Road to Hire
Senior Director, Marketing and Communications | Road to Hire
Road to Hire, Charlotte, North Carolina, United States, 28245
Senior Director, Marketing and Communications | Road to Hire
Road to Hire is seeking exceptional mission‑aligned talent to join its team as it pivots to a new chapter and positions itself for new heights of success and organizational excellence. As a Senior Director, Marketing and Communications, you will be a dynamic and strategic core leadership team member, driving a comprehensive marketing and communications strategy across the organization. Reporting directly to the Chief Operating Officer, you will lead a dedicated team while serving as a key architect of our external presence and stakeholder engagement efforts.
This role represents a unique opportunity to shape and execute integrated marketing and communications strategies that amplify our mission, strengthen stakeholder relationships, and drive organizational growth. The successful candidate will be a proven leader who thrives in a collaborative environment and brings both strategic vision and hands‑on execution capabilities.
Interested and qualified candidates are encouraged to apply early. Applications will be accepted until Monday, December 8th, at 5:00 pm EST.
Key Responsibilities Strategic Leadership
Develop and implement comprehensive marketing and communications strategy aligned with organizational objectives
Serve as a key member of the core leadership team, contributing to strategic planning and organizational direction
Partner with executive leadership to ensure consistent messaging and brand positioning across all touchpoints
Lead strategic planning processes for marketing and communications initiatives
Executive and CEO Communications
Develop and execute executive communications strategy, including thought leadership positioning
Craft high‑impact messaging for CEO and senior leadership across multiple channels and audiences
Manage executive speaking opportunities, media interviews, and public appearances
Create and oversee production of executive content including speeches, presentations, and written communications
Public Relations and Media Strategy
Design and implement comprehensive PR strategy to enhance organizational visibility and reputation
Build and maintain relationships with key media contacts, journalists, and industry influencers
Manage crisis communications protocols and serve as primary media liaison
Develop and execute media campaigns that support organizational priorities and initiatives
Digital and Social Media Leadership
Oversee digital marketing strategy across all platforms and channels
Lead social media strategy, content creation, and community engagement efforts
Provide creative direction for digital campaigns, visual content, and multimedia assets
Drive digital campaigns that increase awareness, engagement, and conversion
Ensure brand consistency and voice across all digital touchpoints
Donor and Philanthropy Communications
Partner closely with VP, Philanthropy and External Affairs to develop donor communication strategies
Create compelling donor‑focused content that drives engagement and retention
Support major gift solicitation through strategic communications and stewardship materials
Develop and execute comprehensive donor journey communications
Website and Digital Presence
Oversee website strategy, content management, and user experience optimization
Ensure website serves as effective hub for organizational communications and engagement
Lead digital asset management and content governance processes
Drive website analytics and optimization efforts
Events and Stakeholder Engagement
Develop communications strategy for organizational events, conferences, and stakeholder gatherings
Oversee event marketing, promotion, and communications execution
Create engaging content and materials that enhance event experiences
Manage post‑event communications and follow‑up strategies
Team Leadership and Development
Lead, mentor, and develop a high‑performing marketing and communications team
Provide creative direction and editorial oversight for all team‑produced content and campaigns
Foster collaborative culture and professional growth opportunities for team members
Manage team workflows, project priorities, and resource allocation
Build team capabilities through hiring, training, and strategic development initiatives
Required Qualifications Experience and Leadership
Minimum 8+ years of progressive marketing and communications leadership experience
At least 5 years of direct team leadership and management experience
Proven track record of developing and executing comprehensive communications strategies with measurable results
Demonstrated experience leading cross‑functional initiatives and managing multiple stakeholder relationships
Education and Technical Knowledge
Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related field
Deep knowledge of communications systems, practices, and emerging technologies
Proficiency with digital marketing tools, analytics platforms, and content management systems
Understanding of SEO, SEM, social media algorithms, and digital marketing best practices
Mission Alignment and Sector Knowledge
Strong orientation and alignment with organizational mission and values
Comprehensive understanding of nonprofit landscape, donor relations, and philanthropic communications
Experience working in mission‑driven organizations or cause‑related communications
Core Competencies
Exceptional project leadership and management capabilities
Outstanding written and verbal communication skills with demonstrated excellence as a strong writer across multiple formats and audiences
Creative direction capabilities with ability to guide visual and content creative development
Strategic thinking with ability to translate vision into actionable plans
Data‑driven approach to measuring optimizing communications effectiveness
Crisis management and issues communications experience
Preferred Qualifications
Master's degree in Communications, Marketing, or related field
Experience in nonprofit fundraising communications and donor stewardship
Background in integrated marketing campaigns and brand management
Experience with marketing automation platforms and CRM systems
Public speaking and presentation experience
Compensation Compensation Range: Actual compensation is based on qualifications, and experience.
Benefits
Health Insurance Coverage (medical, dental, and vision)
Life Insurance
Short and Long‑Term Disability Insurance
Flexible Spending Accounts
Paid Time Off
Holiday Pay
401(k) with match
Employee Assistance Program
Paid Parental Bonding Benefit Program
About Road to Hire Road to Hire invests in the untapped potential of young adults by breaking down barriers to career success. We provide continuous support from high school classrooms, through college into high‑paying careers, and equip young professionals with the skills, confidence, and opportunities to unlock economic mobility and lasting career growth. Road to Hire is headquartered alongside Red Ventures corporation, its founding corporate partner. R2H is considered RV Corporate’s social impact vertical while maintaining its status as a standalone 501(c)(3) nonprofit organization.
Reports to: Chief Operating Officer Location Requirements: This position requires residence in Charlotte, NC with in‑office presence Tuesday through Thursday. Remote work is available Monday and Friday unless special requirements are requested by the CEO. Occasional weekends and evenings may be required to support the CEO/COO or R2H events/initiatives.
Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person’s merit and qualifications.
We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com.
If you are based in California, we encourage you to read this important information for California residents linked here.
#J-18808-Ljbffr
This role represents a unique opportunity to shape and execute integrated marketing and communications strategies that amplify our mission, strengthen stakeholder relationships, and drive organizational growth. The successful candidate will be a proven leader who thrives in a collaborative environment and brings both strategic vision and hands‑on execution capabilities.
Interested and qualified candidates are encouraged to apply early. Applications will be accepted until Monday, December 8th, at 5:00 pm EST.
Key Responsibilities Strategic Leadership
Develop and implement comprehensive marketing and communications strategy aligned with organizational objectives
Serve as a key member of the core leadership team, contributing to strategic planning and organizational direction
Partner with executive leadership to ensure consistent messaging and brand positioning across all touchpoints
Lead strategic planning processes for marketing and communications initiatives
Executive and CEO Communications
Develop and execute executive communications strategy, including thought leadership positioning
Craft high‑impact messaging for CEO and senior leadership across multiple channels and audiences
Manage executive speaking opportunities, media interviews, and public appearances
Create and oversee production of executive content including speeches, presentations, and written communications
Public Relations and Media Strategy
Design and implement comprehensive PR strategy to enhance organizational visibility and reputation
Build and maintain relationships with key media contacts, journalists, and industry influencers
Manage crisis communications protocols and serve as primary media liaison
Develop and execute media campaigns that support organizational priorities and initiatives
Digital and Social Media Leadership
Oversee digital marketing strategy across all platforms and channels
Lead social media strategy, content creation, and community engagement efforts
Provide creative direction for digital campaigns, visual content, and multimedia assets
Drive digital campaigns that increase awareness, engagement, and conversion
Ensure brand consistency and voice across all digital touchpoints
Donor and Philanthropy Communications
Partner closely with VP, Philanthropy and External Affairs to develop donor communication strategies
Create compelling donor‑focused content that drives engagement and retention
Support major gift solicitation through strategic communications and stewardship materials
Develop and execute comprehensive donor journey communications
Website and Digital Presence
Oversee website strategy, content management, and user experience optimization
Ensure website serves as effective hub for organizational communications and engagement
Lead digital asset management and content governance processes
Drive website analytics and optimization efforts
Events and Stakeholder Engagement
Develop communications strategy for organizational events, conferences, and stakeholder gatherings
Oversee event marketing, promotion, and communications execution
Create engaging content and materials that enhance event experiences
Manage post‑event communications and follow‑up strategies
Team Leadership and Development
Lead, mentor, and develop a high‑performing marketing and communications team
Provide creative direction and editorial oversight for all team‑produced content and campaigns
Foster collaborative culture and professional growth opportunities for team members
Manage team workflows, project priorities, and resource allocation
Build team capabilities through hiring, training, and strategic development initiatives
Required Qualifications Experience and Leadership
Minimum 8+ years of progressive marketing and communications leadership experience
At least 5 years of direct team leadership and management experience
Proven track record of developing and executing comprehensive communications strategies with measurable results
Demonstrated experience leading cross‑functional initiatives and managing multiple stakeholder relationships
Education and Technical Knowledge
Bachelor's degree in Communications, Marketing, Public Relations, Journalism, or related field
Deep knowledge of communications systems, practices, and emerging technologies
Proficiency with digital marketing tools, analytics platforms, and content management systems
Understanding of SEO, SEM, social media algorithms, and digital marketing best practices
Mission Alignment and Sector Knowledge
Strong orientation and alignment with organizational mission and values
Comprehensive understanding of nonprofit landscape, donor relations, and philanthropic communications
Experience working in mission‑driven organizations or cause‑related communications
Core Competencies
Exceptional project leadership and management capabilities
Outstanding written and verbal communication skills with demonstrated excellence as a strong writer across multiple formats and audiences
Creative direction capabilities with ability to guide visual and content creative development
Strategic thinking with ability to translate vision into actionable plans
Data‑driven approach to measuring optimizing communications effectiveness
Crisis management and issues communications experience
Preferred Qualifications
Master's degree in Communications, Marketing, or related field
Experience in nonprofit fundraising communications and donor stewardship
Background in integrated marketing campaigns and brand management
Experience with marketing automation platforms and CRM systems
Public speaking and presentation experience
Compensation Compensation Range: Actual compensation is based on qualifications, and experience.
Benefits
Health Insurance Coverage (medical, dental, and vision)
Life Insurance
Short and Long‑Term Disability Insurance
Flexible Spending Accounts
Paid Time Off
Holiday Pay
401(k) with match
Employee Assistance Program
Paid Parental Bonding Benefit Program
About Road to Hire Road to Hire invests in the untapped potential of young adults by breaking down barriers to career success. We provide continuous support from high school classrooms, through college into high‑paying careers, and equip young professionals with the skills, confidence, and opportunities to unlock economic mobility and lasting career growth. Road to Hire is headquartered alongside Red Ventures corporation, its founding corporate partner. R2H is considered RV Corporate’s social impact vertical while maintaining its status as a standalone 501(c)(3) nonprofit organization.
Reports to: Chief Operating Officer Location Requirements: This position requires residence in Charlotte, NC with in‑office presence Tuesday through Thursday. Remote work is available Monday and Friday unless special requirements are requested by the CEO. Occasional weekends and evenings may be required to support the CEO/COO or R2H events/initiatives.
Red Ventures is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at Red Ventures is based solely on a person’s merit and qualifications.
We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact accommodation@redventures.com.
If you are based in California, we encourage you to read this important information for California residents linked here.
#J-18808-Ljbffr