Constant Contact
Constant Contact is hiring: Head of Product Marketing (Remote) in New York
Constant Contact, New York, NY, US
At Constant Contact, we are seriously awesome people who take ownership and make an impact by operating with the mindset, integrity and courage of a small business owner. Here, we all play an integral part in helping business owners, entrepreneurs, nonprofits and individuals to succeed by giving them all the help and tools they need to grow online. We are looking for a strategic and dynamic Senior Director of Product Marketing to support key Product Marketing activities in the US and globally. This role will report to the VP of Product Marketing. In this leadership role, you will drive strategy for positioning, messaging, pricing/packaging, and help drive success in global markets. You will be part of the connective tissue between Product, Marketing, Sales, and Creative, ensuring our solutions align with customer needs and market demand to drive growth and adoption.
Own global growth strategy, including market research and market opportunity identification to inform product investments.
Help with resource allocation to ensure appropriate investment is being made in the highest yield areas.
Develop clear, consistent narratives across all touchpointsfrom web to sales to customer onboarding.
Build a customercentric marketing engine rooted in data, persona development, segmentation, and usage patterns.
Partner with corporate strategy and research team to conduct market maps, market sizing (TAM/SAM/SOM), competitive analysis, and market research to identify trends and opportunities.
Equip marketing, Sales, and Customer Success teams with tools, training, and collateral to effectively convey product value, including messaging guides, pitch decks, datasheets, case studies, claims, and proof points.
15+ years of experience in SaaS product marketing in consumer or SMB tech, with at least 5+ years in an executive leadership role. MBA preferred.
~ Proven track record leading product marketing in highgrowth, customercentric organizations. Exceptional storytelling and strategic thinking skills with a keen understanding of customer psychology.
~ Strong analytical capabilities to interpret data and translate into actionable insights. Expertise in competitive analysis, pricing, packaging, and gotomarket execution.
~ Comfortable in fastpaced environments and shifting priorities.
~ Pay Transparency - All Full Time Employees
$We are proud of our culture of diversity and inclusion, and were always working hard to strengthen and improve this culture. If youre passionate about supporting businesses and organizations, you wont find a better spot to share your talent. Were dedicated to improving the quality of our product from a customer standpoint and have a true desire to enable the success of businesses, nonprofit organizations, and community groups.
We encourage and support our team members to learn different aspects of the business, take on stretch assignments, seek coaching opportunities and professional development opportunities.
A generous paid time off policy and a competitive benefits package that supports the health and wellbeing of you and your family.
At Constant Contact, were all about work flexibility and are proud to serve our customers as a hybrid workforce. Our hybrid work model combines the convenience of remote work with access to our great office locations to collaborate inperson, participate in live trainings, and socialize with colleagues.
Application Deadline: 30 days. We do not discriminate on the basis of race, color, religion, sex, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, genetic information, veteran status or any other status protected under applicable law. If you require accessibility assistance applying for open positions, please contact talentacquisition@constantcontact.com.
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractors legal duty to furnish information.