Mesa Labs, Inc.
Director, Sales & Marketing (Healthcare)
Mesa Labs, Inc., Denver, Colorado, United States, 80285
Director, Sales & Marketing (Healthcare)
Are you looking for an opportunity to make a difference? At Mesa Labs we’re passionate about protecting the vulnerable by enabling scientific breakthroughs, ensuring product integrity, increasing patient and worker safety, and improving quality of life around the world.
At Mesa Labs we offer competitive wages, including potential bonus opportunities, equity awards, commission, and a comprehensive benefits package based on the position.
This is a remote position anywhere within the United States, with preferred locations being Bozeman, MT or Denver, CO.
Annual bonus opportunity of 22% based on company performance (if applicable per hiring authorization)
Annual equity award of $30,000
Outstanding Benefits and Perks We are proud to offer a variety of benefits that meet the diverse needs of our employees:
Eligible for benefits the first day of the month after you start
Tiered Medical, Dental and Vision Insurance options, Health savings (HSA), healthcare & dependent care flexible spending (FSA) accounts
Company paid short term and long-term disability (unless covered by a state disability plan)
Company paid life insurance and AD&D
Flexible Time Off Policy
Paid sick leave of 48 hours per calendar year
Eligible employees may receive four (4) weeks paid Care Giver leave after 1 year of service or in accordance with state leave laws
401(k) plan that provides a 4% Safe Harbor company match on a 4% employee contribution that begins on Day 1
Employee Wellness and Financial Assistance Resources through Cigna and NY Life
Nine (9) paid company holidays per year
This role supports Mesa's SDC business. Our Sterilization and Disinfection Control division manufactures and sells biological and chemical indicators that assess the effectiveness of sterilization and disinfection processes for pharmaceutical, healthcare, and dental industries.
Job Summary
The Director of Sales and Marketing – Healthcare at Mesa Labs is a strategic leadership role responsible for driving commercial success across the company’s healthcare-focused product lines. This individual will lead the development and execution of integrated sales and marketing strategies and tactics to expand market share, accelerate revenue and profitability growth, and strengthen customer engagement. This role overs elect global sales channels, marketing strategy and campaigns, key account management, and commercial team development, with a strong emphasis on data-driven decision-making. The ideal candidate brings deep experience in healthcare, particularly hospital and/or dental sales/marketing, a proven track record of commercial leadership, and the ability to inspire high-performing teams in a dynamic, purpose-driven environment.
Duties/Responsibilities
Develop and Execute Commercial Strategy:
Lead the creation and implementation of integrated sales and marketing strategies to drive revenue growth, profitability, and market share across healthcare product lines.
Sales Leadership:
Oversee global sales operations, including direct and channel sales teams, ensuring alignment with business objectives and performance targets.
Marketing Execution:
Direct downstream marketing initiatives including campaign development, product positioning, messaging, and promotional activities tailored to hospital and dental markets.
Customer Engagement:
Strengthen relationships with key customers, influencers, and stakeholders through targeted engagement strategies, account management, and customer experience programs.
Team Development:
Build, lead, and mentor a high-performing commercial team, fostering a culture of accountability, collaboration, and continuous improvement.
Market Intelligence:
Utilize competitive analysis, market trends, and customer insights to inform commercial decisions and refine go-to-market approaches.
Sales Enablement:
Equip sales teams with tools, training, and resources to effectively communicate value propositions and close deals.
Performance Management:
Establish and monitor KPIs for sales and marketing activities, using data-driven insights to optimize performance through Daily Management.
Cross-Functional Collaboration:
Partner with Product Management, Regulatory, and Operations to ensure successful product launches and sustained market success.
Budget Oversight:
Manage commercial budgets, ensuring efficient allocation of resources to maximize impact and return on investment.
Brand Stewardship:
Ensure consistent brand messaging and positioning across all customer touchpoints and marketing channels.
Experience/Education
Required Qualifications
Bachelor's degree in science, engineering, or business
10-15 years of progressive experience in sales and marketing roles within healthcare (hospital or dental)
Minimum 5 years people management experience in lead or leadership roles managing both marketing/product and sales teams
Experience launching new medical devices into US hospitals either through direct or distributor sales/marketing models, including selling through GPO/IDNs
Demonstrated experience managing global sales channels including distributor/channel management
Experience leading pricing analysis and strategy
Demonstrated experience building and executing integrated marketing campaigns, both inbound and outbound
Experience leading tradeshow strategy and execution, including measuring ROI
Experience building and developing high-performing sales and marketing teams across multiple geographies
Willingness and ability to travel domestically and internationally as needed to support commercial initiatives and team engagement (Approx. 20-25% of time)
Preferred Qualifications
Advanced degree (MS or MBA) in relevant scientific or business discipline
Cleaning and/or sterilization product experience
Consumables sales and marketing experience
Familiarity with CRM systems (Salesforce), marketing automation platforms, and data analytics tools to drive performance and insights.
Physical Demands:
Sitting: Often for extended periods at desks or meetings.
Standing or walking: Occasionally for meetings or office tasks.
Using computers: Typing and using office equipment.
Lifting: Light, less than 10 pounds.
Repetitive motions: Frequent use of keyboard and mouse.
Travel: as required to locations and clients with both domestic and international travel
Environmental Conditions:
Workspace: Climate control (air conditioning or heating) to ensure comfort.
Lighting: Adjustable lighting to reduce eye strain.
Noise Levels: The noise level is moderate, with occasional interruptions from phone calls and conversations. Use non-canceling headphones if necessary.
Ergonomics: Workstations with desk and adjustable chairs to support good postures.
Ventilation: Good ventilation to ensure a comfortable working environment, though this can vary depending on the building.
Mesa Labs is an Equal Employment Opportunity Employer.
Mesa Labs prohibits unlawful discrimination and harassment against applicants or employees based on age, race, sex, color, religion, creed, national origin or ancestry, disability, military status, sexual orientation, or any other status protected by applicable state or local law. Please note that Mesa Labs conducts criminal background checks upon offer acceptance.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.
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At Mesa Labs we offer competitive wages, including potential bonus opportunities, equity awards, commission, and a comprehensive benefits package based on the position.
This is a remote position anywhere within the United States, with preferred locations being Bozeman, MT or Denver, CO.
Annual bonus opportunity of 22% based on company performance (if applicable per hiring authorization)
Annual equity award of $30,000
Outstanding Benefits and Perks We are proud to offer a variety of benefits that meet the diverse needs of our employees:
Eligible for benefits the first day of the month after you start
Tiered Medical, Dental and Vision Insurance options, Health savings (HSA), healthcare & dependent care flexible spending (FSA) accounts
Company paid short term and long-term disability (unless covered by a state disability plan)
Company paid life insurance and AD&D
Flexible Time Off Policy
Paid sick leave of 48 hours per calendar year
Eligible employees may receive four (4) weeks paid Care Giver leave after 1 year of service or in accordance with state leave laws
401(k) plan that provides a 4% Safe Harbor company match on a 4% employee contribution that begins on Day 1
Employee Wellness and Financial Assistance Resources through Cigna and NY Life
Nine (9) paid company holidays per year
This role supports Mesa's SDC business. Our Sterilization and Disinfection Control division manufactures and sells biological and chemical indicators that assess the effectiveness of sterilization and disinfection processes for pharmaceutical, healthcare, and dental industries.
Job Summary
The Director of Sales and Marketing – Healthcare at Mesa Labs is a strategic leadership role responsible for driving commercial success across the company’s healthcare-focused product lines. This individual will lead the development and execution of integrated sales and marketing strategies and tactics to expand market share, accelerate revenue and profitability growth, and strengthen customer engagement. This role overs elect global sales channels, marketing strategy and campaigns, key account management, and commercial team development, with a strong emphasis on data-driven decision-making. The ideal candidate brings deep experience in healthcare, particularly hospital and/or dental sales/marketing, a proven track record of commercial leadership, and the ability to inspire high-performing teams in a dynamic, purpose-driven environment.
Duties/Responsibilities
Develop and Execute Commercial Strategy:
Lead the creation and implementation of integrated sales and marketing strategies to drive revenue growth, profitability, and market share across healthcare product lines.
Sales Leadership:
Oversee global sales operations, including direct and channel sales teams, ensuring alignment with business objectives and performance targets.
Marketing Execution:
Direct downstream marketing initiatives including campaign development, product positioning, messaging, and promotional activities tailored to hospital and dental markets.
Customer Engagement:
Strengthen relationships with key customers, influencers, and stakeholders through targeted engagement strategies, account management, and customer experience programs.
Team Development:
Build, lead, and mentor a high-performing commercial team, fostering a culture of accountability, collaboration, and continuous improvement.
Market Intelligence:
Utilize competitive analysis, market trends, and customer insights to inform commercial decisions and refine go-to-market approaches.
Sales Enablement:
Equip sales teams with tools, training, and resources to effectively communicate value propositions and close deals.
Performance Management:
Establish and monitor KPIs for sales and marketing activities, using data-driven insights to optimize performance through Daily Management.
Cross-Functional Collaboration:
Partner with Product Management, Regulatory, and Operations to ensure successful product launches and sustained market success.
Budget Oversight:
Manage commercial budgets, ensuring efficient allocation of resources to maximize impact and return on investment.
Brand Stewardship:
Ensure consistent brand messaging and positioning across all customer touchpoints and marketing channels.
Experience/Education
Required Qualifications
Bachelor's degree in science, engineering, or business
10-15 years of progressive experience in sales and marketing roles within healthcare (hospital or dental)
Minimum 5 years people management experience in lead or leadership roles managing both marketing/product and sales teams
Experience launching new medical devices into US hospitals either through direct or distributor sales/marketing models, including selling through GPO/IDNs
Demonstrated experience managing global sales channels including distributor/channel management
Experience leading pricing analysis and strategy
Demonstrated experience building and executing integrated marketing campaigns, both inbound and outbound
Experience leading tradeshow strategy and execution, including measuring ROI
Experience building and developing high-performing sales and marketing teams across multiple geographies
Willingness and ability to travel domestically and internationally as needed to support commercial initiatives and team engagement (Approx. 20-25% of time)
Preferred Qualifications
Advanced degree (MS or MBA) in relevant scientific or business discipline
Cleaning and/or sterilization product experience
Consumables sales and marketing experience
Familiarity with CRM systems (Salesforce), marketing automation platforms, and data analytics tools to drive performance and insights.
Physical Demands:
Sitting: Often for extended periods at desks or meetings.
Standing or walking: Occasionally for meetings or office tasks.
Using computers: Typing and using office equipment.
Lifting: Light, less than 10 pounds.
Repetitive motions: Frequent use of keyboard and mouse.
Travel: as required to locations and clients with both domestic and international travel
Environmental Conditions:
Workspace: Climate control (air conditioning or heating) to ensure comfort.
Lighting: Adjustable lighting to reduce eye strain.
Noise Levels: The noise level is moderate, with occasional interruptions from phone calls and conversations. Use non-canceling headphones if necessary.
Ergonomics: Workstations with desk and adjustable chairs to support good postures.
Ventilation: Good ventilation to ensure a comfortable working environment, though this can vary depending on the building.
Mesa Labs is an Equal Employment Opportunity Employer.
Mesa Labs prohibits unlawful discrimination and harassment against applicants or employees based on age, race, sex, color, religion, creed, national origin or ancestry, disability, military status, sexual orientation, or any other status protected by applicable state or local law. Please note that Mesa Labs conducts criminal background checks upon offer acceptance.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.
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