AAA - American Automobile Association
Senior Marketing Research Analyst - Adobe Real-Time
AAA - American Automobile Association, Los Angeles, California, United States, 90079
Employer Industry: Automotive Services and Membership Organization
Why consider this job opportunity
Salary up to $111,900
Opportunity to participate in an incentive program based on personal and team performance
Comprehensive health coverage including medical, dental, and vision
401(K) savings plan with company match and pension benefits
Tuition assistance and wellness program available
Engaging work environment that values diversity and collaboration
What to Expect (Job Responsibilities)
Assist in implementing personalized experiences using Adobe Target and Journey Optimizer across digital channels
Support the creation and optimization of marketing journeys based on real-time data and customer attributes
Help maintain and update customer profiles using Adobe Real-Time CDP
Collaborate on analyzing customer behavior and journeys to identify areas for improvement
Support tag implementation and troubleshooting in collaboration with engineering and analytics teams
What is Required (Qualifications)
Solid experience with Adobe Real-Time CDP, Adobe Target, and/or Adobe Journey Optimizer
Foundational understanding of customer data platforms (CDPs) and personalization principles
Exposure to email marketing, on-site targeting, or mobile messaging platforms
Experience supporting A/B or multivariate testing initiatives
Strong organizational and problem-solving skills
How to Stand Out (Preferred Qualifications)
Adobe certifications (or interest in pursuing them), such as Adobe Certified Expert – Target or Real-Time CDP
Exposure to HTML/CSS, JavaScript, or tag management systems like Adobe Launch
Experience in industries like eCommerce, financial services, or other data-rich environments
"We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer."
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Why consider this job opportunity
Salary up to $111,900
Opportunity to participate in an incentive program based on personal and team performance
Comprehensive health coverage including medical, dental, and vision
401(K) savings plan with company match and pension benefits
Tuition assistance and wellness program available
Engaging work environment that values diversity and collaboration
What to Expect (Job Responsibilities)
Assist in implementing personalized experiences using Adobe Target and Journey Optimizer across digital channels
Support the creation and optimization of marketing journeys based on real-time data and customer attributes
Help maintain and update customer profiles using Adobe Real-Time CDP
Collaborate on analyzing customer behavior and journeys to identify areas for improvement
Support tag implementation and troubleshooting in collaboration with engineering and analytics teams
What is Required (Qualifications)
Solid experience with Adobe Real-Time CDP, Adobe Target, and/or Adobe Journey Optimizer
Foundational understanding of customer data platforms (CDPs) and personalization principles
Exposure to email marketing, on-site targeting, or mobile messaging platforms
Experience supporting A/B or multivariate testing initiatives
Strong organizational and problem-solving skills
How to Stand Out (Preferred Qualifications)
Adobe certifications (or interest in pursuing them), such as Adobe Certified Expert – Target or Real-Time CDP
Exposure to HTML/CSS, JavaScript, or tag management systems like Adobe Launch
Experience in industries like eCommerce, financial services, or other data-rich environments
"We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately. We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer."
#J-18808-Ljbffr