NetImpact Strategies
Senior Communications Specialist
Job Location:
US-IL-Scott AFB
The Senior Communication Specialist is a strategic role responsible for advising the development, implementation, and evaluation of communication strategies that align with the organizational brand and business objectives. This role involves developing and executing communication strategies, managing client relationships, and leading public relations campaigns to enhance an organization’s brand and messaging. The Senior Communication Specialist collaborates with executive leadership, stakeholders, and cross‑functional teams to ensure effective change implementation. This position requires exceptional communication and analytical skills to drive successful organizational changes.
*Although primarily remote, the individual must live within a 50‑mile radius of Scott AFB, IL as you will be required on‑site monthly.
Responsibilities
Serve as a key representative, aligning with organizational priorities through effective communication and relationship management to ensure superior service delivery and positive customer connection
Understand client needs and preferences, addressing concerns promptly to enhance customer experience and expand service offerings
Develop compelling storytelling and editorial direction for communication artifacts ensuring consistency in messaging
Use visual storytelling techniques to communicate complex changes in an accessible way, helping stakeholders adopt new processes and transition smoothly to the future state
Craft and refine messages to align with the organization’s brand and strategic goals, ensuring communications are clear, concise, and engaging for stakeholders
Collaborate with OCM specialists, graphic designers, and the client to create content that aligns with OCM assessments and stakeholder management insights
Supervise the design and creation of graphics, digital media, and visual content for change effort communications across a diversity of formats (e.g., briefings, newsletters, flyers, posters, fact sheets, websites, social media, news and announcements, trifolds, and branding materials)
Develop and implement social media strategies for clients to increase engagement and reach among stakeholders, coordinating with web designers, and content creators
Monitor social media trends, respond to stakeholder inquiries, and ensure consistent messaging across all digital communication channels
Leads the refinement of a seamless customer experience across all communication touchpoints, such as conference content, briefings, and social media
Ensure all communication materials adhere to copyright regulations, brand guidelines, and organizational values
Develop comprehensive communication strategies and engagement plans to support the client program
Define clear communication goals and key performance indicators (KPIs) to measure the effectiveness of communication efforts
Track and analyze communication effectiveness using metrics such as audience reach, engagement, and sentiment analysis to inform adjustments to strategies and tactics
Work closely with program offices, graphic designers, and other communication teams to ensure consistent and coordinated messaging across all communication channels
Required Qualifications
Bachelor’s degree in Communications, Business, Public Relations, Marketing, Journalism, or a related field
At least 7 years of experience in communications, public relations, or related fields, with a strong track record of leading communication initiatives
Exceptional written and verbal communication skills to convey the purpose and benefits of change, as well as to engage and influence stakeholders effectively
Understanding of OCM theories and models (e.g., Prosci, ADKAR, Kotter’s 8‑step Model, Lewin’s Change Management Model) Expertise in visual storytelling, graphic design, and the creation of digital media
Advanced proficiency in communication tools, social media platforms, and content management systems
U.S. Citizenship
Eligible for Secret Clearance
Preferred Qualifications
Advanced certification in Communications, Public Relations, or equivalent fields is a plus
Additional certifications in leadership or strategic communication are advantageous
Federal Consulting Experience Preferred
Graphic Design and/or Web Design Experience
Perks of working at NetImpact Strategies
Health & Benefits – Comprehensive medical, dental, & vision insurance that starts the first of the month after you join the team
401(k) – Immediately vested employer contributions; no matching required
PTO – Generous paid time off policy, one additional day of paid wellness leave per calendar year, and observe ten federal holidays
Pet Insurance – Pawsitively pawesome for your little critters
Education – Tuition reimbursement, internal training programs, & company‑sponsored industry certifications
Recognition – Ranked by The Washington Post as a Top Work Place in 2019, 2021, 2022, 2023, & 2024
Culture – Team building, community volunteering, quarterly HQ days, wellness events, happy hours, family fun events, and more
#J-18808-Ljbffr
US-IL-Scott AFB
The Senior Communication Specialist is a strategic role responsible for advising the development, implementation, and evaluation of communication strategies that align with the organizational brand and business objectives. This role involves developing and executing communication strategies, managing client relationships, and leading public relations campaigns to enhance an organization’s brand and messaging. The Senior Communication Specialist collaborates with executive leadership, stakeholders, and cross‑functional teams to ensure effective change implementation. This position requires exceptional communication and analytical skills to drive successful organizational changes.
*Although primarily remote, the individual must live within a 50‑mile radius of Scott AFB, IL as you will be required on‑site monthly.
Responsibilities
Serve as a key representative, aligning with organizational priorities through effective communication and relationship management to ensure superior service delivery and positive customer connection
Understand client needs and preferences, addressing concerns promptly to enhance customer experience and expand service offerings
Develop compelling storytelling and editorial direction for communication artifacts ensuring consistency in messaging
Use visual storytelling techniques to communicate complex changes in an accessible way, helping stakeholders adopt new processes and transition smoothly to the future state
Craft and refine messages to align with the organization’s brand and strategic goals, ensuring communications are clear, concise, and engaging for stakeholders
Collaborate with OCM specialists, graphic designers, and the client to create content that aligns with OCM assessments and stakeholder management insights
Supervise the design and creation of graphics, digital media, and visual content for change effort communications across a diversity of formats (e.g., briefings, newsletters, flyers, posters, fact sheets, websites, social media, news and announcements, trifolds, and branding materials)
Develop and implement social media strategies for clients to increase engagement and reach among stakeholders, coordinating with web designers, and content creators
Monitor social media trends, respond to stakeholder inquiries, and ensure consistent messaging across all digital communication channels
Leads the refinement of a seamless customer experience across all communication touchpoints, such as conference content, briefings, and social media
Ensure all communication materials adhere to copyright regulations, brand guidelines, and organizational values
Develop comprehensive communication strategies and engagement plans to support the client program
Define clear communication goals and key performance indicators (KPIs) to measure the effectiveness of communication efforts
Track and analyze communication effectiveness using metrics such as audience reach, engagement, and sentiment analysis to inform adjustments to strategies and tactics
Work closely with program offices, graphic designers, and other communication teams to ensure consistent and coordinated messaging across all communication channels
Required Qualifications
Bachelor’s degree in Communications, Business, Public Relations, Marketing, Journalism, or a related field
At least 7 years of experience in communications, public relations, or related fields, with a strong track record of leading communication initiatives
Exceptional written and verbal communication skills to convey the purpose and benefits of change, as well as to engage and influence stakeholders effectively
Understanding of OCM theories and models (e.g., Prosci, ADKAR, Kotter’s 8‑step Model, Lewin’s Change Management Model) Expertise in visual storytelling, graphic design, and the creation of digital media
Advanced proficiency in communication tools, social media platforms, and content management systems
U.S. Citizenship
Eligible for Secret Clearance
Preferred Qualifications
Advanced certification in Communications, Public Relations, or equivalent fields is a plus
Additional certifications in leadership or strategic communication are advantageous
Federal Consulting Experience Preferred
Graphic Design and/or Web Design Experience
Perks of working at NetImpact Strategies
Health & Benefits – Comprehensive medical, dental, & vision insurance that starts the first of the month after you join the team
401(k) – Immediately vested employer contributions; no matching required
PTO – Generous paid time off policy, one additional day of paid wellness leave per calendar year, and observe ten federal holidays
Pet Insurance – Pawsitively pawesome for your little critters
Education – Tuition reimbursement, internal training programs, & company‑sponsored industry certifications
Recognition – Ranked by The Washington Post as a Top Work Place in 2019, 2021, 2022, 2023, & 2024
Culture – Team building, community volunteering, quarterly HQ days, wellness events, happy hours, family fun events, and more
#J-18808-Ljbffr