City of Lauderhill is hiring: Graphics Specialist I in Town of Florida

4 days ago Be among the first 25 applicants

General Statement of Job

The purpose of this position is to provide graphic materials for the City under the general direction of the Department Director or designee. Employees in this classification perform advanced computer design functions. Position is responsible for identifying design requirements, manipulating designs to reflect the theme of the project, producing designs rapidly to minimize production costs, maintaining accurate and organized records and files on design and production services, and other office support duties.

Essential Functions

• Conceptualize, design, and produce all print/web media.
• Manage Twitter, Facebook, the city’s website, and other social media (branding, logo design, brochures, posters, print ads, direct mail, email campaigns, signage and web‑related media).
• Manage print production, carrying the graphics/marketing through to completion, and perform press approvals as needed.
• Assist with website and social media design and placement.
• Manage vendor relationships (illustrators, photographers) and place orders as needed.
• Maintain all design and social media archive files.
• Assist with photo shoots including archiving photos.
• Attend night, evening, and weekend functions and special events as required; assist with special events coordination.
• Focus on marketing for the City of Lauderhill and be assigned projects as needed.
• Perform administrative duties and compile data for special projects or reports as assigned.
• Operate a variety of office equipment (facsimile machines, computer terminals, postage machine, copy machines and other peripheral equipment).
• Perform other duties as assigned.

Social Media Duties

• Direct video production and post‑production for social media posts and manage all digital content to ensure alignment with the City’s strategic plan initiatives.
• Direct the development, implementation, and evaluation of social media strategies and policies for all City Departments.
• Plan and develop monthly content strategy for the City’s social media platforms; create and manage the editorial (social media) calendar.
• Review and analyze analytics to determine best posting times across all social media channels; exercise discretion in approving content, setting editorial direction, and determining crisis communication responses.
• Develop and design post concepts; write scripts for videos and animations; create project timelines.
• Develop concept of static images, reels, and stories tailored for each platform.
• Schedule posts; create content library; produce reels.
• Plan, develop, and execute organic and paid social media campaigns.
• Develop weekly, monthly, and annual social media reports, track and report KPIs and performance, analyze results of running campaigns and organic posts.
• Write content; ensure the City’s voice, mission, and purpose are translated into clear and concise messaging.
• Ensure all messages are responded to in a timely manner; redirect information appropriately.
• Focus on actions to ensure growth of the City’s social media channels.
• Create and manage vanity URLs for multiple digital uses.
• Build and maintain relationships with community leaders, City businesses, and other partners to create cross‑promotions for services.
• Maintain current knowledge on latest social media trends and state‑of‑the‑art technology.
• Interpret media/communication administrative rules and policies and recommend new/improved programs and/or technologies.
• Manage, coordinate, and execute video streaming during live events.
• Manage and reconcile social media budget for campaigns and influencers.
• Lead and develop creative social media campaigns for special projects to generate brand awareness and audience growth, including Facebook, Instagram, X, and YouTube ads.
• Advise the Communications Administrator, City Manager, and Department Heads on social media best practices, risk mitigation, and strategic opportunities.
• Perform other duties as assigned.

Minimum and Preferred Qualifications

• High school diploma or GED;
• Five (5) years or progressively responsible experience, preferably in a graphic/printing environment;
• Certificates in Graphic Design Programs;
• Strong skills in Adobe Creative Suite, Microsoft Office, InDesign, VisionWeb Design, Dreamweaver, and Photoshop Illustrator;
• Valid State of Florida Driver’s License.

If no applicants meet the minimum qualifications, an equivalent combination of education, training, experience, and preferred qualifications may be considered.

Supplemental Questions

Please be sure to answer all supplemental questions thoroughly and completely. If you do not answer all the questions in its entirety, your application may not be further considered.

The City of Lauderhill, Florida, is an Equal Opportunity Employer. In compliance with the Americans with Disabilities Act, the City will provide reasonable accommodations to qualified individuals with disabilities.

Veteran’s Preference

Certain servicemembers, veterans, spouses and family members receive preference and priority. Veterans and certain reservists may be eligible for waivers of post‑secondary educational requirements. Please review the preference categories and provide required documentation during application.

Applicant Screening

Due to the volume of applications, every applicant meeting the minimum qualifications cannot be guaranteed an interview. Applicants are selected for an interview based on education and work experience most closely matching the position requirements. Candidates may undergo additional screening, testing, and evaluation.

Additional Requirements / Environmental Factors

• Driving Requirements: Ability to drive and operate a personal or City vehicle intermittently.
• Physical Requirements: Moderate physical effort, including some climbing, balancing, stooping, kneeling, crouching, crawling, and lifting and carrying objects 12–20 pounds.
• Motor Coordination: Ability to coordinate eye, hand, and feet to operate office tools, equipment, and machinery.
• Sensory Requirements: Ability to perceive and differentiate audio and/or visual cues or signals.
• Form/Spatial Aptitude: Ability to inspect items for proper length, width, and shape; visually read information.
• Communication: Effective verbal and written communication with employees, stakeholders, and the public.
• Functional Reasoning: Apply principles of rational systems, interpret instructions, exercise independent judgment.
• Situational Reasoning: Exercise judgment, decisiveness, creativity in evaluating information.
• Data Conception: Coordinate, manage, strategize, and correlate data; exercise discretion.
• Mathematical Aptitude: Add, subtract, multiply, divide, calculate numbers, decimals, percentages; interpret numerical data and graphs.