent for storytelling and translating complex concepts into clear, compelling value propositions. Strategic mindset with strong organizational and project management skills; able to balance big-picture vision with attention to detail. Collaborative, creative, and intellectually curious, with a passion for innovative technology and bringing products to market. Comfortable working in a fast-paced, hands-on environment; able to prioritize effectively and drive initiatives forward across global, cross-functional teams. Right to work

This role is limited for candidates with indefinite right to work within the USA. Equal Opportunity Employer

S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.

#J-18808-Ljbffr