Forvis Mazars US
National Consulting Marketing Manager
Forvis Mazars US
Louisville, KY - $115,000 - $130,000
Responsibilities
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media elements.
Manage, curate, and plan the distribution of thought leadership content marketing.
Lead and build a team, demonstrating servant leadership, coaching, and high‑performing team development.
Produce webinars targeted at clients and prospects, analyse attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, follow‑up, and ROI accountability.
Build relationships with and support marketing priorities of the Service Line Leaders.
Apply digital marketing best practices to build omni‑channel campaigns across CRM, marketing automation, SEO, PPC, Google & LinkedIn ads, video, and social media.
Provide input into large, complex sales pursuits and proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Act as liaison with web development to keep firm website content current and search‑engine optimised.
Understand and implement the firm’s brand across all audiences.
Other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient with Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior people‑management experience, including leading teams or direct reports.
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Marketing and Sales
Industries Professional Services
Referrals increase your chances of interviewing at Forvis Mazars US by 2x.
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Louisville, KY - $115,000 - $130,000
Responsibilities
Plan and manage the development and execution of integrated marketing campaigns for the practice unit, including print, digital, and social media elements.
Manage, curate, and plan the distribution of thought leadership content marketing.
Lead and build a team, demonstrating servant leadership, coaching, and high‑performing team development.
Produce webinars targeted at clients and prospects, analyse attendee reports, distribute results, and monitor follow‑up activities.
Plan and execute firm participation in industry trade shows and conferences, including sponsorship negotiation, onsite event planning, booth logistics, follow‑up, and ROI accountability.
Build relationships with and support marketing priorities of the Service Line Leaders.
Apply digital marketing best practices to build omni‑channel campaigns across CRM, marketing automation, SEO, PPC, Google & LinkedIn ads, video, and social media.
Provide input into large, complex sales pursuits and proposals as requested.
Conduct business intelligence research and build target pursuit lists.
Act as liaison with web development to keep firm website content current and search‑engine optimised.
Understand and implement the firm’s brand across all audiences.
Other marketing duties as assigned.
Minimum Qualifications
Bachelor’s degree in English, Marketing, Communications, Business, or related field.
5+ years of experience in marketing communications or content development.
Experience in a professional services or public accounting firm.
Proficient with Microsoft Office Suite.
Experience leveraging AI tools such as ChatGPT and Microsoft Copilot for content creation, data analysis, and process automation.
Preferred Qualifications
Prior people‑management experience, including leading teams or direct reports.
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Marketing and Sales
Industries Professional Services
Referrals increase your chances of interviewing at Forvis Mazars US by 2x.
#J-18808-Ljbffr