Stanley Martin Homes
Senior Instructional Designer
Stanley Martin Homes, Charlotte, North Carolina, United States, 28245
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Who is Stanley Martin Homes? At Stanley Martin Homes, we believe your work should have a purpose. With us, it truly does. Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. You will work alongside passionate, knowledgeable professionals who are committed to doing the right thing, delivering exceptional homebuyer experiences, and putting homebuyers first. Stanley Martin Homes is one of the largest 25 homebuilders in the United States and has been consistently one of the fastest growing. We are proud of the people‑first culture that makes it possible.
If you are ready to build a meaningful career and help families find the place they will call home, we would love to connect with you. Join our team and build a career that you will be proud of.
Senior Instructional Designer – Overview The Senior Instructional Designer is a strategic learning partner responsible for leading the design and development of complex, high‑impact learning experiences across the enterprise. This role brings deep expertise in adult learning, instructional design, and performance consulting—ensuring that learning solutions are business‑driven, measurable, and engaging. Working on multiple projects, the Senior ID scopes and leads projects, collaborates across studios, and mentors instructional designers in craft and practice. The Senior ID also partners with internal clients to scope, define, and prioritize projects, ensuring each training initiative addresses real business challenges and delivers measurable impact.
Key Responsibilities
Lead all phases of the ADDIE model toward the design of enterprise‑wide learning experiences, from needs analysis through delivery support.
Engage with internal clients/business leaders to understand performance needs, align learning objectives, and ensure solutions support strategic priorities.
Scope and manage projects with clear outcomes, timelines, and resource plans.
Conduct learning needs assessments to identify performance gaps and audience analysis.
Gather and analyze input from subject matter experts (SMEs) to develop and modify instructional materials.
Design and develop a range of learning solutions (eLearning, instructor‑led, blended, microlearning).
Ensure learners are engaged, retain content, and implement what they learned to improve individual and company performance.
Apply learning science, design thinking, and innovation to ensure learning is practical and relevant.
Develop materials using the ADDIE model and adult learning principles.
Collaborate with subject matter experts and internal Talent and Culture teams.
Review and provide feedback on learning products.
Mentor and coach team members to build team capability and quality standards.
Contribute to the evolution of design standards, templates, and processes.
Evaluate training programs and content effectiveness through creation and review of assessments, surveys, and feedback.
Present findings to leadership.
Qualifications
Master’s degree in Instructional Design, Education, or related field.
7–10 years of experience in instructional design or learning experience design.
Demonstrated expertise in adult learning theory, performance‑based design, and learning evaluation.
Experience in leadership, sales, and/or construction training development.
Proven ability to lead complex projects in fast‑paced, matrixed environments.
Strong collaboration and communication skills, with experience working cross‑functionally.
Mastery developing both instructor‑led and digital learning content.
Proficiency with authoring, video and graphic publishing tools (Articulate Rise/Storyline, Adobe Captivate, Adobe Photoshop/Illustrator, Canva, AI authoring tools for voice and image generation) and familiarity with LMS platforms.
Excellent organization, attention to detail, and ability to work in a collaborative, fast‑paced environment.
Strong written, visual, and verbal communication skills.
Benefits
Competitive health care options through Aetna and EyeMed, employer‑paid short‑term and long‑term disability, basic life and AD&D insurance.
401(k) plan with up to $5,000 employer match and Health Savings Account (HSA).
3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care.
12 weeks of paid maternity leave through the short‑term disability plan.
Well‑rounded wellness benefits, including free and low‑cost mental health resources via Employee Assistance Program.
Tuition and certification reimbursement.
15 days of vacation (increases with tenure) and 6 days of paid sick leave.
No‑cost coverage for identity theft or travel mishaps.
Discounts on Stanley Martin homes and partner services (mortgage, title, Verizon).
Advanced pay option through Dayforce Wallet.
Giving Back Program with up to $250 match, 8 hours of leave and more.
Seniority level: Mid-Senior level
Employment type: Other
Job function: Education and Training
Referrals increase your chances of interviewing at Stanley Martin Homes by 2x
Get notified about new Senior Instructional Designer jobs in
Charlotte, NC .
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Get AI-powered advice on this job and more exclusive features.
Who is Stanley Martin Homes? At Stanley Martin Homes, we believe your work should have a purpose. With us, it truly does. Our success starts with our people, and we are proud to foster a culture where every team member is valued and supported. You will work alongside passionate, knowledgeable professionals who are committed to doing the right thing, delivering exceptional homebuyer experiences, and putting homebuyers first. Stanley Martin Homes is one of the largest 25 homebuilders in the United States and has been consistently one of the fastest growing. We are proud of the people‑first culture that makes it possible.
If you are ready to build a meaningful career and help families find the place they will call home, we would love to connect with you. Join our team and build a career that you will be proud of.
Senior Instructional Designer – Overview The Senior Instructional Designer is a strategic learning partner responsible for leading the design and development of complex, high‑impact learning experiences across the enterprise. This role brings deep expertise in adult learning, instructional design, and performance consulting—ensuring that learning solutions are business‑driven, measurable, and engaging. Working on multiple projects, the Senior ID scopes and leads projects, collaborates across studios, and mentors instructional designers in craft and practice. The Senior ID also partners with internal clients to scope, define, and prioritize projects, ensuring each training initiative addresses real business challenges and delivers measurable impact.
Key Responsibilities
Lead all phases of the ADDIE model toward the design of enterprise‑wide learning experiences, from needs analysis through delivery support.
Engage with internal clients/business leaders to understand performance needs, align learning objectives, and ensure solutions support strategic priorities.
Scope and manage projects with clear outcomes, timelines, and resource plans.
Conduct learning needs assessments to identify performance gaps and audience analysis.
Gather and analyze input from subject matter experts (SMEs) to develop and modify instructional materials.
Design and develop a range of learning solutions (eLearning, instructor‑led, blended, microlearning).
Ensure learners are engaged, retain content, and implement what they learned to improve individual and company performance.
Apply learning science, design thinking, and innovation to ensure learning is practical and relevant.
Develop materials using the ADDIE model and adult learning principles.
Collaborate with subject matter experts and internal Talent and Culture teams.
Review and provide feedback on learning products.
Mentor and coach team members to build team capability and quality standards.
Contribute to the evolution of design standards, templates, and processes.
Evaluate training programs and content effectiveness through creation and review of assessments, surveys, and feedback.
Present findings to leadership.
Qualifications
Master’s degree in Instructional Design, Education, or related field.
7–10 years of experience in instructional design or learning experience design.
Demonstrated expertise in adult learning theory, performance‑based design, and learning evaluation.
Experience in leadership, sales, and/or construction training development.
Proven ability to lead complex projects in fast‑paced, matrixed environments.
Strong collaboration and communication skills, with experience working cross‑functionally.
Mastery developing both instructor‑led and digital learning content.
Proficiency with authoring, video and graphic publishing tools (Articulate Rise/Storyline, Adobe Captivate, Adobe Photoshop/Illustrator, Canva, AI authoring tools for voice and image generation) and familiarity with LMS platforms.
Excellent organization, attention to detail, and ability to work in a collaborative, fast‑paced environment.
Strong written, visual, and verbal communication skills.
Benefits
Competitive health care options through Aetna and EyeMed, employer‑paid short‑term and long‑term disability, basic life and AD&D insurance.
401(k) plan with up to $5,000 employer match and Health Savings Account (HSA).
3 weeks of paid parental leave and a Flexible Spending Account (FSA) for dependent care.
12 weeks of paid maternity leave through the short‑term disability plan.
Well‑rounded wellness benefits, including free and low‑cost mental health resources via Employee Assistance Program.
Tuition and certification reimbursement.
15 days of vacation (increases with tenure) and 6 days of paid sick leave.
No‑cost coverage for identity theft or travel mishaps.
Discounts on Stanley Martin homes and partner services (mortgage, title, Verizon).
Advanced pay option through Dayforce Wallet.
Giving Back Program with up to $250 match, 8 hours of leave and more.
Seniority level: Mid-Senior level
Employment type: Other
Job function: Education and Training
Referrals increase your chances of interviewing at Stanley Martin Homes by 2x
Get notified about new Senior Instructional Designer jobs in
Charlotte, NC .
#J-18808-Ljbffr