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Insider

Creative Director

Insider, Turkey, North Carolina, United States, 28393

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Before jumping into all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us We are Insider, the fastest-growing global MarTech scale-up and the #1 AI-native Customer Experience and Marketing platform trusted by enterprise brands worldwide. Our story began with six desks and a vision to create a single platform to make industry-first CX technologies and emerging channels accessible to marketers worldwide. Today, with 1500+ teammates across 50+ nationalities, we continue to push the boundaries of what’s possible in CX. Our architecture brings together unified customer data, advanced journey orchestration, and comprehensive AI capabilities by seamlessly blending predictive, generative, and agentic AI into a single customer engagement platform that empowers teams to activate customer engagement across 12+ channels.

We recently raised one of the largest funding rounds in the industry, a $500M Series E led by General Atlantic. We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Nike, L’Oreal, Singapore Airlines, Nestlé, Nissan, Lenovo, Puma, IKEA, Allianz, Domino’s, and the list goes on.

Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, achieving $200M in CARR (Committed Annual Recurring Revenue). According to Gartner, we are the dominant leader in Multichannel Marketing. Don’t just take our word for it — see for yourself. We consistently outperform and continue our leadership, and the results speak for themselves.

From day one, Insider’s mission has not been only to build a world-class product company, but also to create one of the most socially progressive technology communities in the world. Through our corporate social responsibility initiatives like 100Projects, SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact on our communities across 27+ countries, driving initiatives in health, education, farming, animal rights, and increasing women’s representation in STEM.

Behind all these achievements is an exceptionally talented, visionary team of overachievers across 27+ countries that moves fast and agile, creating cutting-edge products, and focuses on making an impact. If you want to be a part of this journey, just keep reading.

First things first: What is this role about? We are Insider, the world’s first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world’s most renowned enterprise brands. We help enterprise brands connect customer data across channels, predict future behavior with AI and individualize experiences.

We are expanding our Marketing nation across 25 countries and currently, we are looking for a new Design Team Lead. If you thrive on challenges, can’t hide your creative energy, have a hearty appetite for growth and if you are up for the challenge of your lifetime, we are looking for you.

Design team eats creativity for breakfast. Every morning, they walk into the Marketing room with their artsy cups, oversized jumpers and stand cool during daily meetings. When their Apple icon lights up, they zone out. The journey begins. You can find them chit chatting with the white rabbit, travelling on the notes of electro tunes or having a heartfelt conversation with Tobias Van Schneider on a rollercoaster. They breathe in colours and breathe out art. Everyday.

As our Design Team Lead you’ll join our designy folks, creative minds and trendsetters. If you think you have what it takes to inspire a team of Marketing artist to create a compelling story each coming day, if you are ready to lead our fast-growing design team supporting our design initiatives across 25 countries, and if you are ready to break all the rules that you have learned so far to start all over again, become one of us. Read on.

What we expect from you. As our Design Team Lead for Marketing, you’ll work as part of a cross‑functional team and partner with regional VPs and Marketing Managers across 25 regions to strengthen Insider’s brand and voice, driving our sales and growth. You’ll be managing and coaching a team of talented designers and motion‑graphics artists to scale our design function globally with well‑thought‑out templates and smooth processes. Overseeing all design requirements for content marketing, product marketing, performance marketing, branding, website conversion‑rate optimisation and beyond you’ll be responsible for design excellence and all artwork created.

Key Responsibilities

Leading, coaching and inspiring a group of Marketing designers; managing their KPIs, performance and career development

Ensuring design needs across 30 countries from US to Australia, from UK to Singapore are met on time and on budget

Managing a large group of freelance designers and agencies

Establishing efficient design processes that will help us scale our efforts globally

Conceptualising, designing and executing marketing initiatives, continuously raising the bar for yourself and the team

Leading/working on projects covering all design requirements for content marketing, product marketing, performance marketing, branding, website conversion‑rate optimisation, landing pages, email, social media and more

Managing and delivering a diverse range of overlapping design projects including graphic design, video, motion and illustration

Defining “what’s next” to ensure latest design trends and best practices are reflected in our designs

Skills & Requirements

Graphic Designer in a B2B SaaS environment

8+ years of experience as a designer

8+ years of experience in leading design teams

Keen to follow latest design trends in visual, digital, and graphic design with an excellent eye for typography and layout

Fluent in Adobe Creative Cloud or equivalent, Sketch and Figma

Obsessed with details and has a strong eye for alignment and details

Strong organisation skills and the ability to prioritise overlapping tasks/projects

Flexible and adaptable to changing task priorities and workload in a fast‑paced startup environment

Assertive, proactive, empathetic and forward‑looking

Super energetic positive attitude, strong sense of humour and a hearty appetite for growth

Creative horsepower

Open, transparent and empathetic leader who can provide assertive and constructive feedback to grow team members

Proven ability to think conceptually to solve design problems proactively

Fluent in English

Hold on! Life’s a two‑way road! Here’s what you’ll enjoy while spending time with us (perks, anyone?)

Mens sana in corpore sano! You’ll enjoy delicious and healthy lunches, dinners, and afternoon snacks. Plus coffee and tea handy!

We offer many hard and soft skills training to help you improve and challenge yourself thanks to our Learning & Development team.

You’ll have access to Udemy’s business plan, where you can choose over 10,000 courses to satisfy your hunger for knowledge.

You’ll have space to share your skills and even deliver training and workshops if you wish. Sharing is caring!

We’ll provide you with a paid Spotify account subscription, so you can cozy up in your headsets cocoon whenever you want.

You’ll have a chance to work in an international, diverse, and inclusive environment

You’ll be part of an industry that’s shaping the future of customer experiences. Still not sure? Just ask Google.

You’ll be part of one of the most caring communities out there.

Now, a little bit about us Insider is an integrated Growth Management Platform for digital marketers, but we’re also known as data‑geeks, trailblazers, or entrepreneurs. Our mission is to help marketers and brands across the globe deliver hyper‑personalised customer experiences in multiple online channels. Insider simplifies the life of digital marketers and helps them drive growth for their brands, with zero marketing waste. Here’s a little list with some cool things about us:

We’ve been featured in the Gartner Magic Quadrant for Multichannel Marketing Hubs 2020 and became the #1 leader on G2Crowd’s Mobile Marketing Software Grid with a 4.7/5 rating based on 100% user reviews, 17 quarters in a row.

Our new category (Growth Management Platform) was backed by Sequoia Capital, one of the most prestigious venture capital funds in the world and recently we’ve closed our Series C round in a round led by Riverwood Capital.

We were listed in 100 Hottest startups by WIRED magazine and our CEO and Co‑Founder, Hande Cilingir, was ranked one of the top 5 women CEOs outside the US.

We partner with over 800 industry powerhouses including UNIQLO, Singapore Airlines, Marks & Spencer, Estée Lauder, Virgin, Samsung, Carrefour, Dominos, Toyota, Newsweek, Avon, MediaMarkt, AVIS, Allianz, BBVA, IKEA, and CNN.

We have offices in 25 regions, including Indianapolis, London, Paris, Singapore, Tokyo, Hong Kong, Seoul, Sydney, Helsinki, Barcelona, Dubai, Moscow, Warsaw, Taipei, Jakarta, Manila, Wellington, Istanbul, Kiev, Ho Chi Minh City, Bangkok, Brussels, Amsterdam, Luxemburg, Ankara, and Kuala Lumpur.

Is this position made for you? So let’s talk! We’re curious bugs and can’t wait to get to know you.

We provide equal opportunity in a zero‑discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

Please follow Insider on LinkedIn, Instagram, YouTube, and Medium!

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