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Excelsior Care Group

Marketing Director

Excelsior Care Group, Titusville, Florida, United States, 32780

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Marketing Director

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Excelsior Care Group .

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Base pay range $80,000.00/yr - $90,000.00/yr

Facility:

Vista Manor Healthcare & Rehabilitation

Position:

Marketing Director

Location:

Titusville, Florida

Employment Type:

Full-Time

Salary:

$80,000-$90,000 annually, plus bonus

Job Summary Vista Manor Healthcare & Rehabilitation is seeking a dynamic, results-driven Marketing Director to lead our marketing and admissions initiatives. The ideal candidate will strengthen community relationships, drive census growth, and enhance the facility’s public image.

Key Responsibilities

Lead and oversee the marketing program to ensure high satisfaction and a positive public image.

Develop and maintain a strong referral base with physicians, social workers, and discharge planners.

Identify and pursue new marketing opportunities with hospitals, physicians, and community partners.

Coordinate and participate in facility tours and presentations for potential referral sources.

Collaborate with the interdisciplinary team to achieve census goals and streamline admissions.

Respond promptly to inquiries and ensure timely follow-up on pending admissions.

Conduct facility tours and manage the admissions process for residents and families.

Ensure accurate completion and distribution of required paperwork.

Maintain detailed records on inquiries, referrals, and marketing activities.

Assist in developing and implementing annual marketing plans and community outreach strategies.

Facilitate admissions, discharge, and transfer meetings effectively.

Meet with residents and families upon admission to ensure a smooth, positive experience.

Communicate admission criteria clearly and provide updates on resident progress.

Review and address resident satisfaction surveys to uphold high service standards.

Qualifications

Minimum of 2 years of experience in marketing or admissions within a skilled nursing facility.

Proven success in outside marketing and building community partnerships.

Preferred: Experience in hospital relations and assisted living outreach.

Strong interpersonal, communication, and organizational skills.

Ability to work independently and collaboratively within a team environment.

Join the dedicated team at Vista Manor Healthcare & Rehabilitation and make a meaningful impact by connecting our community to quality care. If you are a motivated marketing professional with a passion for healthcare and relationship building, we encourage you to apply today!

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Hospitals and Health Care

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