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Beacon Hill

Marketing Director

Beacon Hill, West Lake Hills, Texas, United States

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Our client a Texas based healthcare provider based in North Austin, TX is seeking a Marketing Director on a direct hire basis to join their growing corporate team. This person will report directly to the CEO and lead a marketing team in an effort to utilize grassroots marketing strategies to advance our clients brand across multiple markets. This role is onsite within their corporate offices, Monday through Friday from 9:00 am - 5:00 pm. This role does require some travel to locations throughout Austin (25% travel required). Ideal candidates have exposure to the healthcare sector as well as grassroot marketing experience.

Base pay range $140,000.00/yr - $160,000.00/yr

Responsibilities

Develop and execute a comprehensive annual marketing plan that aligns with their growth goals, patient experience priorities, and community engagement strategy.

Partner with executive leadership to identify new market opportunities, support site launches, and ensure cohesive branding across all locations.

Integrate data-driven insights, market analytics, and community feedback into ongoing strategy refinements.

Lead and empower the Community Outreach and Brand Ambassador teams to deepen relationships with schools, first responders, recovery centers, and local businesses.

Oversee the planning and execution of outreach events, sponsorships, and community initiatives that enhance the company's reputation and referral base.

Ensure local marketing activities align with corporate strategy and deliver measurable patient growth.

Oversee all digital and print advertising, including Google Ads, SEO, social media, outdoor, and local publication campaigns.

Manage vendor relationships and ensure all creative and media assets meet the company's brand standards.

Manage and mentor the Marketing Operations Manager, Social Media Specialist, and Lead Community Outreach Coordinator.

Oversee marketing budgets exceeding $100,000 annually, ensuring efficient allocation across digital, print, and community channels.

Qualifications

Minimum 5-7 years of marketing leadership experience in a multi-site healthcare organization (urgent care, ER, specialty clinic, or hospital system).

Proven experience leading grassroots, brand ambassador, or community outreach initiatives.

Demonstrated budget management experience of $100,000+ annually, including oversight of media buys, creative production, and vendor contracts.

Hands‑on experience with both digital and print advertising, including SEO/SEM, Google Ads, social media campaigns, and local print media.

Compensation $140,000.00 - $160,000.00 annually.

Beacon Hill is an equal opportunity employer and individuals with disabilities and/or protected veterans are encouraged to apply.

California residents: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Benefits: Beacon Hill offers a robust benefit package including, but not limited to, medical, dental, vision, and federal and state leave programs as required by applicable agency regulations to those that meet eligibility. Upon successfully being hired, details will be provided related to our benefit offerings.

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