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Pioneers

Growth Marketing Manager

Pioneers, New York, New York, us, 10261

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Growth Marketing Manager

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Pioneers

Drive brand awareness and revenue growth by owning both marketing execution and outbound lead generation. You will build and manage high‑impact campaigns, elevate our social media presence and deliver a consistent pipeline of qualified leads. This is a hands‑on role that blends creative marketing with measurable growth outcomes.

Branding & Content

Lead social media strategy and manage the company’s LinkedIn presence

Develop compelling marketing content — copywriting, visual direction, and asset creation

Maintain consistent and professional brand messaging across all channels

Build and execute a monthly content calendar aligned with business priorities

Support Sales and Product teams with relevant collateral and storytelling

Strengthen employer branding and audience engagement

Define ICPs and build targeted prospect lists using Clay and LinkedIn Sales Navigator

Launch multi‑step outbound campaigns using Smartlead, Reply.io, and Amplemarket

Write, test, and iterate on messaging — run A/B tests to improve reply and meeting rates

Monitor and optimize performance daily

Report weekly on funnel metrics and pipeline progress

Maintain outreach infrastructure in partnership with tech team:

Domains, inboxes, SPF/DKIM/DMARC, warmup, tracking, CRM/ATS sync

Collaborate with Sales and Product on positioning, offers, and objections

Deliver results with high autonomy and accountability

Requirements

Proven experience owning outbound lead generation with SQL/meeting targets

Strong B2B marketing experience in a growth‑oriented environment

Demonstrated ability to create engaging content and social brand presence

Hands‑on expertise with outbound automation tools and analytics platforms

Excellent copywriting skills across marketing and outbound messaging

Data‑driven mindset with ability to analyze performance and improve results

Understanding of compliance and brand governance (CAN‑SPAM, GDPR, etc.)

Available to work US hours

Seniority level:

Associate

Employment type:

Full‑time

Job function:

Marketing and Sales

Industries:

Staffing and Recruiting

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