Activate Talent
Activate Talent is hiring: 39334081912- Junior Media Buyer in Austin
Activate Talent, Austin, TX, United States, 78716
Junior Paid Media Buyer
About the Role
We're looking for a Junior Paid Media Buyer with 3+ years of experience running performance marketing campaigns on Meta, TikTok, and other paid social platforms. You're someone who's comfortable inside Ads Manager, eager to learn, and hungry to scale.
This role is ideal for someone who's passionate about direct-to-consumer (DTC) marketing, has strong foundational skills in paid media, and wants to deepen their knowledge of creative strategy, attribution, and full-funnel growth.
What You'll Be Doing
Paid Social Execution & Support
- Assist in the day-to-day management of campaigns across Meta, TikTok, and emerging platforms
- Launch, monitor, and optimize ads based on performance targets (ROAS, CPA, CAC, etc.)
- Help structure campaigns for testing different creative, audiences, and funnel stages
- Report on campaign results and highlight trends or anomalies to senior team members
Data & Reporting
- Pull data from platforms like Meta Ads Manager, TikTok Ads, and attribution tools like Triple Whale
- Support the creation of reports and dashboards for internal updates
- Analyze basic campaign metrics (CTR, CVR, ROAS) and assist with identifying optimization opportunities
Creative Collaboration
- Work closely with the creative team to suggest ad angles, hooks, and formats based on what's performing
- Help organize creative assets and provide feedback loops between media and design
- Assist in tracking creative fatigue and suggesting refreshes
Learning & Strategy Development
- Support senior buyers in building media plans
- Participate in brainstorming sessions on strategy, planning, and creative direction
- Stay up to date on platform changes, trends, and best practices