FWI (FedWriters, Inc.) is hiring: Media Planner/Media Buyer (Part Time) in San J

Overview FWI is building a team to support Puerto Rico Department of Housing (PRDOH) Communication Services program for the Community Development Block Grant for Disaster Recovery (CDBG-DR) and Community Development Block Grant for Mitigation (CDBG-MIT). The Media Planner/Media Buyer will translate program objectives into comprehensive media strategies, develop media plans across traditional and digital channels, and build measurement plans to track campaign performance and outcomes. FWI has been recognized as a Top Workplace by the Washington Post in 2024 and 2025, offering excellent growth opportunities in a collaborative environment. Work Schedule and Location Hybrid: This part‑time hybrid position will work Monday through Friday 23 hours per week, with some onsite work in San Juan, Puerto Rico. Responsibilities Translate PRDOH program objectives into comprehensive media strategies with audience targeting, channel mix, KPIs, budgets, and calendars Develop Media Briefs and Media Plans with objectives, tactics, flighting, frequency targets, and creative specifications Select and justify channels (TV/radio/print/OOH/digital/social/programmatic/search) with data‑backed rationale Negotiate and purchase media inventory across all platforms according to approved plans and budgets Prepare and manage insertion orders, contracts, addendums, and compliance documentation Configure, monitor, and optimize campaigns including targeting, bids, placements, creative assignments, frequency caps, pacing, viewability, and performance metrics Conduct A/B tests, implement makegoods, and enforce quality controls (brand safety, exclusions, verification) Build measurement plans with KPIs, tagging requirements, and coordinate dashboards with analytics teams Manage trafficking, creative swaps, and ensure proper specs, naming conventions, tags, and accessibility elements Collect proof of run documentation and reconcile invoices against deliverables Submit post‑buy reports with performance analysis, variances, insights, and optimization recommendations Maintain performance dashboards, flag risks/deviations, and propose corrective actions Coordinate with internal/external teams, agencies, municipal partners, and subrecipients for integrated campaigns Ensure compliance with PRDOH branding, federal DISCLAIMERS, publicity blackout periods, and data use policies Conduct status meetings and provide updates on campaign performance, delivery, and budget utilization Qualifications Bachelor’s degree in Communications, Marketing, Advertising, Business Administration, Journalism, Statistics, Operations Research, or related field 4+ years of experience in multichannel media planning AND buying (both traditional and digital channels required) Proven track record of negotiation, media optimization, and budget management Proficiency with GA4, audience platforms, reach/frequency models, GRP/TRP calculations, Meta Ads Manager, Google Ads, DV360/programmatic platforms, and ad servers (e.g., CM360) Advanced Excel/Google Sheets (modeling, budgets, pacing) and PowerPoint/Slides Knowledge of brand safety, ad fraud detection, viewability metrics, third‑party verification, and proof‑of‑performance standards Experience with insertion orders, contracts, compliance documentation, and invoice reconciliation Understanding of attribution models, A/B testing, UTM tagging, trafficking, and creative specifications Practical knowledge of brand guidelines and government advertising compliance requirements Excellent oral and written communication skills in both Spanish and English (bilingual required) Benefits Health Insurance Dental Insurance Vision Insurance Long‑term and Short‑term Disability Insurance Life Insurance 401(k) Plan Holiday Pay Paid Time Off Pay Range Negotiable FWI is an Equal Opportunity Employer, including disability/vets. #J-18808-Ljbffr In Summary: FWI is building a team to support Puerto Rico Department of Housing (PRDOH) Communication Services program . The Media Planner/Media Buyer will translate program objectives into comprehensive media strategies, develop media plans across traditional and digital channels . FWI has been recognized as a Top Workplace by the Washington Post in 2024 and 2025 . En Español: Overview FWI está construyendo un equipo para apoyar el programa de Servicios de Comunicación del Departamento de Vivienda (PRDOH) de Puerto Rico para la Subvención al Bloqueo de Desarrollo Comunitario para la Recuperación por desastres (CDBG-DR) y la subvención a bloques de desarrollo comunitario para la mitigación ( CDBG-MIT). El Planificador de Medios / Comprador de Media traducirá los objetivos del programa en estrategias mediáticas integrales, desarrollará planes de medios a través de canales tradicionales y digitales y elaborará planes de medición para rastrear el rendimiento y resultados de las campañas. Responsabilidades Traducir los objetivos del programa PRDOH en estrategias de medios integrales con orientación al público, mezcla de canales, KPI, presupuestos y calendarios aprobados Preparar y gestionar anuncios publicitarios Presentaciones mediáticas y planes de comunicación con objetivos, tácticas, vuelos, metas de frecuencia y especificaciones creativas Seleccionar y justificar los canales (TV/radio/impresión/OOH/digital/social/programático/búsqueda) con base racional Negociar e comprar inventario de medios a través de todas las plataformas según los plazos y presupuestos aprobados Preparar y administrar pedidos de inserción, contratos, complementos y documentación Desarrollar, monitorear y optimizar las medidas incluidas la orientación, ofertas, colocaciones creativas, campañas de intercambio de frecuencias, pavimentación, visibilidad y métricas de rendimiento Las agencias de gestión de contenidos A / B conducción Proyectos, comprobar y hacer uso de elementos de control de la calidad de datos Conforme a las etiquetas aprobadas Advertising Ads, contrataciones adicionales y presupuestarias. #J-18808-Ljbffr.