Home Instead
Outside Sales / Marketing Representative - Home Care
Home Instead, Denver, Colorado, United States, 80285
Outside Sales and Marketing Representative - Excel in Home Care [$65K-$90K per year]
The Central and North Denver office of Home Insteadis seeking an Outside Sales / Marketer to join our team. You will play a crucial role in promoting our services to potential clients and referral sources. Your primary objectives will be to drive referrals and client acquisitions through nurturing our current relationships, establishing new relationships, and increasing Home Instead's already strong reputation within the Denver community.
Responsibilities
Create and implement comprehensive marketing strategies to promote our home care services effectively
Establish and maintain relationships with healthcare professionals, hospitals, rehabs, independent and assisted living communities, and other potential referral sources
Organize and participate in promotional events, senior or health fairs, and community outreach programs to raise awareness about our services
Conduct presentations and educational sessions for healthcare professionals and community groups to highlight our service offerings
Utilize digital marketing channels, including social media, email marketing, and online advertising, to enhance brand visibility and generate leads
Create compelling content such as blog posts, case studies, testimonials, and newsletters to engage our target audience
Develop sales and marketing plans, detailing weekly and monthly activities focused on meeting or exceeding established goals
Maintain accurate records of all sales and prospecting activities including sales calls; presentations; closed sales; and follow-up activities within the assigned territory, including the use of software to maintain accurate records to maximize territory potential.
Develop a database of qualified leads from referrals through face-to-face cold calling on referral providers, email, telephone and Web
Conduct Service Inquiries and Care Consultations as needed following the consultative sales process
Work closely with our internal teams to ensure cohesive marketing efforts and service delivery
Conduct market research and analysis to identify opportunities for growth and competitive positioning
Conduct client / Caregiver introductions as needed
Support the Weekend On-call Supervisor at least once per month
Qualifications
Proven experience in outside sales and marketing, preferably within the home care industry or related field
Excellent verbal and written communication skills with the ability to convey complex information clearly and persuasively
Strong interpersonal skills to build and maintain relationships with diverse stakeholders
Ability to manage multiple projects simultaneously and prioritize tasks effectively
Innovative thinking to develop unique marketing campaigns and initiatives
Collaborative attitude with a commitment to achieving collective goals
Reflect the core values of Peak Home Care Inc. (d.b.a. an independently owned and operated Home Instead franchise).
Benefits
Competitive salary commensurate with experience.
Opportunities for professional development and career advancement.
Positive and supportive work environment
Contribution to improving healthcare access and quality in the community
Comprehensive benefits package including : Health insuranceVisionDentalTelehealthPaid Time OffSick LeaveRetirement plan
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The Central and North Denver office of Home Insteadis seeking an Outside Sales / Marketer to join our team. You will play a crucial role in promoting our services to potential clients and referral sources. Your primary objectives will be to drive referrals and client acquisitions through nurturing our current relationships, establishing new relationships, and increasing Home Instead's already strong reputation within the Denver community.
Responsibilities
Create and implement comprehensive marketing strategies to promote our home care services effectively
Establish and maintain relationships with healthcare professionals, hospitals, rehabs, independent and assisted living communities, and other potential referral sources
Organize and participate in promotional events, senior or health fairs, and community outreach programs to raise awareness about our services
Conduct presentations and educational sessions for healthcare professionals and community groups to highlight our service offerings
Utilize digital marketing channels, including social media, email marketing, and online advertising, to enhance brand visibility and generate leads
Create compelling content such as blog posts, case studies, testimonials, and newsletters to engage our target audience
Develop sales and marketing plans, detailing weekly and monthly activities focused on meeting or exceeding established goals
Maintain accurate records of all sales and prospecting activities including sales calls; presentations; closed sales; and follow-up activities within the assigned territory, including the use of software to maintain accurate records to maximize territory potential.
Develop a database of qualified leads from referrals through face-to-face cold calling on referral providers, email, telephone and Web
Conduct Service Inquiries and Care Consultations as needed following the consultative sales process
Work closely with our internal teams to ensure cohesive marketing efforts and service delivery
Conduct market research and analysis to identify opportunities for growth and competitive positioning
Conduct client / Caregiver introductions as needed
Support the Weekend On-call Supervisor at least once per month
Qualifications
Proven experience in outside sales and marketing, preferably within the home care industry or related field
Excellent verbal and written communication skills with the ability to convey complex information clearly and persuasively
Strong interpersonal skills to build and maintain relationships with diverse stakeholders
Ability to manage multiple projects simultaneously and prioritize tasks effectively
Innovative thinking to develop unique marketing campaigns and initiatives
Collaborative attitude with a commitment to achieving collective goals
Reflect the core values of Peak Home Care Inc. (d.b.a. an independently owned and operated Home Instead franchise).
Benefits
Competitive salary commensurate with experience.
Opportunities for professional development and career advancement.
Positive and supportive work environment
Contribution to improving healthcare access and quality in the community
Comprehensive benefits package including : Health insuranceVisionDentalTelehealthPaid Time OffSick LeaveRetirement plan
#J-18808-Ljbffr