Account Strategist, LinkedIn Advertising (Remote US) - Future Opening Job at Abe

Account Strategist, LinkedIn Advertising (Remote US) - Future Opening

Join to apply for the Account Strategist, LinkedIn Advertising (Remote US) - Future Opening role at Abe.

Are you a true marketing nerd with a passion for social media advertising? Do you love building new things with a team motivated to win? Then you may be the Senior Social Media Strategist of our dreams!

Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage and convert their target audiences. If you're ready to be part of something bold and transformational, this is the role for you!

We have experienced significant growth over the last few years and have stayed true to our culture – the best idea wins. We’re future‑focused and are looking for the right Senior Strategist with a growth mindset to join our evolving team.

We use Customer Generation, a marketing methodology developed by us that focuses on SQLs and customers instead of traditional metrics like MQLs. This role reports to the Associate Director and is a crucial part of the social media team, offering a unique opportunity to be on the ground floor of a fast‑growing specialty agency.

The Account Strategist, LinkedIn Advertising works directly with our mid‑market and enterprise clients and runs the point on communicating results, creating custom strategies and executing paid media deliverables. In this role you will gain experience creating high‑performing LinkedIn strategies for B2B businesses.

Roles & Responsibilities

• Oversee and lead a collection of social media accounts
• Serve as direct support to client contacts
• Weekly communication with vendors or operational partners to ensure alignment on tasks, work quality and improvements
• Build strategies for clients each quarter
• Create, maintain and optimize budgets for paid media campaigns
• Deeply understand client positioning and unique value propositions
• Confirm lead routing is accurate within a CRM
• Responsible for personal productivity and utilisation
• Work directly with the Associate Director to ensure internal and client goals are achieved
• Understand the value of programmatic campaigns
• Drive cross‑sells, upsells and referrals via client relationships and professional network
• Execute and optimise advertising campaigns within LinkedIn, including ad copywriting, TAM development and targeting to maximise ROI

What You Offer

• 2+ years experience working at a performance/digital marketing agency, with hands‑on experience supporting B2B clients
• Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
• Understanding of different ad units on the LinkedIn platform such as conversation ads, document ads, CTV and more
• Proficiency using advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense and more
• Strong understanding of paid principles, including keyword research, ad copywriting, bid management and campaign optimisation
• Ability to analyse campaign performance data using tools like Google Analytics, GA4, Excel or other analytics platforms to make data‑driven decisions
• Ability to drive results and measure via OCT
• Experience with audience segmentation by tier, job title etc.
• Proven and measurable success with mid‑market or enterprise accounts
• Ability to translate and articulate strategy and tell stories with data
• Equal parts competitive and curious; you’re a true problem solver
• You live on the cutting edge of the industry, always looking for opportunities to grow and share
• Ability to organise, prioritise and manage multiple projects simultaneously
• You’re quality‑obsessed and have not lost your soul for advertising
• Travel to visit clients approximately once per year as required

What Success Looks Like

• You encompass our core values through every interaction; internally and externally
• Effectively manage approximately five mid‑tier and enterprise accounts
• Meet and exceed department level KPIs, such as client growth and goal attainment – core KPIs will be client NSMs and client satisfaction scores
• Build client trust and relationships that create consistent renewals
• Cross‑sell services that align with client goals and objectives
• Clearly communicate results with client point of contact and executives
• Exceptional decision making as it relates to strategic direction for accounts

Benefits

• ???? We have a set living wage at Abe; the annual base salary range for this position based in the United States is $70,000‑$80,000 USD.
• ???? Medical, dental, vision plans, disability and life insurance coverage for you and your family that fit your lifestyle
  • Including a 100 % employer‑paid plan for you and a 50 % employer contribution for your dependents
• Benefits to support the whole person:
  • ???? Mental – access to certified therapists through Spring Health, membership to Headspace
  • ???? Physical – physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
  • ???? Time off – unlimited PTO (2‑week minimum), paid company holidays, your birthday off, end‑of‑year recharge (closed December 24 – January 1), paid parental leave
  • ???? Financial – traditional and Roth 401(k) with a 3 % company match
  • ???? Bonus – annual bonus based on tenure, scaled in total amount over time

Work Environment Requirements

As a remote‑first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state‑of‑the‑art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role operates 100 % virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom) and Slack. In this role you will be required to use a laptop computer (PC or Mac available), computer software platforms and other office productivity tools. Due to the nature of this role you must be able to remain stationary for extended periods, observe and interpret written and/or verbal communication, have reliable internet access and maintain a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

If you require reasonable accommodations in completing this application, interviewing, completing any pre‑employment testing or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.

Additional Information

At Abe, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Advertising Services