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University of Texas

Social Media Strategist, Marketing and Communications, Moody College of Communic

University of Texas, Austin, TX, United States, 78716

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* Collaborate with the marketing communications team to conceptualize, create, and distribute audience-focused social media and digital storytelling content that promotes Moody College’s brand, impact, programs, and events.* Develop and leverage photography, video, memes, and dynamic storytelling to enhance college communication channels.* Lead and mentor digital engagement interns, guiding production and curation of written, visual, and multimedia content aligned with strategic goals.* Manage editorial calendars and assignments for Moody College and designated department/program channels.* Ensure a steady flow of innovative, high-quality content that meets key performance metrics for reach, engagement, and shareability.* Oversee and grow the college’s official social media channels by staying current with trends and technologies.* Collect and analyze performance data to inform strategy and provide metrics-based recommendations for improved visibility and reach.* Other duties as assigned* Bachelor's degree with major coursework in public relations, journalism, communications, marketing or related field.* Four or more years managing social media and digital content for a brand or organization. Proven ability to creating engaging and evolving social media content.* Experience planning or creating full range of story-telling methods with strong writing and storytelling skills.* Proven expertise in photography and producing video and multimedia content (storyboarding, filming, editing).* Skilled at disseminating branded content in appropriate channels for optimum exposure and engagement with key audiences.* Strong organizational skills with the ability to manage multiple projects simultaneously combined with attention to detail and commitment to delivering high-quality work.* Proficiency in social media platforms and analytics tools.* Familiarity with Adobe Creative Suite or similar tools.* Creative thinker with an eye for design and detail.* Seven years of relevant experience.* Moody College graduate.* Familiarity with and passion for higher education and/or The University of Texas.**Start Here, Change the World**At The University of Texas at Austin, tradition meets innovation in the heart of a city that frequents lists of the best places to live and work. Named by Forbes as one of America's Best Large Employers for the sixth year in a row in 2025, UT offers both a dynamic work environment and a gateway to vibrant local culture. Whether you're at the forefront of the student experience, conducting world-changing research or supporting the engine that drives Texas’ flagship university, working at UT means making a lasting impact on our city, our state and our world.Our more than 20,000 faculty and staff empower 55,000+ students to challenge ideas, pursue passions and shape their futures. Joining UT, you’ll become part of a community dedicated to making a meaningful impact on campus and throughout the world.Please see our .**Comments and Inquiries:**Email comments to hrsc@austin.utexas.edu. For questions or concerns regarding equal opportunity only, contact .Additional information for applicants can be found on the Human Resources web page: . For more job information, call the Human Resource Service Center at (512) 471-4772, or toll-free at (800) 687-4178. #J-18808-Ljbffr