Nestle
Associate Brand Marketing (Development & Expansion) - Global Culinary Kitchen
Nestle, Arlington, Virginia, United States, 22201
Foods you love. Brands you trust. And a career that empowers you to grow.
At Nestle USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee Mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.
Joining Nestle means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk‑taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
This position is not eligible for Visa Sponsorship.
Position Summary This role offers a unique opportunity to make an immediate impact by accelerating the growth of Drumstick Bites, one of our most exciting recent launches in the Sweets
& Snacks portfolio. The challenge is clear: drive rapid distribution, build brand awareness, and secure repeat purchase in a competitive market – all while balancing the development of our legacy brand, Carlos V. If you thrive on driving change, influencing commercial teams, and turning limited resources into big results, this position will put you at the center of shaping the future of our Chocolate Snacks category.
Key Responsibilities Consumer & Customer Intimacy
Understand consumer and customer dynamics through data and research to inform strategies.
Translate insights and commercial priorities into relevant marketing activations.
Identify trends and opportunities to optimize plans and investments.
Business Planning
Own P&L accountability to meet KPIs: revenue, profit, market share, and brand health.
Lead operating processes for performance tracking and accurate forecasting.
Balance focus between legacy growth and rapid innovation rollout, prioritizing resources effectively.
Develop strategic revenue‑management approaches (pricing, promo, pack architecture).
Commercial Excellence
Partner closely with Sales and Category teams to secure distribution and visibility.
Drive alignment and execution of annual commercial plans across channels.
Lead integrated planning processes to ensure flawless execution.
Brand and Product Experience
Develop marketing strategies that increase awareness and purchase frequency.
Ensure cultural relevance and consumer engagement in all activations.
Support packaging changes and innovation pipeline development.
Qualifications / Certifications
University Degree (BA/BS) in Marketing or related field, or equivalent experience (MBA preferred)
Knowledge of budget control methods, policies, and procedures
Strong negotiation, relationship building, and research skills
Ability to work independently and adapt quickly to change
Strong problem‑solving, decision‑making, and communication skills
Basic financial acumen (risk/return analysis)
Ability to prioritize workload, manage multiple tasks, and meet deadlines
Proficient in Microsoft Office
Critical Experiences
3-5 years in marketing or brand management
Experience leading cross‑functional teams or agency partners
Experience with marketing communication projects (digital/media strategies)
Experience leveraging data and trends to generate consumer insights (IRI or Nielsen knowledge recommended)
Demonstrated problem‑solving and analytical skills
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.
The Nestle Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.
Job Requisition:378477
#J-18808-Ljbffr
At Nestle USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee Mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.
Joining Nestle means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk‑taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
This position is not eligible for Visa Sponsorship.
Position Summary This role offers a unique opportunity to make an immediate impact by accelerating the growth of Drumstick Bites, one of our most exciting recent launches in the Sweets
& Snacks portfolio. The challenge is clear: drive rapid distribution, build brand awareness, and secure repeat purchase in a competitive market – all while balancing the development of our legacy brand, Carlos V. If you thrive on driving change, influencing commercial teams, and turning limited resources into big results, this position will put you at the center of shaping the future of our Chocolate Snacks category.
Key Responsibilities Consumer & Customer Intimacy
Understand consumer and customer dynamics through data and research to inform strategies.
Translate insights and commercial priorities into relevant marketing activations.
Identify trends and opportunities to optimize plans and investments.
Business Planning
Own P&L accountability to meet KPIs: revenue, profit, market share, and brand health.
Lead operating processes for performance tracking and accurate forecasting.
Balance focus between legacy growth and rapid innovation rollout, prioritizing resources effectively.
Develop strategic revenue‑management approaches (pricing, promo, pack architecture).
Commercial Excellence
Partner closely with Sales and Category teams to secure distribution and visibility.
Drive alignment and execution of annual commercial plans across channels.
Lead integrated planning processes to ensure flawless execution.
Brand and Product Experience
Develop marketing strategies that increase awareness and purchase frequency.
Ensure cultural relevance and consumer engagement in all activations.
Support packaging changes and innovation pipeline development.
Qualifications / Certifications
University Degree (BA/BS) in Marketing or related field, or equivalent experience (MBA preferred)
Knowledge of budget control methods, policies, and procedures
Strong negotiation, relationship building, and research skills
Ability to work independently and adapt quickly to change
Strong problem‑solving, decision‑making, and communication skills
Basic financial acumen (risk/return analysis)
Ability to prioritize workload, manage multiple tasks, and meet deadlines
Proficient in Microsoft Office
Critical Experiences
3-5 years in marketing or brand management
Experience leading cross‑functional teams or agency partners
Experience with marketing communication projects (digital/media strategies)
Experience leveraging data and trends to generate consumer insights (IRI or Nielsen knowledge recommended)
Demonstrated problem‑solving and analytical skills
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.
The Nestle Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
Review our applicant privacy notice before applying at https://www.nestlejobs.com/privacy.
Job Requisition:378477
#J-18808-Ljbffr