Senior Director, HIV Treatment Marketing, ISL-LEN HCP Promotions

* Oversee the development and implementation of strategic and tactical promotional plans for the HIV Treatment long acting market and ISL-LEN brand.* Develop the ISL-LEN launch strategy and Plan of Action (POA) for field sales teams; coordinate with Commercial Learning and Development (CL&D) to and provide guidance to implement.* Distill market research findings into insights that support the strategy, positioning, messaging and POA. Coordinate with market insights team to set future direction for insight generation.* Cultivating relationships with thought leaders, key customers, and professional organizations.* Partner cross functionally with Legal, Medical, Clinical, Regulatory and Public Affair and other functions, leading cross-functional projects as needed. Ensure successful collaboration with our Alliance partner and field leaders.* Work in close conjunction with commercial operations to establish and optimize appropriate procedures, systems, metrics, and infrastructures.* Collaborate with other local and global marketing leads as well as sales leads to ensure coordinated approach with respect to product promotions across the liver portfolio.* Oversee relevant agency relationships and performance.* Develop marketing solutions to a wide range of complex problems which require the regular use of ingenuity and innovation. Ensures solutions are consistent with organization objectives.* Assist with forecasting and budget decisions.* Lead the promotions team to develop and execute all promotional materials (both personal and non-personal).* Lead, in partnership with CL&D, the training for ISL-LEN with marketing and sales teams.* Leading a cross-functional team to monitor and understand the evolving landscape of long acting treatments in HIV. Provide recommendations for resource allocation (i.e., marketing mix) to adjust accordingly.* High performing HCP marketer with the ability to set a vision and provide direction across diverse internal and external stakeholders* Strategic thinker with innovative mindset and can make decisive decisions and recommendations among a set of key strategic choices.* Must have an entrepreneurial thinking and be confident working within a fast paced and challenging environment.* Adept at forming and maintaining a collaborative work environment within cross functional teams, our global partners and members of the Alliance.* Recognized expertise in implementing a pharmaceutical brand and communication plan of action, and HCP targeting and activation.* Record of accomplishment in pharma/biotech /HCP marketing with an understanding of expense budget planning, tracking and ROI measurement.* Analytic thinker who can develop, interpret and guide tactical insights, measurements, and ROI evaluations to optimize executions and tactical plans.* Possess excellent strategic thinking skills with ability to formulate, develop and execute development strategy.* Proven leadership skills with an ability to set a vision, to lead change, and to lead and mentor others are required.* Excellent management skills including training, performance management, planning, prioritization, objective setting, recruitment and selection, meeting management and plan execution.* Must have strong executive presence with ability to command respect through exercise of sound business judgment and clear decision-making.* Excellent communication skills, highly competent presenter, able to gain credibility, engender trust and influence at all levels, strong partnering skills, bias for action and tangible results* Must possess a demonstrated ability to conceive, develop and implement multi-dimensional marketing and business plans.* Must have demonstrated excellence in project management and effectively directing and overseeing multiple projects/priorities.* Must be able to successfully perform highly complex budget management* Broad marketing and relevant cross functional experience required.* Strong product launch experience* Extensive knowledge and experience in pharmaceutical product life cycle management in a variety of therapeutic areas.* Leadership Qualities: Strategic Vision, Cross-functional Leadership, Project Management, Ability to influence with and without authority* 10+ years of marketing experience, primarily within pharma/biotech.* Prior people management experience required.* Biopharmaceutical or Pharmaceutical experience preferred.* MBA preferred, Bachelor’s degree in marketing or related fields required.* Healthcare professional promotional expertise in prior roles is preferred.* Extensive understanding of pharmaceutical regulatory requirements and impact on development of marketing materials experience or exposure to Gilead franchises is preferred.* Firm command of financial management with an understanding of revenue forecasting and expense budget planning and tracking.* Prior advertising, digital or communications agency experience a plus #J-18808-Ljbffr