Forvis Mazars US
National Consulting Marketing Manager
Forvis Mazars US, Kansas City, Missouri, United States, 64101
As we continue to expand our national footprint and the global reach of Forvis Mazars, we're seeking a Marketing Manager to drive strategy and execution for the Risk Advisory 2 Practice Unit. This unit includes service lines such as IT Risk & Compliance, Cybersecurity, Loan Review, SOC & HITRUST, Forensics, Valuation, Analytics, and ProBank Education Services, serving both middle market companies and large global organizations.
What You Will Do
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media tactics. Manage, curate, and plan the distribution of thought leadership content marketing. Lead a high‑performing marketing team with strong coaching and servant leadership skills. Produce targeted webinars, analyze attendee reports, and execute follow‑up activities to drive client engagement. Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, booth logistics, and ROI tracking. Build relationships and support the marketing priorities of Service Line Leaders. Employ Digital Marketing best practices to build omni‑channel campaigns across CRM, marketing automation, SEO, paid search, video, and social media. Provide input on large, complex sales pursuits and written proposals as requested. Conduct business intelligence research and build target pursuit lists. Serve as the liaison with web developers to keep website content current and search‑engine‑friendly. Implement the firm’s brand consistently across all audiences. Perform various other marketing duties as assigned. Minimum Qualifications
Bachelor's degree in English, Marketing, Communications, Business, or a related field. 5+ years of experience in marketing communications or content development. Experience in a professional services or public accounting firm. Proficient in Microsoft Office Suite. Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation. Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
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Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media tactics. Manage, curate, and plan the distribution of thought leadership content marketing. Lead a high‑performing marketing team with strong coaching and servant leadership skills. Produce targeted webinars, analyze attendee reports, and execute follow‑up activities to drive client engagement. Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, booth logistics, and ROI tracking. Build relationships and support the marketing priorities of Service Line Leaders. Employ Digital Marketing best practices to build omni‑channel campaigns across CRM, marketing automation, SEO, paid search, video, and social media. Provide input on large, complex sales pursuits and written proposals as requested. Conduct business intelligence research and build target pursuit lists. Serve as the liaison with web developers to keep website content current and search‑engine‑friendly. Implement the firm’s brand consistently across all audiences. Perform various other marketing duties as assigned. Minimum Qualifications
Bachelor's degree in English, Marketing, Communications, Business, or a related field. 5+ years of experience in marketing communications or content development. Experience in a professional services or public accounting firm. Proficient in Microsoft Office Suite. Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation. Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
#J-18808-Ljbffr