Razorfish
Associate Creative Director, Content Creation (on/off camera-freelance)
Razorfish, New York, New York, us, 10261
Company Description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Overview We’re looking for an Associate Creative Director, Content Creation (on/off camera). You are a social‑first creative leader with a strong understanding of content creation for TikTok and Instagram. This role is perfect for someone who thrives in fast‑paced environments, loves capturing trends, and can balance strategic thinking with hands‑on execution. You’ll collaborate with creative and strategy teams to concept and produce engaging, on‑trend video content for elevated fashion brands. This is a hybrid role, requiring three days in‑office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities
Content Ideation & Strategy
Brainstorm and pitch TikTok and Instagram video concepts aligned with current trends and brand objectives.
Partner with social strategists, influencers, and creators to develop compelling content ideas.
Create content highlighting fashion experts, apparel, shoes, and beauty.
Ensure overall creative is on‑brand but also inspires user engagement, wins affinity and is breakthrough and fresh.
Stay updated on industry and platform trends, competitor strategies, and audience behavior to inform content creation.
Content Production
Occasionally appear on camera or use hands for product modeling.
Capture and direct social‑first video content (TikTok: phone‑based, authentic; Instagram: DSLR, polished).
Shoot fashion‑focused videos featuring apparel, shoes, beauty, and expert Q&As.
Shoot and edit content on a daily/weekly basis.
Direct talent for simple Q&A or lifestyle shoots.
Editing & Post‑Production
Edit videos directly on mobile for TikTok; apply simple SFX and audio enhancements.
Utilize platform‑native audio and trending sounds effectively.
Deliver polished edits for Instagram using DSLR footage.
On‑Site Shoots – Travel to client flagship store or local locations for content capture as needed.
Qualifications
Bachelor’s Degree or higher in Fine Arts, Graphic Design, Digital Media Design, or Advertising/Portfolio school.
5+ year experience in an advertising or marketing agency.
An engaging portfolio that demonstrates both conceptual ability and art direction craft and social content creation.
Software Skills: Adobe Creative Suite (After Effects, Premiere, Photoshop, Illustrator, InDesign), Figma, Canva.
Bonus Points – Knowledge of luxury fashion labels/luxury aesthetics and industry trends.
Deep understanding of native TikTok video style, visual hooks, and trend‑driven storytelling.
Comfortable shooting with both phone (TikTok) and DSLR (Instagram).
Strong grasp of audio integration and basic sound editing.
Strategic thinker with proven experience in social‑first creative campaigns.
Experience collaborating with influencers and creators.
General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media.
Enthusiasm, big ideas and attention to details are welcome.
Strong written and verbal communication skills.
A creative mindset with a passion for storytelling and innovation.
Ability to work collaboratively in a fast‑paced environment.
You are passionate about the creative world and love to stay on top of the latest trends, strategies, and technologies as well as how competitors within the industry are doing things.
Ability to meet deadlines while maintaining high‑quality work.
Please provide portfolio link and resume when applying.
Additional Information At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12‑month period.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $61.34 - $96.53 Hourly. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/15/25.
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Overview We’re looking for an Associate Creative Director, Content Creation (on/off camera). You are a social‑first creative leader with a strong understanding of content creation for TikTok and Instagram. This role is perfect for someone who thrives in fast‑paced environments, loves capturing trends, and can balance strategic thinking with hands‑on execution. You’ll collaborate with creative and strategy teams to concept and produce engaging, on‑trend video content for elevated fashion brands. This is a hybrid role, requiring three days in‑office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
Responsibilities
Content Ideation & Strategy
Brainstorm and pitch TikTok and Instagram video concepts aligned with current trends and brand objectives.
Partner with social strategists, influencers, and creators to develop compelling content ideas.
Create content highlighting fashion experts, apparel, shoes, and beauty.
Ensure overall creative is on‑brand but also inspires user engagement, wins affinity and is breakthrough and fresh.
Stay updated on industry and platform trends, competitor strategies, and audience behavior to inform content creation.
Content Production
Occasionally appear on camera or use hands for product modeling.
Capture and direct social‑first video content (TikTok: phone‑based, authentic; Instagram: DSLR, polished).
Shoot fashion‑focused videos featuring apparel, shoes, beauty, and expert Q&As.
Shoot and edit content on a daily/weekly basis.
Direct talent for simple Q&A or lifestyle shoots.
Editing & Post‑Production
Edit videos directly on mobile for TikTok; apply simple SFX and audio enhancements.
Utilize platform‑native audio and trending sounds effectively.
Deliver polished edits for Instagram using DSLR footage.
On‑Site Shoots – Travel to client flagship store or local locations for content capture as needed.
Qualifications
Bachelor’s Degree or higher in Fine Arts, Graphic Design, Digital Media Design, or Advertising/Portfolio school.
5+ year experience in an advertising or marketing agency.
An engaging portfolio that demonstrates both conceptual ability and art direction craft and social content creation.
Software Skills: Adobe Creative Suite (After Effects, Premiere, Photoshop, Illustrator, InDesign), Figma, Canva.
Bonus Points – Knowledge of luxury fashion labels/luxury aesthetics and industry trends.
Deep understanding of native TikTok video style, visual hooks, and trend‑driven storytelling.
Comfortable shooting with both phone (TikTok) and DSLR (Instagram).
Strong grasp of audio integration and basic sound editing.
Strategic thinker with proven experience in social‑first creative campaigns.
Experience collaborating with influencers and creators.
General awareness and understanding of the digital landscape, including online campaigns, mobile experiences, and social media.
Enthusiasm, big ideas and attention to details are welcome.
Strong written and verbal communication skills.
A creative mindset with a passion for storytelling and innovation.
Ability to work collaboratively in a fast‑paced environment.
You are passionate about the creative world and love to stay on top of the latest trends, strategies, and technologies as well as how competitors within the industry are doing things.
Ability to meet deadlines while maintaining high‑quality work.
Please provide portfolio link and resume when applying.
Additional Information At Publicis Groupe, we offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12‑month period.
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $61.34 - $96.53 Hourly. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12/15/25.
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