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American Way Exteriors LLC

Marketing Coordinator

American Way Exteriors LLC, Dayton, Ohio, United States, 45444

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Company Description American Way Exteriors LLC is a trusted roofing and siding contractor, serving residential and commercial property owners across Ohio. We specialize in premium products, including James Hardie siding as an Elite Preferred Contractor and BRAVA Roofing products as a Preferred Contractor. Our commitment to quality ensures exceptional service and durable solutions. We are dedicated to delivering top-tier craftsmanship and customer satisfaction.

Role Description: Marketing Coordinator with Social Media Focus As our Marketing Coordinator, you’ll support the Marketing Director and play a key role in helping the company grow as we expand into Cincinnati, Columbus, and Cleveland in 2026.

This is a hands‑on, fast‑moving role perfect for someone who thrives in creative problem‑solving, content creation, and local brand building. You’ll have room to learn, test ideas, and see the real impact of your work on a growing brand.

Key Responsibilities

Work in close collaboration with the marketing director

Assist in execution of various marketing tasks and projects as assigned

This role is dynamic and assigned responsibilities may vary based on marketing needs

Content Creation and Planning

Write captions, blogs, and marketing copy aligned with brand voice.

Create and edit visual content using a software of your choice (graphics, reels, carousels, stories)

Capture on‑site videos and photos for social media and marketing campaigns

Collect and organize before/after project photos, customer testimonials, and other similar content

Work with the Marketing Director to brainstorm campaign ideas, collaborations, promotions, and events.

Social Media Management

Plan and manage the monthly content calendar across Instagram, Facebook, and other platforms

Schedule and publish posts, track performance, and create bi‑weekly reports

Suggest improvements to boost visibility, engagement, and conversions

Produce monthly performance reports with actionable insights

Marketing Organization

Maintain a library of project photos, video clips, and marketing materials.

Keep project timelines and deadlines organized

Participate in bi‑weekly and monthly marketing review meetings

Assist in execution of various marketing tasks and projects as assigned

This role is dynamic and assigned responsibilities may vary based on marketing needs

Qualifications

1‑3 years of marketing or social‑media management experience (or strong portfolio/passion for it)

Photo and video recording and editing skills

Basic graphic design experience (Canva, Adobe or similar)

Familiarity with Google systems (Sheets, Gmail, etc.)

Strong Communication and Writing skills

Skills

Creative thinker who understands social media trends

Highly organized with strong communication skills

Self‑motivated and proactive

A good eye for design and detail

Benefits

Dental insurance

Health insurance

Paid time off

Parental leave

Vision insurance

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