B. Riley Financial
GlassRatner: Chief Marketing Officer
B. Riley Financial, Atlanta, Georgia, United States, 30383
Join to apply for the
GlassRatner: Chief Marketing Officer
role at
B. Riley Financial .
GlassRatner Advisory & Capital Group LLC is a leading provider of specialty financial advisory services, including forensic accounting, litigation support, and more. We employ approximately 200 team members across the United States, Canada, and Mexico. We are seeking a full‑time
Chief Marketing Officer
for our Atlanta office.
Overview We are looking for a dynamic and strategic leader to drive our marketing efforts within a financial services environment. The ideal candidate will have deep expertise in developing and executing marketing strategies that drive growth, enhance brand reputation, and support client acquisition. Experience in a law firm or professional services setting is highly desirable.
Duties
Define and oversee the firm’s marketing and business development plan, ensuring it aligns with company objectives.
Contribute to overall strategy and present findings to the management committee.
Partner with business development teams to create campaigns that attract and retain high‑value clients.
Oversee client segmentation and targeted marketing programs.
Develop and execute comprehensive brand and digital marketing strategies, including social media, content marketing, and email campaigns.
Monitor key performance indicators, conduct market research, and use data‑driven insights to optimize marketing efforts and maximize lead generation.
Create and manage the marketing budget, track expenses, and ensure strong ROI.
Work with business development teams and firm leadership to support client acquisition, retention, and overall growth.
Manage public relations, crisis communications, and external messaging to protect and enhance the firm’s reputation.
Ensure web presence is maintained and develop innovative marketing programs such as white papers, blogs, and podcasts.
Support the CEO, who is marketing focused, in executing a strategy of heightened brand awareness among law firms and industry participants.
Education, Experience, and Skills
Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
10+ years of marketing leadership experience in financial services; law firm experience is a strong plus.
Proven success in strategic planning, brand management, and digital marketing.
Strong understanding of compliance and regulatory considerations in financial and legal industries.
Expertise in marketing technology platforms and analytics tools.
Experience in the financial services or legal industry is often required.
Ability to balance creative vision with data‑driven decision‑making.
Strong leadership and team‑building capabilities.
Strong existing network with business leaders and attorneys.
Benefits Competitive salaries, 401(k) retirement plan, paid holidays, vacation, sick leave, voluntary group medical, dental, and vision insurance, and company‑paid life and disability coverage.
Referrals increase your chances of interviewing at B. Riley Financial by 2x.
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GlassRatner: Chief Marketing Officer
role at
B. Riley Financial .
GlassRatner Advisory & Capital Group LLC is a leading provider of specialty financial advisory services, including forensic accounting, litigation support, and more. We employ approximately 200 team members across the United States, Canada, and Mexico. We are seeking a full‑time
Chief Marketing Officer
for our Atlanta office.
Overview We are looking for a dynamic and strategic leader to drive our marketing efforts within a financial services environment. The ideal candidate will have deep expertise in developing and executing marketing strategies that drive growth, enhance brand reputation, and support client acquisition. Experience in a law firm or professional services setting is highly desirable.
Duties
Define and oversee the firm’s marketing and business development plan, ensuring it aligns with company objectives.
Contribute to overall strategy and present findings to the management committee.
Partner with business development teams to create campaigns that attract and retain high‑value clients.
Oversee client segmentation and targeted marketing programs.
Develop and execute comprehensive brand and digital marketing strategies, including social media, content marketing, and email campaigns.
Monitor key performance indicators, conduct market research, and use data‑driven insights to optimize marketing efforts and maximize lead generation.
Create and manage the marketing budget, track expenses, and ensure strong ROI.
Work with business development teams and firm leadership to support client acquisition, retention, and overall growth.
Manage public relations, crisis communications, and external messaging to protect and enhance the firm’s reputation.
Ensure web presence is maintained and develop innovative marketing programs such as white papers, blogs, and podcasts.
Support the CEO, who is marketing focused, in executing a strategy of heightened brand awareness among law firms and industry participants.
Education, Experience, and Skills
Bachelor’s degree in Marketing, Business, or related field (MBA preferred).
10+ years of marketing leadership experience in financial services; law firm experience is a strong plus.
Proven success in strategic planning, brand management, and digital marketing.
Strong understanding of compliance and regulatory considerations in financial and legal industries.
Expertise in marketing technology platforms and analytics tools.
Experience in the financial services or legal industry is often required.
Ability to balance creative vision with data‑driven decision‑making.
Strong leadership and team‑building capabilities.
Strong existing network with business leaders and attorneys.
Benefits Competitive salaries, 401(k) retirement plan, paid holidays, vacation, sick leave, voluntary group medical, dental, and vision insurance, and company‑paid life and disability coverage.
Referrals increase your chances of interviewing at B. Riley Financial by 2x.
#J-18808-Ljbffr