UVeye
At UVeye, we’re on a mission to redefine vehicle safety and reliability on a global scale. Founded in 2016, we have pioneered the world’s first fully automated suite of vehicle inspection systems. At the heart of this innovation lies our advanced AI-centric technology, representing the pinnacle of computer vision, machine learning, and generative AI within the automotive sector.
With over $380M in funding and strategic partnerships with industry giants such as Toyota, Amazon, General Motors, Volvo, and Hertz, our technology is utilized in manufacturing plants, dealerships, wholesale auctions, delivery fleets, seaports, and more. Our growing global team of over 200 employees is committed to creating a workplace that celebrates diversity, encourages teamwork, and strives for excellence.
We are looking for an experienced
Product Marketing Manager
to join our growing team in our Teaneck, NJ office. In this role, you will work cross-functionally with product, sales, and marketing teams to guide go-to-market (GTM) execution for UVeye’s vertical and product marketing strategies, including sales enablement/marketing content, integrated digital marketing campaigns, and thought leadership. This role will help create buyer journey mapping, product differentiation strategy, and own product launches, and, in collaboration with the communications and demand generation teams, translate these into content, sales toolkits, and integrated marketing campaigns. This role reports to the VP of Marketing.
A day in the life and how you’ll make an impact:
Develop a deep understanding of our product(s), how they function, and how the solutions deliver value to customers and buying personas
Conduct market research to understand customer needs, market trends, and competitive landscape
Collaborate with business leaders and key stakeholders to successfully launch new products
Collaborate cross-functionally with product management, sales, and other teams to develop compelling product positioning, messaging, and supporting resources that resonate with the target audience
Research, build, and launch customer-driven positioning and messaging for current and future products, features, and integrations
Initiate program briefs that support our lead gen, content, and social media efforts with value propositions and messaging that resonates with our target audience(s)
Own the creation of new marketing materials from start to finish (strategize, create, publish, and measure) including:
Interviewing customers and writing case studies
Building sales enablement materials to supercharge the sales teams
Hosting and presenting product webinars
Creating videos that educate leads about our product and company
Maintaining and updating the product sections on the UVeye website
Develop and execute go-to-market plans, including messaging, positioning, and launch strategies for our products and integrations
Plan and execute product launches, including coordinating with internal teams and external partners
Customer and market research to strengthen our personas, product hypotheses, and sales motions
Key metrics and performance indicators to measure the effectiveness of product marketing initiatives and optimize campaigns for maximum impact
Requirements
3+ years of product marketing experience within the B2B software or SaaS industry
Experience with writing new whitepapers, collateral, eBooks, datasheets, etc. in support of sales, CX, and demand generations teams
Proven Product Marketing expertise, including positioning, messaging, curating ideal customer profile insights, launch strategy, and execution
Strong copywriting skills with the ability to craft compelling narratives and messaging tailored to different audiences.
Proficiency in developing a wide range of sales collateral and content, including: presentations, datasheets, case studies, landing pages and multimedia assets
Passion for storytelling and strong content creation with the ability to educate and inspire GTM teams
Exceptional communication, presentation, and writing skills, with proven ability to simplify and articulate product and service offerings to diverse audiences
Experience with qualitative and quantitative research methods with highly developed skills in translating customer insights into compelling messages
Proactive self-starter with demonstrated ability to work cross-functionally, influence others, and manage multiple stakeholders and projects in a dynamic environment
Ideally, we’re looking for:
Experience in the automotive industry and familiarity with vehicle inspection technologies
Proficiency in social media content creation and video production
Familiarity with design tools such as Adobe Creative Suite or Sketch.
Benefits we offer:
Company 401k Match.
Career growth as we scale across the US.
Compensation: UVeye provides salary ranges that comply with the New Jersey State Law on salary transparency in job advertisements. Actual salaries depend on a variety of factors, including experience, qualifications, skills, location, education, and operational needs. The salary range or contractual rate listed does not include bonuses/incentives or other forms of compensation or benefits.The annual base salary range for this position is $115,000 – $140,000. In addition, this position is also eligible for a Bonus.
Why UVeye:
Pioneer Advanced Solutions:
Harness cutting-edge technologies in AI, machine learning, and computer vision to revolutionize vehicle inspections.
Drive Global Impact:
Your innovations will play a crucial role in enhancing automotive safety and reliability, impacting lives and businesses on an international scale.
Career Growth Opportunities:
Participate in a journey of rapid development, surrounded by groundbreaking advancements and strategic industry partnerships.
Check out our Life at UVeye page to learn more about the employee experience.
UVeye is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
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With over $380M in funding and strategic partnerships with industry giants such as Toyota, Amazon, General Motors, Volvo, and Hertz, our technology is utilized in manufacturing plants, dealerships, wholesale auctions, delivery fleets, seaports, and more. Our growing global team of over 200 employees is committed to creating a workplace that celebrates diversity, encourages teamwork, and strives for excellence.
We are looking for an experienced
Product Marketing Manager
to join our growing team in our Teaneck, NJ office. In this role, you will work cross-functionally with product, sales, and marketing teams to guide go-to-market (GTM) execution for UVeye’s vertical and product marketing strategies, including sales enablement/marketing content, integrated digital marketing campaigns, and thought leadership. This role will help create buyer journey mapping, product differentiation strategy, and own product launches, and, in collaboration with the communications and demand generation teams, translate these into content, sales toolkits, and integrated marketing campaigns. This role reports to the VP of Marketing.
A day in the life and how you’ll make an impact:
Develop a deep understanding of our product(s), how they function, and how the solutions deliver value to customers and buying personas
Conduct market research to understand customer needs, market trends, and competitive landscape
Collaborate with business leaders and key stakeholders to successfully launch new products
Collaborate cross-functionally with product management, sales, and other teams to develop compelling product positioning, messaging, and supporting resources that resonate with the target audience
Research, build, and launch customer-driven positioning and messaging for current and future products, features, and integrations
Initiate program briefs that support our lead gen, content, and social media efforts with value propositions and messaging that resonates with our target audience(s)
Own the creation of new marketing materials from start to finish (strategize, create, publish, and measure) including:
Interviewing customers and writing case studies
Building sales enablement materials to supercharge the sales teams
Hosting and presenting product webinars
Creating videos that educate leads about our product and company
Maintaining and updating the product sections on the UVeye website
Develop and execute go-to-market plans, including messaging, positioning, and launch strategies for our products and integrations
Plan and execute product launches, including coordinating with internal teams and external partners
Customer and market research to strengthen our personas, product hypotheses, and sales motions
Key metrics and performance indicators to measure the effectiveness of product marketing initiatives and optimize campaigns for maximum impact
Requirements
3+ years of product marketing experience within the B2B software or SaaS industry
Experience with writing new whitepapers, collateral, eBooks, datasheets, etc. in support of sales, CX, and demand generations teams
Proven Product Marketing expertise, including positioning, messaging, curating ideal customer profile insights, launch strategy, and execution
Strong copywriting skills with the ability to craft compelling narratives and messaging tailored to different audiences.
Proficiency in developing a wide range of sales collateral and content, including: presentations, datasheets, case studies, landing pages and multimedia assets
Passion for storytelling and strong content creation with the ability to educate and inspire GTM teams
Exceptional communication, presentation, and writing skills, with proven ability to simplify and articulate product and service offerings to diverse audiences
Experience with qualitative and quantitative research methods with highly developed skills in translating customer insights into compelling messages
Proactive self-starter with demonstrated ability to work cross-functionally, influence others, and manage multiple stakeholders and projects in a dynamic environment
Ideally, we’re looking for:
Experience in the automotive industry and familiarity with vehicle inspection technologies
Proficiency in social media content creation and video production
Familiarity with design tools such as Adobe Creative Suite or Sketch.
Benefits we offer:
Company 401k Match.
Career growth as we scale across the US.
Compensation: UVeye provides salary ranges that comply with the New Jersey State Law on salary transparency in job advertisements. Actual salaries depend on a variety of factors, including experience, qualifications, skills, location, education, and operational needs. The salary range or contractual rate listed does not include bonuses/incentives or other forms of compensation or benefits.The annual base salary range for this position is $115,000 – $140,000. In addition, this position is also eligible for a Bonus.
Why UVeye:
Pioneer Advanced Solutions:
Harness cutting-edge technologies in AI, machine learning, and computer vision to revolutionize vehicle inspections.
Drive Global Impact:
Your innovations will play a crucial role in enhancing automotive safety and reliability, impacting lives and businesses on an international scale.
Career Growth Opportunities:
Participate in a journey of rapid development, surrounded by groundbreaking advancements and strategic industry partnerships.
Check out our Life at UVeye page to learn more about the employee experience.
UVeye is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
#J-18808-Ljbffr