Ace Hotel / Atelier Ace is hiring: Marketing Web Engineer in New York

Ace Hotel / Atelier Ace provided pay range This range is provided by Ace Hotel / Atelier Ace. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $100,000.00/yr - $115,000.00/yr Interested candidates must currently reside in either the Los Angeles, CA area or New York Metro area. Atelier Ace is the in-house creative studio behind Ace Hotels. We’re looking for a hands‑on Marketing Web Engineer — equal parts web updater, tag wrangler, and light coder — to keep our sites fresh, fast, accurately tracked, and integrated with our Guest Experience AI app. You’ll live in CMSes, GTM, GA4, and pixels; ship clean site updates; and make sure our data tells the truth. What you’ll do Website updates (daily/weekly): Update copy, imagery, modules, and landing pages across WordPress/Squarespace; manage promos, pop-ups, and offer pages for multiple properties. Tracking & pixels: Own GTM and GA4; implement and QA Meta, TikTok, Shop/Commerce, and partner pixels; maintain data layers; validate conversions and events. AI app integration: Embed and maintain the Guest Experience AI app (widgets, scripts, API keys); ensure correct data capture and consent handling. Data preparation for AI: Structure and format website data, user behavior signals, and content taxonomies to feed AI/ML models; ensure clean data pipelines for personalization engines. Analytics hygiene: Build/maintain tagging plans; run UTM checks; troubleshoot broken events; partner with marketing to verify attribution and fix gaps. Light coding: Write/modify HTML/CSS/JS for components, pop-ups, and micro‑interactions; debug front‑end issues; collaborate with engineering on small fixes. Integrations: Connect Revinate, Attentive/SMS, OpenTable, Shopify/Shop, and other third‑party tools via scripts and lightweight APIs. Experimentation: Set up A/B tests or simple experiments via GTM/CMS; report on outcomes and roll forward winning variants. Vendor coordination: Brief and manage external developers/agencies on scoped tasks; review deliverables and keep timelines honest. Governance: Maintain tag inventories, implementation docs, and change logs; steward consent mode & privacy requirements. You’ll thrive here if you have 2–4 years in web operations, marketing technology, or front‑end/analytics hybrid roles (agency or in‑house). Strong CMS skills (WordPress a must; Squarespace nice‑to‑have). Hands‑on GTM/GA4 expertise (custom events, dataLayer, consent mode, debug tools). Proven pixel implementation across Meta, TikTok, Google Ads, and partners. Familiarity with UTMs, basic SEO, page speed, and accessibility practices. Experience embedding scripts/widgets and wiring light API integrations. Curiosity about AI/ML applications in marketing and web experience (no expertise required, but enthusiasm essential). Comfort with rapidly evolving tools and willingness to experiment with emerging AI platforms. Clear written communication, fast follow‑through, and strong task ownership. Python or Node basics for light automation; experience with Shopify/Shop or Revinate; knowledge of Attentive/SMS, OpenTable, or hospitality booking flows; comfort with Figma and component‑based design systems. Understanding of LLM APIs (OpenAI, Anthropic, or open‑source models) and their practical applications. How we’ll measure success Accuracy: Tags/pixels fire as intended; verified conversions; clean GA4 reports. Velocity: Site/content changes ship quickly and correctly. Stability: Fewer tracking regressions; clear documentation and change logs. Impact: Experiments and optimizations that move engagement and conversion. Collaboration: Smooth handoffs with marketing, design, and external devs. Education Bachelor’s in a related field or equivalent hands‑on experience. Seniority level Mid‑Senior level Employment type Full‑time Job function Information Technology and Engineering Hotels and Motels, Retail, and Restaurants Benefits Medical insurance Vision insurance 401(k) Paid maternity leave Paid paternity leave Disability insurance #J-18808-Ljbffr