Abe
Social Media Advertising Strategist (Remote US) - Future Opening
Abe, Nashville, Tennessee, United States, 37247
Social Media Advertising Strategist (Remote US) - Future Opening
Join to apply for the Social Media Advertising Strategist (Remote US) - Future Opening role at Abe.
Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams! Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you!
We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.
This role reports to the Associate Director and is a crucial part of the social media team. The Social Media Advertising Strategist (Internal Title: Account Strategist, LinkedIn Advertising) works directly with our mid‑market and enterprise clients and runs point on communicating results, creating custom strategies, and executing paid media deliverables. In this role, you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Maintain personal productivity and utilization
Work directly with Associate Director to ensure internal and client goals are achieved
Understand the value of programmatic campaigns
Drive cross‑sells, upsells and referrals via client relationships and professional network
Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
2+ years experience at a performance/digital marketing agency, with hands‑on B2B client support
Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
Understanding of LinkedIn ad units such as conversation ads, document ads, CTV and more
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more
Strong grasp of paid principles, including keyword research, ad copywriting, bid management, and optimization
Ability to analyze campaign performance using tools like Google Analytics, GA4, Excel or other analytics platforms
Experience driving results and measuring via OCT
Audience segmentation experience by tier, job title etc.
Proven success with mid‑market or enterprise accounts
Ability to translate and articulate strategy, telling stories with data
Competitive and curious mindset with strong problem‑solving skills
Passion for the cutting edge of industry, always looking for growth opportunities
Excellent organizational and prioritization skills, managing multiple projects simultaneously
Quality‑obsessed attitude, not losing soul for advertising
Ready to travel to visit clients approx. once per year, per client or as needed
What Success Looks Like
Encompass core values through every interaction, internally and externally
Effectively manage approximately five mid‑tier and enterprise accounts
Meet/exceed department KPIs (client growth, goal attainment, NSMs, Client Satisfaction)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client goals and objectives
Clearly communicate results to client point of contact and executives
Exceptional decision making in strategic direction for accounts
Benefits
Living wage: annual base salary range $70,000–$80,000 USD (estimate; may vary based on compensation practices and experience).
Medical, dental, vision plans, disability, and life insurance for you and your family; 100% employer‑paid for you and 50% contribution for dependents.
Mental – Access to certified therapists through Spring Health, membership to Headspace.
Physical – Physical therapy through Omada, fertility support through Carrot, Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care.
Time Off – Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, end‑of‑year recharge (closed Dec 24–Jan 1), paid parental leave.
Financial – Traditional and Roth 401(k) with 3% company match.
Bonus – Annual bonus based on tenure, scaling over time.
Work Environment Requirements As a remote‑first company, you’ll work from anywhere in the US. For some positions, we accommodate global opportunities in Canada, the UK, and Australia, provided you have the required work authorization and residence in that country. This role operates 100% virtually from your home office. Collaboration occurs via virtual meetings (Zoom) and Slack. You must operate a laptop computer (PC or Mac) and use software platforms and office productivity tools. Due to the nature of this role, you must be able to remain stationary for extended periods, observe and interpret written and verbal communication, have reliable internet access, and maintain a professional background. Reasonable accommodations may be made for qualified individuals with disabilities to perform essential job functions.
Contact: careers@directiveconsulting.com for reasonable accommodation inquiries.
Additional Information At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams! Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you!
We have experienced significant growth over the last few years and have stayed true to our culture, the best idea wins. We’re future-focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team! We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.
This role reports to the Associate Director and is a crucial part of the social media team. The Social Media Advertising Strategist (Internal Title: Account Strategist, LinkedIn Advertising) works directly with our mid‑market and enterprise clients and runs point on communicating results, creating custom strategies, and executing paid media deliverables. In this role, you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.
Roles & Responsibilities
Oversee and lead a collection of Social Media accounts
Serve as direct support to client contacts
Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
Build strategies for clients each quarter
Create, maintain, and optimize budgets for paid media campaigns
Deeply understand client positioning and unique value propositions
Confirm lead routing is accurate within a CRM
Maintain personal productivity and utilization
Work directly with Associate Director to ensure internal and client goals are achieved
Understand the value of programmatic campaigns
Drive cross‑sells, upsells and referrals via client relationships and professional network
Execute and optimize advertising campaigns within LinkedIn, including ad copywriting, TAM development, and targeting to maximize ROI
What You Offer
2+ years experience at a performance/digital marketing agency, with hands‑on B2B client support
Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
Understanding of LinkedIn ad units such as conversation ads, document ads, CTV and more
Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, ZoomInfo, 6Sense, and more
Strong grasp of paid principles, including keyword research, ad copywriting, bid management, and optimization
Ability to analyze campaign performance using tools like Google Analytics, GA4, Excel or other analytics platforms
Experience driving results and measuring via OCT
Audience segmentation experience by tier, job title etc.
Proven success with mid‑market or enterprise accounts
Ability to translate and articulate strategy, telling stories with data
Competitive and curious mindset with strong problem‑solving skills
Passion for the cutting edge of industry, always looking for growth opportunities
Excellent organizational and prioritization skills, managing multiple projects simultaneously
Quality‑obsessed attitude, not losing soul for advertising
Ready to travel to visit clients approx. once per year, per client or as needed
What Success Looks Like
Encompass core values through every interaction, internally and externally
Effectively manage approximately five mid‑tier and enterprise accounts
Meet/exceed department KPIs (client growth, goal attainment, NSMs, Client Satisfaction)
Build client trust and relationships that create consistent renewals
Cross‑sell services aligned with client goals and objectives
Clearly communicate results to client point of contact and executives
Exceptional decision making in strategic direction for accounts
Benefits
Living wage: annual base salary range $70,000–$80,000 USD (estimate; may vary based on compensation practices and experience).
Medical, dental, vision plans, disability, and life insurance for you and your family; 100% employer‑paid for you and 50% contribution for dependents.
Mental – Access to certified therapists through Spring Health, membership to Headspace.
Physical – Physical therapy through Omada, fertility support through Carrot, Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care.
Time Off – Unlimited PTO (minimum 2 weeks), paid company holidays, birthday off, end‑of‑year recharge (closed Dec 24–Jan 1), paid parental leave.
Financial – Traditional and Roth 401(k) with 3% company match.
Bonus – Annual bonus based on tenure, scaling over time.
Work Environment Requirements As a remote‑first company, you’ll work from anywhere in the US. For some positions, we accommodate global opportunities in Canada, the UK, and Australia, provided you have the required work authorization and residence in that country. This role operates 100% virtually from your home office. Collaboration occurs via virtual meetings (Zoom) and Slack. You must operate a laptop computer (PC or Mac) and use software platforms and office productivity tools. Due to the nature of this role, you must be able to remain stationary for extended periods, observe and interpret written and verbal communication, have reliable internet access, and maintain a professional background. Reasonable accommodations may be made for qualified individuals with disabilities to perform essential job functions.
Contact: careers@directiveconsulting.com for reasonable accommodation inquiries.
Additional Information At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr