Lowe's Pro Supply
Digital Marketing Manager
Lowe's Pro Supply, Mooresville, North Carolina, United States, 28115
This range is provided by Lowe's Pro Supply. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$100,000.00/yr - $120,000.00/yr Additional compensation types
Annual Bonus The Digital Marketing Manager oversees digital campaigns, content strategy, and performance analytics to elevate Lowe’s Pro Supply’s online presence and support business growth. Drive Performance and Revenue to the bottom line. Essential Functions; • Develop and execute digital marketing strategies across SEO, SEM, email, display, and social media • Lead content curation and influencer engagement to enhance brand visibility on Lowes.com • Collaborate with cross-functional teams (Product/Merchandising) CC, Analytics, Content Production, ) to optimize digital merchandising and customer experience • Manage campaign budgets and ensure ROI through data-driven performance tracking • Drive omni-channel engagement strategies to increase customer retention and frequency • Monitor trends and emerging technologies to innovate digital outreach and commerce tactics Minimum Qualifications: • Bachelor’s degree in Marketing, Communications, or related field; MBA preferred or equivalent experience • 5+ years of experience in digital marketing, preferably in B2B or retail • Strong knowledge of digital platforms, analytics tools (Google Analytics, Adobe), and CRM systems • Proven ability to manage cross-functional teams and external agencies • Excellent communication, project management, and analytical skills Preferred Qualifications: • Experience with influencer marketing and content strategy • Familiarity with home improvement or professional supply markets • Ability to translate data insights into actionable marketing strategies • Generate Revenue and Growth thru technology enhancements and innovative tactics Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries Wholesale Referrals increase your chances of interviewing at Lowe's Pro Supply by 2x Inferred from the description for this job
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$100,000.00/yr - $120,000.00/yr Additional compensation types
Annual Bonus The Digital Marketing Manager oversees digital campaigns, content strategy, and performance analytics to elevate Lowe’s Pro Supply’s online presence and support business growth. Drive Performance and Revenue to the bottom line. Essential Functions; • Develop and execute digital marketing strategies across SEO, SEM, email, display, and social media • Lead content curation and influencer engagement to enhance brand visibility on Lowes.com • Collaborate with cross-functional teams (Product/Merchandising) CC, Analytics, Content Production, ) to optimize digital merchandising and customer experience • Manage campaign budgets and ensure ROI through data-driven performance tracking • Drive omni-channel engagement strategies to increase customer retention and frequency • Monitor trends and emerging technologies to innovate digital outreach and commerce tactics Minimum Qualifications: • Bachelor’s degree in Marketing, Communications, or related field; MBA preferred or equivalent experience • 5+ years of experience in digital marketing, preferably in B2B or retail • Strong knowledge of digital platforms, analytics tools (Google Analytics, Adobe), and CRM systems • Proven ability to manage cross-functional teams and external agencies • Excellent communication, project management, and analytical skills Preferred Qualifications: • Experience with influencer marketing and content strategy • Familiarity with home improvement or professional supply markets • Ability to translate data insights into actionable marketing strategies • Generate Revenue and Growth thru technology enhancements and innovative tactics Seniority level
Seniority level Mid-Senior level Employment type
Employment type Full-time Job function
Job function Marketing Industries Wholesale Referrals increase your chances of interviewing at Lowe's Pro Supply by 2x Inferred from the description for this job
Medical insurance Vision insurance 401(k) Get notified about new Digital Marketing Manager jobs in
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