Inventive AI
We are looking for a strategic and creative Product Marketing Manager who can clearly communicate product value, craft compelling narratives, and strengthen our market positioning. You will be the bridge between Product, Sales, and Marketing, ensuring our product messaging resonates with the right audience and drives adoption. This role focuses on storytelling, positioning, messaging, launch content and sales enablement, not performance or digital marketing execution.
Responsibilities
Develop clear and differentiated product messaging and value propositions for target user segments.
Translate complex product features into simple, customer‑centric benefits and narratives.
Define product voice, tone, and communication guidelines across all channels.
Support product launches with messaging frameworks, pitch decks, email sequences, campaign themes, and launch content.
Partner with Product and Sales to build GTM plans, including buyer journey, use‑cases, and storytelling angles.
Create high‑impact product marketing assets such as product one‑pagers, case studies, comparison battlecards, website copy, FAQs, demo scripts, and sales pitch decks.
Equip Sales with narratives, objection‑handling guides, and content that improves conversions.
Deeply understand customer needs, workflows, purchasing triggers, and pain points.
Conduct customer interviews, competitor research, and market analysis to strengthen positioning.
Track industry trends and recommend messaging improvements based on data and customer feedback.
Requirements
2-6 years of experience in Product Marketing, Product Content, SaaS Marketing, or B2B Storytelling roles.
Ability to simplify complex tech into clear, persuasive messaging.
Strong writing and presentation skills, you enjoy storytelling and crafting narratives that influence buying decisions.
Experience working closely with Product, Sales, and Growth teams.
Strong customer empathy, you ask why? to get to the root of user pain points.
Data‑driven approach to testing and optimising messaging.
Bonus: Experience in SaaS, AI/ML, B2B enterprise products, or GTM‑focused roles.
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Responsibilities
Develop clear and differentiated product messaging and value propositions for target user segments.
Translate complex product features into simple, customer‑centric benefits and narratives.
Define product voice, tone, and communication guidelines across all channels.
Support product launches with messaging frameworks, pitch decks, email sequences, campaign themes, and launch content.
Partner with Product and Sales to build GTM plans, including buyer journey, use‑cases, and storytelling angles.
Create high‑impact product marketing assets such as product one‑pagers, case studies, comparison battlecards, website copy, FAQs, demo scripts, and sales pitch decks.
Equip Sales with narratives, objection‑handling guides, and content that improves conversions.
Deeply understand customer needs, workflows, purchasing triggers, and pain points.
Conduct customer interviews, competitor research, and market analysis to strengthen positioning.
Track industry trends and recommend messaging improvements based on data and customer feedback.
Requirements
2-6 years of experience in Product Marketing, Product Content, SaaS Marketing, or B2B Storytelling roles.
Ability to simplify complex tech into clear, persuasive messaging.
Strong writing and presentation skills, you enjoy storytelling and crafting narratives that influence buying decisions.
Experience working closely with Product, Sales, and Growth teams.
Strong customer empathy, you ask why? to get to the root of user pain points.
Data‑driven approach to testing and optimising messaging.
Bonus: Experience in SaaS, AI/ML, B2B enterprise products, or GTM‑focused roles.
#J-18808-Ljbffr