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Method Recruiting, a 3x Inc. 5000 company

Sr. Marketing Data Scientist

Method Recruiting, a 3x Inc. 5000 company, San Francisco, California, United States

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Sr. Marketing Data Scientist

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Method Recruiting , a 3x Inc. 5000 company.

About the Role As a Senior Marketing Data Scientist, you'll be part of the Marketing Data Science & Analytics team, driving growth and engagement through AI-powered BI, advanced analytics, and machine learning.

You will play a key role in enabling data‑driven marketing strategies across acquisition, onboarding, engagement, and renewal.

What You’ll Do

Identify, prioritize, and execute opportunities to scale marketing efforts across acquisition, engagement, and retention.

Evaluate the incremental impact of marketing investments through experimentation (A/B testing, causal inference) at both macro and granular levels (channel, tactic, creative, etc.).

Build, operationalize, and iterate on data science solutions such as Marketing Mix Models, Audience Scoring, and Customer Segmentation to drive intelligent marketing strategies.

Provide closed‑loop data science support for audience‑centric marketing, including audience sizing, experiment design, segmentation, and targeting model development.

Support pricing, promotions, and other key business decisions through experimentation and ad hoc analysis.

Minimum Qualifications

M.S. or B.S. in Math, Economics, Statistics, Engineering, Computer Science, or a related quantitative field.

6+ years of industry experience as a Data Scientist (or equivalent).

Advanced SQL expertise.

Expert‑level experience with Python programming.

Deep knowledge of experimental design and causal inference.

Strong analytical and causal reasoning mindset.

Expertise in predictive modeling and statistical/machine learning techniques.

Experience applying predictive modeling to marketing use cases (e.g., CLTV, churn prevention, targeting).

Fluency with Python ML libraries (e.g., Scikit‑learn, PyTorch).

Proficiency with data visualization and dashboard tools (e.g., Looker, Tableau).

Preferred Qualifications

Bias for action and a first‑principles, systems‑thinking approach.

Proven ability to independently initiate and complete end‑to‑end projects.

Prior experience in growth marketing (CRM and/or paid media).

Solid understanding of the advertising and martech landscape and trends.

Experience in finance, fintech, or technology industries.

Background in marketing or product data science or consulting.

Hands‑on experience with Databricks.

Experience applying econometric modeling (e.g., MMM) to optimize spend and maximize ROAS.

Knowledge of advanced data science techniques such as Bayesian statistics, Bandit models, and Net Lift modeling.

What We Offer

Competitive salary and performance bonus.

401(k) with employer match.

Exceptional health insurance with minimal out‑of‑pocket costs.

Fitness subsidy.

Free in‑office lunches and snacks (if applicable).

Autonomous, flexible work environment.

Customer‑driven culture.

Opportunity to build products that make a real difference in people’s lives.

Employment type: Full‑time.

Seniority level: Mid‑Senior level.

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