Supervisor Communications Social Media Job at Connecticut Rivers Council, Scouti

Position: Supervisor Communications Social Media Location: Glen Jean, West Virginia (WV) Council website: https://www.summitbsa.org/ Position Overview We are seeking a dynamic professional to develop and execute external communications, marketing and social media strategies that elevate the Scouting America brand and programs. This role is pivotal in driving engagement, participation, and revenue growth through innovative and data‑driven approaches, collaborating and brainstorming across the organization. The ideal candidate will be a creative and data‑driven strategist to lead external communications and social media initiatives that inspire engagement, boost participation, and drive revenue growth. The Supervisor, Communications Social Media reports to the Manager of Business Development. Responsibilities Work with revenue generation leads to create communications and social media plans based on specific recommendations, connect with current and future customers, and increase program and brand visibility. Collaborate with cross‑functional teams and departments to develop social media marketing campaigns. Plan, create, publish, and consistently share new content. Set and measure key performance indicators (KPIs) for social media campaigns. Determine appropriate platforms and format to release content (e.g., print, web, mobile, etc.). Ensure on‑time releases in accordance with established timetables. Manage and adhere to marketing budget, maintain cost control, and anticipate and adjust budgets within financial guidelines and management oversight. Supervise, coach, train, develop, and evaluate the performance of staff. May lead and/or supervise volunteers, seasonal staff, and other external teams. Perform other job‑related duties as assigned. Competencies Knowledge of social media platforms and best practices across various channels (e.g., Facebook, Instagram, Twitter, TikTok, LinkedIn); digital marketing principles and campaign development; data analysis and reporting tools to track social media performance; content creation practices, including writing, editing, and graphic design. Skill in creating compelling and engaging social media content; organizing and prioritizing tasks and workflow efficiently; interpreting data to inform strategic decision‑making; interpersonal communication to collaborate effectively with cross‑functional teams; proficient use of social media management tools and platforms; motivating, coaching, and developing staff. Ability to develop engaging and successful social media campaigns that generate measurable results in terms of engagement, reach, and revenue; identify needs for improvement or enhancement in social media strategies and create solutions; manage multiple priorities under pressure; adapt to changing technology and consumer demand; present and explain complex concepts to stakeholders at all levels of the organization. Education Bachelor’s Degree in Marketing, Communications, Public Relations, Journalism, or a related field from an accredited college or university. Qualifications Minimum of three (3) years of experience in social media marketing and communications, preferably within a non‑profit or similar organizational setting, including leading and supervising social media teams or individual staff members. Must pass a criminal history background check. Benefits Scouting America is an equal‑opportunity employer. Benefits include major medical, prescription coverage, dental, vision, life insurance, short and long‑term disability, accidental death, and a Match Savings plan. We also offer a generous PTO policy and Scouting America holiday observances. Since 1910, Scouting America has encouraged personal growth by teaching youth how to set goals and achieve them with determination. Scouting America promotes a culture where youth, volunteers, and employees feel a sense of belonging—where every person feels respected and valued. We welcome families of all backgrounds to help prepare young people to serve as successful members and leaders of our nation’s diverse communities. Join us and help us mold the future leaders of America! #J-18808-Ljbffr