About Our Team
LexisNexis Legal & Professional
serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.
About The Role LexisNexis is seeking an experienced, results-driven B2B Marketing Manager to lead marketing strategy and execution for our AI legal research platform for large law firms. This is a high-visibility role at the intersection of product, sales, and marketing—tasked with building awareness, shaping perception, and driving demand. The ideal candidate will bring a deep understanding of the legal sector or B2B AI software, proven success in enterprise sales, and the ability to independently build and execute strategic marketing programs. This role requires both strategic vision and hands‑on execution, as well as strong collaboration across cross‑functional teams.
Responsibilities
Develop and own the go‑to‑market marketing strategy for our AI legal research solution in the large law sector.
Position LexisNexis as a trusted partner for legal AI, differentiating us in a competitive and rapidly evolving market.
Build and execute integrated ABM campaigns to generate awareness, engagement, and qualified leads for the sales team.
Partner with the sales organization to create targeted, account‑based strategies for client acquisition and expansion.
Collaborate on events, webinars, thought leadership, and digital programs to showcase our differentiators and position LexisNexis as the leader in legal AI.
Work closely with Product Marketing to understand the product roadmap, competitive differentiators and develop messaging for communicating new features and functionality.
Translate pipeline priorities into actionable marketing programs.
Leverage broader LexisNexis channels, branding, and resources across marketing teams.
Develop compelling messaging and content tailored for large law firms, including case studies, whitepapers, blog posts and sales collateral.
Ensure consistent, on‑brand communication that reinforces LexisNexis’ legal AI leadership position.
Establish KPIs, track campaign performance, and deliver regular reporting to stakeholders.
Optimize programs based on performance data and feedback from sales and clients.
Requirements
Proven track record of creating and executing B2B marketing strategies that drive awareness and leads.
Experience partnering with sales teams to align marketing programs with business objectives.
Ability to work independently, prioritize, and manage multiple projects simultaneously.
Excellent communication, storytelling, and stakeholder management skills.
Comfort using marketing automation, CRM (Salesforce preferable), and analytics tools to track and optimize performance.
Bachelor’s degree in Marketing, Business, Communications, or related field (MBA a plus).
Growth mindset and willingness to engage with colleagues on new ideas as we lead in the legal AI market.
Work In a Way That Works For You We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long‑term goals.
About The Business LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision‑making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
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serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case.
About The Role LexisNexis is seeking an experienced, results-driven B2B Marketing Manager to lead marketing strategy and execution for our AI legal research platform for large law firms. This is a high-visibility role at the intersection of product, sales, and marketing—tasked with building awareness, shaping perception, and driving demand. The ideal candidate will bring a deep understanding of the legal sector or B2B AI software, proven success in enterprise sales, and the ability to independently build and execute strategic marketing programs. This role requires both strategic vision and hands‑on execution, as well as strong collaboration across cross‑functional teams.
Responsibilities
Develop and own the go‑to‑market marketing strategy for our AI legal research solution in the large law sector.
Position LexisNexis as a trusted partner for legal AI, differentiating us in a competitive and rapidly evolving market.
Build and execute integrated ABM campaigns to generate awareness, engagement, and qualified leads for the sales team.
Partner with the sales organization to create targeted, account‑based strategies for client acquisition and expansion.
Collaborate on events, webinars, thought leadership, and digital programs to showcase our differentiators and position LexisNexis as the leader in legal AI.
Work closely with Product Marketing to understand the product roadmap, competitive differentiators and develop messaging for communicating new features and functionality.
Translate pipeline priorities into actionable marketing programs.
Leverage broader LexisNexis channels, branding, and resources across marketing teams.
Develop compelling messaging and content tailored for large law firms, including case studies, whitepapers, blog posts and sales collateral.
Ensure consistent, on‑brand communication that reinforces LexisNexis’ legal AI leadership position.
Establish KPIs, track campaign performance, and deliver regular reporting to stakeholders.
Optimize programs based on performance data and feedback from sales and clients.
Requirements
Proven track record of creating and executing B2B marketing strategies that drive awareness and leads.
Experience partnering with sales teams to align marketing programs with business objectives.
Ability to work independently, prioritize, and manage multiple projects simultaneously.
Excellent communication, storytelling, and stakeholder management skills.
Comfort using marketing automation, CRM (Salesforce preferable), and analytics tools to track and optimize performance.
Bachelor’s degree in Marketing, Business, Communications, or related field (MBA a plus).
Growth mindset and willingness to engage with colleagues on new ideas as we lead in the legal AI market.
Work In a Way That Works For You We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long‑term goals.
About The Business LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision‑making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
#J-18808-Ljbffr