Service Credit Union
Marketing Analyst page is loaded## Marketing Analystlocations:
Portsmouth3003time type:
Full timeposted on:
Posted Todayjob requisition id:
JR100815It's fun to work in a company where people truly BELIEVE in what they're doing!We're committed to bringing passion and customer focus to the business.**Marketing Analyst** who’s ready to dig into performance metrics, member behavior, and market trends to help shape smarter, more impactful marketing strategies.At Service CU we believe data tells a story — and we’re looking for someone who can help us listen.**Pay:**$70,000. Flexible based on experience.**Hours:** Full time, Monday – Friday, 8:30 – 5:00**Work location:** Portsmouth, NH**Benefits Include:*** Great health and dental benefits starting day one!* Great health and dental benefits starting day one!* PTO, long-term disability, and paid holidays.* 401k with 8% company contribution after one year of employment.* Paid leave policy after 12 consecutive months of employment.* Free confidential mental health support program with Talkspace* Free identify theft protection through IdentityForce* Tuition reimbursement.* Training and career growth opportunities.**The Day to Day:****Marketing Insights & Strategy*** Analyze marketing data to understand campaign performance and member engagement.* Analyze marketing channel performance to optimize growth strategies across key channels, such as email, SMS, display, OTT, etc., and identify new opportunities via data-driven recommendations.* Assist in campaign experimentation and analyses to measure revenue impact of marketing efforts and inform future spend.* Work with Product and Digital teams to plan, design, and run channel tests to support the successful launch of marketing initiatives* Research market and competitor trends to uncover new opportunities and avenues for growth.**Reporting & Visualization*** Build dashboards and reports that make insights easy to understand and provide up to date tracking and status reporting.* Present data clearly to stakeholders using effective visualization tools.* Continuously improve reporting processes and tools.**Segmentation & Personalization*** Create targeted member segments for more personalized, relevant marketing.* Leverage knowledge of human psychology and consumer behavior to enhance targeting and personalization efforts.* Identify opportunities for cross-selling, upselling, and product recommendations.* Mine prospect and member databases, identifying groups and subgroups to enable more-targeted, more-personalized approaches to messaging—e.g. content, offers, products, etc.**Collaboration & Campaign Support*** Work closely with the marketing, product, and digital teams to plan and execute campaigns.* Prepare member lists and collaborate with the Data Analytics department and third-party vendors as needed.* Provide recommendations to leadership to adjust strategies and improve ROI.**Innovation & Growth*** Stay current on marketing analytics trends, tools, and technologies.* Identify gaps in data collection and recommend ways to enhance our infrastructure.* Bring new ideas to the table to drive growth and efficiency.**Experience and Qualifications:*** Bachelor’s degree preferred.* Minimum three years’ experience in a related field.* Strong problem solving and analytical skills.* Extensive knowledge of marketing technologies such as Salesforce Marketing Cloud and Segmint.* Extensive knowledge of Reporting Platforms such as Tableau* Familiarity with database reporting and design including SQL retrievals.* Demonstrate outstanding analytical skills and ability to produce detailed reports for senior management.* Proven market analysis or equivalent skills.* Ability to work independently and in a team environment.* Excellent interpersonal, presentation and organizational skills.* Ability to communicate clearly and effectively verbally and in writing.* Proficient with Excel, Microsoft Outlook, Word, Power point, and various web-based applications required.If you are interested in applying your research and analytical skills to further your career and you enjoy working in a collaborative, fun environment where success is rewarded, Service Credit Union is the place!Join us today.**Equal Opportunity Employer**Who We AreAt Service Credit Union, our purpose is doing what is right for our members, which is so much more than a job.Joining Service CU means joining “one team” all connected by the same values: family, community, service and integrity. #J-18808-Ljbffr
Portsmouth3003time type:
Full timeposted on:
Posted Todayjob requisition id:
JR100815It's fun to work in a company where people truly BELIEVE in what they're doing!We're committed to bringing passion and customer focus to the business.**Marketing Analyst** who’s ready to dig into performance metrics, member behavior, and market trends to help shape smarter, more impactful marketing strategies.At Service CU we believe data tells a story — and we’re looking for someone who can help us listen.**Pay:**$70,000. Flexible based on experience.**Hours:** Full time, Monday – Friday, 8:30 – 5:00**Work location:** Portsmouth, NH**Benefits Include:*** Great health and dental benefits starting day one!* Great health and dental benefits starting day one!* PTO, long-term disability, and paid holidays.* 401k with 8% company contribution after one year of employment.* Paid leave policy after 12 consecutive months of employment.* Free confidential mental health support program with Talkspace* Free identify theft protection through IdentityForce* Tuition reimbursement.* Training and career growth opportunities.**The Day to Day:****Marketing Insights & Strategy*** Analyze marketing data to understand campaign performance and member engagement.* Analyze marketing channel performance to optimize growth strategies across key channels, such as email, SMS, display, OTT, etc., and identify new opportunities via data-driven recommendations.* Assist in campaign experimentation and analyses to measure revenue impact of marketing efforts and inform future spend.* Work with Product and Digital teams to plan, design, and run channel tests to support the successful launch of marketing initiatives* Research market and competitor trends to uncover new opportunities and avenues for growth.**Reporting & Visualization*** Build dashboards and reports that make insights easy to understand and provide up to date tracking and status reporting.* Present data clearly to stakeholders using effective visualization tools.* Continuously improve reporting processes and tools.**Segmentation & Personalization*** Create targeted member segments for more personalized, relevant marketing.* Leverage knowledge of human psychology and consumer behavior to enhance targeting and personalization efforts.* Identify opportunities for cross-selling, upselling, and product recommendations.* Mine prospect and member databases, identifying groups and subgroups to enable more-targeted, more-personalized approaches to messaging—e.g. content, offers, products, etc.**Collaboration & Campaign Support*** Work closely with the marketing, product, and digital teams to plan and execute campaigns.* Prepare member lists and collaborate with the Data Analytics department and third-party vendors as needed.* Provide recommendations to leadership to adjust strategies and improve ROI.**Innovation & Growth*** Stay current on marketing analytics trends, tools, and technologies.* Identify gaps in data collection and recommend ways to enhance our infrastructure.* Bring new ideas to the table to drive growth and efficiency.**Experience and Qualifications:*** Bachelor’s degree preferred.* Minimum three years’ experience in a related field.* Strong problem solving and analytical skills.* Extensive knowledge of marketing technologies such as Salesforce Marketing Cloud and Segmint.* Extensive knowledge of Reporting Platforms such as Tableau* Familiarity with database reporting and design including SQL retrievals.* Demonstrate outstanding analytical skills and ability to produce detailed reports for senior management.* Proven market analysis or equivalent skills.* Ability to work independently and in a team environment.* Excellent interpersonal, presentation and organizational skills.* Ability to communicate clearly and effectively verbally and in writing.* Proficient with Excel, Microsoft Outlook, Word, Power point, and various web-based applications required.If you are interested in applying your research and analytical skills to further your career and you enjoy working in a collaborative, fun environment where success is rewarded, Service Credit Union is the place!Join us today.**Equal Opportunity Employer**Who We AreAt Service Credit Union, our purpose is doing what is right for our members, which is so much more than a job.Joining Service CU means joining “one team” all connected by the same values: family, community, service and integrity. #J-18808-Ljbffr