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Webgility

VP of Marketing

Webgility, Mission, Kansas, United States

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Are you a hands-on growth leader ready to scale a high-potential SaaS business?

Webgility is the leading automation platform for ecommerce accounting—and we’re looking for a Vice President of Growth to lead our end-to-end marketing and growth engine across channels, products, and audiences.

This is a high-impact, hands-on leadership role where you’ll build and execute a unified growth strategy, manage a talented remote team, and deliver measurable impact on pipeline, revenue, and efficiency. If you thrive in fast-growing B2B SaaS environments and have deep knowledge of the US SMB ecommerce market, this role was built for you.

What You’ll Own

Define and execute a unified growth and marketing strategy across paid, organic, ABM, outbound, lifecycle, and partner channels

Translate business goals into pipeline targets, coverage models, and campaign roadmaps

Own and manage the marketing budget with a focus on ROI and scalable growth

Build and continuously optimize a multi-product GTM plan that spans awareness, acquisition, and activation

Own marketing-sourced pipeline generation and lead volume across the entire funnel

Run high-impact demand gen programs via SEO, paid media, content, outbound, and digital/in-person events

Drive conversion rate optimization (CRO) and full-funnel improvements (MQL → SQL → Close)

Continuously test, iterate, and refine campaigns, messaging, and channel mix

Lead and mentor a high-performing remote team across demand gen, content, product marketing, ops, and design

Recruit and develop top talent, and maintain a high standard of execution and collaboration across time zones

Manage agency/vendor relationships to scale channel execution when needed

Cross-Functional Collaboration

Work closely with the CEO, Sales, and Product to align on revenue strategy, feedback loops, and messaging

Support partner marketing and customer marketing to expand reach and improve lifecycle performance

Contribute to roadmap planning by providing insights on buyer behavior, competitive positioning, and market trends

Champion the use of AI tools across marketing ops, content creation, segmentation, and optimization

Stay on the leading edge of marketing technology and automation to accelerate execution and personalization

Success Metrics

Exceed pipeline contribution targets and marketing ROI goals

Grow MQL → SQL conversion rates and shorten sales cycles

Lower CAC while scaling lead quality and velocity

Drive sustained growth in website traffic, brand recall, and customer engagement

Why Webgility?

Clear category leader with strong customer love and growing market presence

Mission-driven team helping SMBs thrive in ecommerce

High-ownership, high-impact leadership role with room to scale

Fully remote team with a collaborative and transparent culture

Requirements What You Bring

15+ years of B2B marketing/growth experience with 3+ years in a SaaS leadership role

Proven success scaling from Series A to B/C, with deep focus on the US SMB and mid-market

Expertise across performance marketing, ABM, SEO, CRO, outbound, and lifecycle campaigns

Strong analytical and forecasting skills with knowledge of funnel KPIs, CAC, ROAS, and attribution models

Hands-on mastery of HubSpot, GA4, SEO/SEM tools, paid media platforms, and reporting tools

Experience managing distributed remote teams and working cross-functionally in high-growth environments

Demonstrated use of AI tools in growth and marketing contexts

Familiarity with the ecommerce ecosystem (Shopify, Amazon, QuickBooks, etc.) is a big plus

As a team member at Webgility, you’ll enjoy:

Work-Life Integration: We fully support Remote Working, paid time off, parental leaves to allow our employees flexibility in an ever-evolving work culture

On-the-Job Training & Development: We encourage learning and growth through access to multiple 1:1 sessions, learning platforms, and on-the-job training

Health & Wellness: Prioritizing employee well-being, we offer annual wellness sessions, unlimited access to a gaming room, and a well-equipped fitness center

Hardware & Internet: Remote employees get the hardware delivered straight to their doorstep. They are also eligible for reimbursement of the internet services.

Family Insurance: Group health insurance with the no-capping model that covers employees, spouses, and children

Rewarding Culture: We honor our employees' accomplishments through thoughtful recognition programs, annual employee awards, annual meet-ups, and celebrate even the smallest of wins

Open-Door Policy: Approachable management, monthly town halls to openly share ideas, transparent feedback mechanism, and leadership visibility are our success pillars

Location : This position is 100% remote in India, and a reliable internet connection is necessary to complete job duties.

Compensation : 80L – 1Cr (including a 10–20% performance-linked variable pay)

Sound like you? Let’s talk.

Apply now to shape the future of growth at Webgility.

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