Fashion Institute of Design & Merchandising
Senior Marketing Coordinator
Fashion Institute of Design & Merchandising, New York, New York, us, 10261
At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we foster a culture of inclusion throughout our company and within our communities, we constantly ask ourselves: What is our impact on the world?
Watch Our Story: https://www.hdrinc.com/our-story
Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.
In the role of Senior Marketing Coordinator, we'll count on you to:
Lead the development, organization, and production of proposal, interview and marketing materials, including layout utilizing existing templates and brand standards.
Collaborate with other marketing coordinators, project managers, technical staff, business development leads, and pursuit teams.
Evaluate technical and non-technical content; write non-technical text; and edit and proofread all marketing communications for clarity, messaging, and persuasiveness.
Lead the development of interview presentation materials and coach interview teams.
Lead capture planning, conduct market sector research and competitor analysis, develop winning strategies, and provide message development for pursuits, including graphic development.
Prepare, update, and organize data in company systems, including pursuit information, project profiles, resumes, references, photography, proposal documents, and other marketing files
Coordinate conference attendance and sponsorships.
Support business development leads, client managers, and teams in the development of marketing strategies, client development, and pursuit capture planning.
Train and mentor team members on business development and marketing best practices.
Monitor client and industry websites for solicitation status
Help file proposal and presentation material upon submittal
Support management of client relationship management and financial systems to inform reporting metrics and dashboards
Maintain accurate project and resume data in business development systems
Arrange for professional photography on projects, as needed
Support development and implement of client plans, including long-term strategies to capture market share, as assigned
Support solicitation of formal client feedback
Administer implementation of the go/no-go decision process in accordance with HDR’s Matrix of Authority
Support content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
Support the development and publication of engaging digital content that reflects HDR’s brand and elevates our thought leadership
Support implementation of strategies that elevate HDR’s brand and technical talent with industry associations
Support creation of marketing collateral to support business development efforts.
Support fulfilling conference sponsorship benefits, as needed.
Maintain inventory of branded materials used for client visits, conferences and recruiting
Train and mentor employees on business development and marketing best practices
Create marketing collateral to support business development efforts
Plan and fulfill conference sponsorship benefits, as needed
Develop engaging internal communications content (announcements, presentations, videos, webinars)
Plan large, internal meetings (in-person or virtual)
Articulate HDR’s capabilities and competitive advantages
Perform other duties as needed.
Preferred Qualifications
Bachelor’s degree in a related field
Deep knowledge of the A/E/C industry’s standard approach to procurement of professional services
Ability and desire to engage with others in-person, including traveling to other HDR NY/NJ offices, as needed
Can work independently and cooperatively with diverse teams, as well as area, regional, and national technical managers and project staff
Requires little or no direction in area of specialization
Excellent organizational skills with ability to handle multiple tasks and meet deadlines
Local candidates preferred
Required Qualifications
A minimum of 2 years relevant industry experience
Excellent written and verbal communication skills
Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
Proficient in Adobe Creative Cloud applications, including InDesign
Demonstrated "self-starter" with a history of completing projects with limited oversight
What We Believe HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.
Our Commitment: As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.
Primary Location United States - New York
Industry Marketing/Communications
Schedule Full-time
Employee Status Regular
Business Class: Marketing and Admin
Job Posting At HDR, we are committed to the principles of employment equity.
We are an affirmative action and equal opportunity employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.
Ready to learn more? Let's work together to make great things possible.
We design solutions to the world’s greatest challenges. We’re always looking for great talent to join our global teams.
#J-18808-Ljbffr
Watch Our Story: https://www.hdrinc.com/our-story
Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community, but around the world.
In the role of Senior Marketing Coordinator, we'll count on you to:
Lead the development, organization, and production of proposal, interview and marketing materials, including layout utilizing existing templates and brand standards.
Collaborate with other marketing coordinators, project managers, technical staff, business development leads, and pursuit teams.
Evaluate technical and non-technical content; write non-technical text; and edit and proofread all marketing communications for clarity, messaging, and persuasiveness.
Lead the development of interview presentation materials and coach interview teams.
Lead capture planning, conduct market sector research and competitor analysis, develop winning strategies, and provide message development for pursuits, including graphic development.
Prepare, update, and organize data in company systems, including pursuit information, project profiles, resumes, references, photography, proposal documents, and other marketing files
Coordinate conference attendance and sponsorships.
Support business development leads, client managers, and teams in the development of marketing strategies, client development, and pursuit capture planning.
Train and mentor team members on business development and marketing best practices.
Monitor client and industry websites for solicitation status
Help file proposal and presentation material upon submittal
Support management of client relationship management and financial systems to inform reporting metrics and dashboards
Maintain accurate project and resume data in business development systems
Arrange for professional photography on projects, as needed
Support development and implement of client plans, including long-term strategies to capture market share, as assigned
Support solicitation of formal client feedback
Administer implementation of the go/no-go decision process in accordance with HDR’s Matrix of Authority
Support content marketing campaigns to strengthen our brand, increase our visibility, and showcase our thought leaders
Support the development and publication of engaging digital content that reflects HDR’s brand and elevates our thought leadership
Support implementation of strategies that elevate HDR’s brand and technical talent with industry associations
Support creation of marketing collateral to support business development efforts.
Support fulfilling conference sponsorship benefits, as needed.
Maintain inventory of branded materials used for client visits, conferences and recruiting
Train and mentor employees on business development and marketing best practices
Create marketing collateral to support business development efforts
Plan and fulfill conference sponsorship benefits, as needed
Develop engaging internal communications content (announcements, presentations, videos, webinars)
Plan large, internal meetings (in-person or virtual)
Articulate HDR’s capabilities and competitive advantages
Perform other duties as needed.
Preferred Qualifications
Bachelor’s degree in a related field
Deep knowledge of the A/E/C industry’s standard approach to procurement of professional services
Ability and desire to engage with others in-person, including traveling to other HDR NY/NJ offices, as needed
Can work independently and cooperatively with diverse teams, as well as area, regional, and national technical managers and project staff
Requires little or no direction in area of specialization
Excellent organizational skills with ability to handle multiple tasks and meet deadlines
Local candidates preferred
Required Qualifications
A minimum of 2 years relevant industry experience
Excellent written and verbal communication skills
Proficient in Microsoft Office applications, including Outlook, Word, Excel and PowerPoint
Proficient in Adobe Creative Cloud applications, including InDesign
Demonstrated "self-starter" with a history of completing projects with limited oversight
What We Believe HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.
Our Commitment: As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day. Our eight Employee Network Groups (Asian Pacific, Black, Hispanic/Latino(a), LGBTQ+, People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.
Primary Location United States - New York
Industry Marketing/Communications
Schedule Full-time
Employee Status Regular
Business Class: Marketing and Admin
Job Posting At HDR, we are committed to the principles of employment equity.
We are an affirmative action and equal opportunity employer. We consider all qualified applicants, regardless of criminal histories, arrest and conviction records.
Ready to learn more? Let's work together to make great things possible.
We design solutions to the world’s greatest challenges. We’re always looking for great talent to join our global teams.
#J-18808-Ljbffr