SEO and GEO Analyst - Part Time Job at Direct Agents in New York

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Direct Agents is on the search for a part-time SEO and GEO Analyst across both content and technical aspects. This role will be approximately 20‑24 hours per week and pays $35‑$40 per hour, depending on experience.

Content Creation & Optimization

• Write and optimize website content including service pages, case studies, and blog posts
• Develop content that showcases our expertise in performance marketing, data science, and analytics
• Optimize existing content for search intent and relevance
• Write content that resonates with our target audience: marketing leaders at mid‑market to enterprise brands
• Structure content to perform in both traditional search and AI‑generated responses

Technical SEO

• Conduct technical audits and implement fixes for crawlability, indexability, and site performance
• Optimize site architecture, internal linking, and URL structure
• Implement and troubleshoot structured data markup (schema.org, JSON‑LD)
• Monitor and resolve Core Web Vitals and page speed issues
• Work with our development team on technical SEO implementation

On‑Page SEO

• Execute on‑page optimization including title tags, meta descriptions, headers, and content structure
• Implement semantic SEO strategies and entity optimization
• Conduct keyword research focused on our service offerings and target audience
• Optimize for high‑intent B2B search queries

Generative Engine Optimization (GEO)

• Optimize content for visibility in AI‑powered search platforms (ChatGPT, Perplexity, Google AI Overviews, etc.)
• Structure content to increase likelihood of AI citation and brand mentions
• Test and measure performance across generative AI platforms
• Develop strategies for agency visibility in AI‑generated responses

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