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Withers

Digital Marketing Coordinator

Withers, Los Angeles, California, United States, 90079

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Overview Digital Marketing Coordinator

– Los Angeles, CA. Hybrid office (3 days a week). Annual salary $70,000–$85,000.

Report to Senior Marketing and Business Development Manager; dotted line to Head of US Marketing & Business Development.

Responsibilities

Campaigns and communications

Assist in planning, executing, and distributing digital campaigns.

Create and draft content for internal communications and external channels (social media, website, email) to promote wins, initiatives, and campaigns.

Branding and design

Develop, design, and edit visually compelling, on‑brand marketing materials (client alerts, invitations, sponsorship ads, social media assets, brochures, event collateral, newsletters, and presentations).

Maintain and update content on the firm’s website.

Ensure firm content is on‑brand.

Tracking and analytics

Research, analyze, and report on digital marketing performance using data‑driven insights to optimize outcomes.

Improve email marketing performance using CRM (InterAction), email management system (Vuture), and analytics from social media and website traffic.

Support SEO and SEM initiatives to improve visibility and engagement.

Stay informed on digital marketing trends and share innovative ideas.

Event support

Coordinate logistics for events, sponsorships, and client receptions (invitations, RSVPs, registration, materials, branding, vendor coordination).

Create and update mailing lists, liaise regularly with CRM team, and provide guidance and best practices to troubleshoot and ensure team leverages CRM.

Provide on‑site support for events, including early mornings or evenings as needed.

Research and profile‑raising projects

Conduct research on clients, competitors, and industry trends to support pitches, RFPs, and marketing initiatives.

Assist with directory and award submissions, promoting recognitions and updating profiles.

Administrative projects

Track, coordinate, and calendar marketing projects, campaigns, and BD activities.

Assist with onboarding and training of marketing and business development team members regarding marketing technology software, processes, and systems.

Support various marketing and business development projects as required.

Qualifications

Bachelor’s degree in Marketing, Business, or related field.

2-4 years of marketing experience, preferably in a law firm, financial services, or professional services environment.

Preferred Technical Proficiency

Microsoft Office (Word, Excel, PowerPoint)

Adobe Creative Suite

Web-based skills

Google Analytics or other web analytics platforms

HTML/CSS

Social media (LinkedIn, Instagram)

Email management systems (EMS)

Customer relationship management (CRM) systems

Familiarity with Zoom, Microsoft Teams, AI tools, podcast recording, and experience with editing videos/podcasts (plus).

Core Competencies

Attention to detail, proactive, anticipates follow‑up actions, resourceful, adaptable, and positive team‑focused attitude.

Eager to develop new skills and continuously improve through feedback and training.

Strong judgment and ability to prioritize multiple tasks in a fast‑paced environment.

Excellent interpersonal and communication skills—both written and verbal.

Self‑starter who works independently and collaboratively and takes pride in their work.

Additional Requirements

Available for early morning or evening events as needed.

In‑office presence three days per week.

Ability to interact credibly, diplomatically, and with integrity with various stakeholders.

About Withers A law firm focused on people, performance, and collaboration. Withers has supported some of the world’s most remarkable people and organizations for 125 years. The firm structures, grows, and preserves capital and protects reputations, relationships, and ideas. Withers is a culture of high performance, delivering excellent service consistently across the firm, and is committed to integrity, quality, and collaboration.

Equal Opportunities Employment Statement The firm is an Equal Employment Opportunity employer. Employment at the firm is based upon personal capabilities and qualifications without regard to race, color, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, disability, veteran status, gender identity or expression, genetic information, or any characteristic protected by law. The firm prohibits and will not tolerate discrimination or harassment on the basis of any of these classifications.

If you require special assistance or an accommodation to use our website to apply for a position, please contact the firm at 203‑789‑1320 or email us.recruiting@withersworldwide.com. Determinations on requests for reasonable accommodation are made on a case‑by‑case basis.

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