Boyd Gaming
Boyd Gaming Corporation is one of the premier casino entertainment companies in the United States. Our past success, current business philosophies and sound business planning position Boyd Gaming to maximize value for our shareholders, team members and communities.
Job Description Assist the Direct Marketing Manager in the implementation of direct marketing programs set by corporate Marketing Shared Services departments, Regional and Property Marketing to execute multi-property and property-specific direct marketing campaigns.
Responsibilities
Coordinating direct marketing campaigns with the DM Manager and with corporate, regional and property marketing teams and outside vendors
Keeping all parties informed of project timelines with open, clear, honest communication
Executing mail and email programs from campaign creation to completion in a timely manner, efficiently and accurately in Salesforce ensuring guest offers are viewable and redeemable on property
Providing all necessary data, copy and art files to selected vendors with the DM Manager’s approval
Reviewing all creative and live data proofs for accuracy
Maintaining drop schedule, reconciling invoices and postage
Qualifications
Demonstrate database/direct mail program design, production and fulfillment expertise
Knowledge and understanding of direct mail and familiarity with variable data printing integration with advanced customization capabilities
Ability to successfully execute multiple streams of work in a challenging dynamic environment
Proactive, takes initiative and able to work independently with minimal direction while also functioning and contributing as part of a team
Ability to plan, prioritize and organize effectively, handle multiple high priority projects concurrently and react quickly to shifting priorities
Excellent written and oral communication skills, detail orientated, extensive proofreading experience
Must be able to obtain/maintain any necessary certifications and/or licenses as required by local gaming regulations
Knowledge of CRM systems, Salesforce
Proficient in Microsoft Office (Excel, Word, Outlook, PowerPoint, etc.)
Minimum of two years related work experience (database, casino or direct marketing)
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran or disability or any other federal, state or local protected class.
#J-18808-Ljbffr
Job Description Assist the Direct Marketing Manager in the implementation of direct marketing programs set by corporate Marketing Shared Services departments, Regional and Property Marketing to execute multi-property and property-specific direct marketing campaigns.
Responsibilities
Coordinating direct marketing campaigns with the DM Manager and with corporate, regional and property marketing teams and outside vendors
Keeping all parties informed of project timelines with open, clear, honest communication
Executing mail and email programs from campaign creation to completion in a timely manner, efficiently and accurately in Salesforce ensuring guest offers are viewable and redeemable on property
Providing all necessary data, copy and art files to selected vendors with the DM Manager’s approval
Reviewing all creative and live data proofs for accuracy
Maintaining drop schedule, reconciling invoices and postage
Qualifications
Demonstrate database/direct mail program design, production and fulfillment expertise
Knowledge and understanding of direct mail and familiarity with variable data printing integration with advanced customization capabilities
Ability to successfully execute multiple streams of work in a challenging dynamic environment
Proactive, takes initiative and able to work independently with minimal direction while also functioning and contributing as part of a team
Ability to plan, prioritize and organize effectively, handle multiple high priority projects concurrently and react quickly to shifting priorities
Excellent written and oral communication skills, detail orientated, extensive proofreading experience
Must be able to obtain/maintain any necessary certifications and/or licenses as required by local gaming regulations
Knowledge of CRM systems, Salesforce
Proficient in Microsoft Office (Excel, Word, Outlook, PowerPoint, etc.)
Minimum of two years related work experience (database, casino or direct marketing)
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran or disability or any other federal, state or local protected class.
#J-18808-Ljbffr