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Excelsior Care Group

Community Marketer

Excelsior Care Group, Massapequa, New York, United States, 11758

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Community Marketer

role at

Excelsior Care Group

Base pay range $85,000.00/yr - $95,000.00/yr

Facility:

Parkview Care and Rehabilitation Center

Position:

Community Marketer

Location:

Massapequa, New York

Shift:

Full Time | 8:00 AM - 4:00 PM

Salary:

$85,000 - $95,000 (based on experience)

About The Role Parkview Care and Rehabilitation Center is seeking a dynamic and relationship-driven

Community Marketer

to promote our skilled nursing and rehabilitation services throughout the Long Island region. The ideal candidate will have a strong background in healthcare marketing and established relationships within hospitals, physicians’ networks, and community organizations. This individual will play a key role in increasing admissions, maintaining census, and strengthening the facility’s presence in the healthcare community.

Key Responsibilities Hospital & Referral Outreach

Build and maintain strong relationships with hospital discharge planners, case managers, social workers, and physicians to generate referrals.

Conduct regular hospital visits, attend discharge planning meetings, and coordinate with healthcare professionals to ensure smooth patient transitions.

Identify new business opportunities and track referral trends within the region.

Community Engagement & Marketing

Represent the facility at community events, health fairs, senior centers, and local organizations.

Plan and execute community-based marketing initiatives and sponsorships that promote the facility’s programs and services.

Develop and distribute promotional materials that align with the facility’s branding and compliance standards.

Admissions Support

Partner with admissions and clinical teams to evaluate referrals and coordinate pre-admission processes.

Track, analyze, and report referral data and admission outcomes to guide marketing strategies.

Brand & Relationship Management

Serve as the primary liaison between the facility and external partners.

Maintain up-to-date knowledge of the facility’s specialized services and rehabilitation programs.

Monitor competitors and market trends to identify growth opportunities.

Candidate Requirements

Minimum 2-3 years of experience in healthcare marketing, business development, or admissions—preferably within skilled nursing, rehabilitation, or hospital settings.

Nursing home experience required.

Strong relationships with hospital discharge planners and healthcare professionals in the Long Island region highly preferred.

Proficiency in basic communication programs; knowledge of Census Pro is a plus.

Excellent communication, interpersonal, and presentation skills.

Ability to work independently, prioritize effectively, and meet goals.

Valid driver’s license and reliable transportation required (regional travel expected).

Benefits

Comprehensive Medical & Dental Coverage

Generous Paid Time Off (PTO)

401(k) Retirement Plan

Employee Recognition Program

Supportive, Team-Oriented Work Environment

Company Perks and Employee Discounts

Join Our Team! If you’re a motivated healthcare marketing professional with a passion for building relationships and driving results, we invite you to join the Parkview Care and Rehabilitation Center team. Apply today and help us make a lasting impact in the Long Island healthcare community.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Hospitals and Health Care

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