Forvis Mazars US
As we continue to expand our national footprint and the global reach of Forvis Mazars, we’re seeking a Marketing Manager to drive strategy and execution for the Risk Advisory 2 Practice Unit. This unit includes service lines such as IT Risk & Compliance, Cybersecurity, Loan Review, SOC & HITRUST, Forensics, Valuation, Analytics, and ProBank Education Services, serving both middle market companies and large global organizations.
The Marketing Manager will partner closely with Practice Unit and Service Line leadership, providing a mix of strategic planning, hands‑on execution, and project management.
What You Will Do
Plan and manage the development and execution of integrated marketing campaigns for the respective practice unit, including print, digital, and social media tactics.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and develop a high‑performing team – required experience building and leading a team, strong servant‑leader coaching skills.
Produce webinars targeted at clients and prospects, analyze attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, and ROI scorecard accountability.
Build relationships with and support marketing priorities of the Service Line Leaders.
Implement digital marketing best practices and build omni‑channel campaigns around marketing systems, tools, and tactics such as CRM, marketing automation, SEO, pay‑per‑click, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Coordinate with the web developer to ensure relevant website content is current and search‑engine optimized.
Interpret and implement the firm’s brand across all audiences.
Other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years’ experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient in Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
Seniority level:
Not Applicable
Employment type:
Full-time
Job function:
Marketing and Sales
Industries:
Professional Services
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The Marketing Manager will partner closely with Practice Unit and Service Line leadership, providing a mix of strategic planning, hands‑on execution, and project management.
What You Will Do
Plan and manage the development and execution of integrated marketing campaigns for the respective practice unit, including print, digital, and social media tactics.
Manage, curate, and plan the distribution of thought leadership (content marketing).
Lead and develop a high‑performing team – required experience building and leading a team, strong servant‑leader coaching skills.
Produce webinars targeted at clients and prospects, analyze attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, and ROI scorecard accountability.
Build relationships with and support marketing priorities of the Service Line Leaders.
Implement digital marketing best practices and build omni‑channel campaigns around marketing systems, tools, and tactics such as CRM, marketing automation, SEO, pay‑per‑click, Google and LinkedIn ads, video, and social media.
Provide input and insight into large, complex sales pursuits and written proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Coordinate with the web developer to ensure relevant website content is current and search‑engine optimized.
Interpret and implement the firm’s brand across all audiences.
Other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or a related field.
5+ years’ experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient in Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior experience in people management, including leading teams or direct reports.
Seniority level:
Not Applicable
Employment type:
Full-time
Job function:
Marketing and Sales
Industries:
Professional Services
#J-18808-Ljbffr