EdPlus at Arizona State University
Associate UX Content Strategist
EdPlus at Arizona State University, Scottsdale, Arizona, us, 85261
Associate UX Content Strategist – EdPlus at Arizona State University
EdPlus is a dynamic unit of Arizona State University focused on the design and scalable delivery of digital teaching and learning models. We are seeking a curious, passionate, and adaptable Associate UX Content Strategist to join the Strategic Communications and Content Operations team.
Overview As part of the AI Content Strategy part of the team, you will create, edit, and maintain digital content across ASU Online and other products. You will learn content strategy, systems thinking, content governance, and AI‑driven approaches to content creation and management while contributing to digital experiences that help students access higher education.
Responsibilities
Create, edit, and optimize content across ASU Online’s website and digital experiences, including program pages, blogs, landing pages, and email campaigns.
Support content strategy and execution for marketing campaigns, the ASU undergraduate application, and partnership projects.
Edit content for quality and consistency, ensuring each piece meets brand, voice, tone, accessibility, and style standards.
Partner with UX designers, product managers, SEO strategists, developers, campaign managers, and other cross‑functional roles to create content that supports the user journey, strengthens the brand, and aligns with business goals.
Use UX research, SEO insights, and other data to identify and implement content improvements that enhance content quality, performance, accessibility, and usability.
Assist with maintaining content systems, including content libraries, the Guru knowledge base, and ASU Online CMS (Drupal).
Assist with A/B testing, message testing, and content experiments to identify what content most effectively engages students and improves performance.
Collaborate with teammates to keep content documentation up to date, including style guides, messaging frameworks, and process documents.
Participate in developing, maintaining, and optimizing governance workflows and content processes.
Stay current on content and UX best practices and help champion clear, strategic, brand‑aligned, and user‑centered content across projects.
Support the testing and maintenance of custom AI content tools, including related prompt libraries, templates, and documentation.
Learn and apply new approaches in content strategy, AI, and other emerging technologies to help create more efficient and personalized content experiences for students while maintaining quality and brand standards.
Assume additional duties or projects as assigned.
Minimum Qualifications
Bachelor’s degree and three (3) years of relevant experience; or equivalent combination of experience and training.
Desired Qualifications
Bachelor’s degree or higher in a related field.
Excellent writing and editing skills, with the ability to simplify complex information and create clear, engaging content for diverse audiences.
Basic understanding of UX principles, accessibility, and SEO best practices.
Strong interest in content strategy, user experience, content systems, and emerging technologies such as AI.
Proven ability to collaborate effectively with cross‑functional partners, including design, product, SEO, and marketing teams.
Strategic mindset with curiosity about using research, data, and testing to improve content performance.
Familiarity with content management systems (Drupal preferred), design tools (Figma preferred), project management software (Jira preferred), and collaboration tools (FigJam, Coda, Slack, etc.).
Curiosity and willingness to learn new technologies, tools, and skills, including AI‑assisted methods for content creation and optimization.
Strong communication, organizational skills, and the ability to balance multiple priorities in a fast‑paced environment.
Enthusiasm for higher education and a deep commitment to ASU’s Charter and mission to expand access and student success.
Additional Notes NOTE:
This is not a fully remote position. Must be able to reliably commute to Scottsdale, AZ.
Required to answer in cover letter:
Describe a project where you wrote or optimized content that helped an audience better understand a complex topic or take an action. What was your approach?
Tell us about a project where you worked with teammates from different disciplines (design, development, product, marketing, etc.). How did you collaborate to solve a problem or improve a digital experience?
What excites you most about how AI and technology are shaping the future of content strategy?
Salary & Benefits Base salary $71,500 – $72,000 per year (DOE). Benefits include retirement, family resources, tuition reduction, health and vision insurance, hospital stays, paid maternity and paternity leave, and tuition assistance.
ASU offers a total compensation package that includes valuable employee benefits. Explore options here.
Your desk will be located in SkySong, the ASU Scottsdale Innovation Center.
Application Deadline Apply before midnight Arizona time: Monday, December 8, 2025.
#J-18808-Ljbffr
Overview As part of the AI Content Strategy part of the team, you will create, edit, and maintain digital content across ASU Online and other products. You will learn content strategy, systems thinking, content governance, and AI‑driven approaches to content creation and management while contributing to digital experiences that help students access higher education.
Responsibilities
Create, edit, and optimize content across ASU Online’s website and digital experiences, including program pages, blogs, landing pages, and email campaigns.
Support content strategy and execution for marketing campaigns, the ASU undergraduate application, and partnership projects.
Edit content for quality and consistency, ensuring each piece meets brand, voice, tone, accessibility, and style standards.
Partner with UX designers, product managers, SEO strategists, developers, campaign managers, and other cross‑functional roles to create content that supports the user journey, strengthens the brand, and aligns with business goals.
Use UX research, SEO insights, and other data to identify and implement content improvements that enhance content quality, performance, accessibility, and usability.
Assist with maintaining content systems, including content libraries, the Guru knowledge base, and ASU Online CMS (Drupal).
Assist with A/B testing, message testing, and content experiments to identify what content most effectively engages students and improves performance.
Collaborate with teammates to keep content documentation up to date, including style guides, messaging frameworks, and process documents.
Participate in developing, maintaining, and optimizing governance workflows and content processes.
Stay current on content and UX best practices and help champion clear, strategic, brand‑aligned, and user‑centered content across projects.
Support the testing and maintenance of custom AI content tools, including related prompt libraries, templates, and documentation.
Learn and apply new approaches in content strategy, AI, and other emerging technologies to help create more efficient and personalized content experiences for students while maintaining quality and brand standards.
Assume additional duties or projects as assigned.
Minimum Qualifications
Bachelor’s degree and three (3) years of relevant experience; or equivalent combination of experience and training.
Desired Qualifications
Bachelor’s degree or higher in a related field.
Excellent writing and editing skills, with the ability to simplify complex information and create clear, engaging content for diverse audiences.
Basic understanding of UX principles, accessibility, and SEO best practices.
Strong interest in content strategy, user experience, content systems, and emerging technologies such as AI.
Proven ability to collaborate effectively with cross‑functional partners, including design, product, SEO, and marketing teams.
Strategic mindset with curiosity about using research, data, and testing to improve content performance.
Familiarity with content management systems (Drupal preferred), design tools (Figma preferred), project management software (Jira preferred), and collaboration tools (FigJam, Coda, Slack, etc.).
Curiosity and willingness to learn new technologies, tools, and skills, including AI‑assisted methods for content creation and optimization.
Strong communication, organizational skills, and the ability to balance multiple priorities in a fast‑paced environment.
Enthusiasm for higher education and a deep commitment to ASU’s Charter and mission to expand access and student success.
Additional Notes NOTE:
This is not a fully remote position. Must be able to reliably commute to Scottsdale, AZ.
Required to answer in cover letter:
Describe a project where you wrote or optimized content that helped an audience better understand a complex topic or take an action. What was your approach?
Tell us about a project where you worked with teammates from different disciplines (design, development, product, marketing, etc.). How did you collaborate to solve a problem or improve a digital experience?
What excites you most about how AI and technology are shaping the future of content strategy?
Salary & Benefits Base salary $71,500 – $72,000 per year (DOE). Benefits include retirement, family resources, tuition reduction, health and vision insurance, hospital stays, paid maternity and paternity leave, and tuition assistance.
ASU offers a total compensation package that includes valuable employee benefits. Explore options here.
Your desk will be located in SkySong, the ASU Scottsdale Innovation Center.
Application Deadline Apply before midnight Arizona time: Monday, December 8, 2025.
#J-18808-Ljbffr