Cynet systems Inc is hiring: Public Relations Specialist in New York

Job Description Pay Range: $21.42hr - $26.42hr Responsibilities Support the Senior Public Relations Manager in all public relations efforts, from day-to-day tasks to broader brainstorming and creating targeted PR plans and influencer strategies. Liaise with external agency partners to fulfill editorial requests and ensure the SGH PR department runs smoothly and efficiently. Assist in PR asset development (e.g., talking points, quotes, media alerts, trend pitches, etc.). Maintain and update media lists. Prepare PR recaps and reports. Conduct ongoing influencer research. Provide event support, including RSVP lists, media invitations, and organizing product displays. Manage product order fulfillment for gifting and samples. Handle operational requests such as communications to stores, receiving campaign assets, high-resolution images, credit requests, shipments, and messenger coordination. Reconcile and process invoices, support finance processes, and assist with budget management. Support product management, inventory, shipping, and logistics coordination. Schedule meetings, prepare materials, and capture meeting notes. Assist in planning, execution, and recapping of all PR and influencer activities. Create, compile, and review detailed Excel and PowerPoint documents. Coordinate communication between internal teams and external partners. Assist in developing and implementing brand-specific PR plans and activities in local markets. Ensure accuracy of press and social results tracking using DMR and Companion platforms. Support PR asset development, when necessary (if not provided by global), including press releases, media alerts, talking points, and presentations. Contribute to achieving strong results through editorial press, social/influencer programs, and paid editorial/media opportunities. Provide general administrative support for PR activations and the team as needed. Liaise with external agency partners in North America and LATAM to provide necessary PR assets (press releases, photos/videos, samples/seeding products, PR/influencer strategies, shipping documents) and collect results/recaps from those agencies to create comprehensive reports for the global team. Position Requirements Excellent written, verbal, and organizational communication skills. Ability to be flexible and adapt in a fast-paced, high-pressure environment. Outstanding project-management and strong follow-up skills. Proven ability to complete time-sensitive tasks under minimal direction. Bachelor’s degree in Public Relations, Marketing, Media, Communications, or Business. Previous in-house or agency PR experience in fashion/accessories preferred. Proficient in Microsoft Word, Excel, PowerPoint, and Outlook. High degree of flexibility, adaptability, optimism, and a solution-oriented mindset. Strong logistics, project-management, and follow-up abilities. Existing knowledge of and interest in PR, media, and influencer landscapes. Excellent organizational skills and attention to detail. Enjoys working with and supporting others. Highly organized, self-starter, and demonstrates strong initiative. Ability to manage multiple projects and prioritize workload effectively. Travel may be required based on brand needs and events. Additional Information Experience working with DMR, CreatorIQ, or other press/social coverage tracking platforms is a plus. Experience with influencer marketing is preferred. #J-18808-Ljbffr