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PTC Inc

Principal Growth Marketing Specialist Boston, MA, USA Demand Generation Posted a

PTC Inc, Boston, Massachusetts, us, 02298

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## Principal Growth Marketing SpecialistBoston, MA, USAPTC is seeking a Principal E-Commerce Marketing Specialist to join our Transactional Marketing team during an exciting phase of growth. As the first dedicated e-commerce marketing professional, this person will be responsible for managing and optimizing the company’s online sales and presence. In today’s rapidly evolving digital landscape, this role is critical for driving revenue growth and maintaining our competitive edge in the online marketplace.This person will lead our e-commerce marketing strategy, align it to our overall business objectives, and will be a key player in driving commercial business growth within our transactional marketing team. Tracking e-commerce performance, implementing promotional strategies, analyzing customer behavior, and collaborating closely with various departments to optimize conversions and acquire new transactions are key areas of responsibilities. This role requires both strategic thinking and hands-on execution.Key Responsibilities:

Required Skills and Qualifications: Minimum 3-5 years of experience in e-commerce marketing, preferably within the B2B software or SaaS industry.Excellent project management skills with the ability to manage multiple initiatives simultaneously. Ability to work independently while collaborating effectively in a team environment. Preferred Skills and Qualifications: Familiarity with e-commerce trends, including personalization, AI-driven shopping experiences, and chatbots. Analytical mindset with the ability to derive actionable insights from data. Effective communication and organizational skills.For more information about PTC’s comprehensive benefits, please visit our .

You can learn more about who we are, what we do, and what sets us apart by following us on social media. The #lifeatPTC experience is one that we’re proud to share and it just keeps getting better.Top skillsBrand AwarenessB2BDigital MarketingCustomer Relationship ManagementE-commerce MarketingEvent Marketing #J-18808-Ljbffr