AUTODOC
Influencer Marketing Coordinator
AUTODOC is the largest and fastest-growing auto parts ecommerce platform in Europe. Present across 27 countries with over 5,500 employees, AUTODOC generated revenue of over €1.5 billion in 2024, supplying more than 8.4 million active customers with its 6.6 million vehicle parts and accessories for car, truck, and motorcycle brands.
Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!
The role of an
Influencer Marketing Coordinator
includes contributing to the design and execution of influencer campaigns, identifying and building relationships with industry influencers, and measuring the success of those campaigns. They ensure alignment with brand values and create content that resonates with the target audience and company goals.
Responsibilities
Develop and execute influencer marketing strategies and creative campaigns on the European market
Research and recruit influencers within niches from the European market
Support strategic paid/earned campaigns from negotiations to execution, ensuring messaging, content, and timeline is aligned, collaborating with brand launch teams
Market Research, Trend Analysis, and Competitors Researches on social media and within the influencer community
Building strong relationships with relevant influencers
Composing creative briefs for the campaigns on Social Media
Reaching out and communicating with influencers
Analyze and report the effectiveness of programs and competitive analysis for management
Develop, manage, and execute influencer marketing campaigns in the European market aligned with business goals (awareness, engagement, lead generation, sales, etc.).
Identify and establish relationships with relevant influencers, brand ambassadors, and content creators across social platforms across the European market (Instagram, YouTube, TikTok, etc.).
Campaign Development
Collaborate with internal teams (content, social media, product, etc.) to develop campaign ideas that resonate with target audiences.
Support strategic paid/earned campaigns from negotiations to execution, ensuring messaging, content, and timeline is aligned, collaborating with brand launch teams
Coordinate influencer-generated content that aligns with brand messaging, ensuring consistency and quality.
Compose creative briefs for the campaigns on Social Media
Performance Tracking & Optimization
Monitor campaign KPIs and objectives such as reach, engagement, impressions, conversions, and ROI.
Analyze the effectiveness of influencer campaigns and provide regular reporting to stakeholders with insights and recommendations for future improvement.
Trend Monitoring & Competitor Analysis
Stay up to date with social media and influencer marketing trends, platform updates, and best practices.
Conduct competitor research and analysis to inform influencer strategies and maintain a competitive edge.
Compliance & Contracts
Ensure that all influencer collaborations comply with FTC regulations, brand guidelines, and legal requirements.
Manage contracts, deliverables, and timelines to ensure smooth execution of influencer campaigns.
Requirements
Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
1 year + experience in marketing communications in influencer marketing, social media management, or digital marketing, with a proven track record of running successful influencer campaigns.
Strong understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and their role in influencer marketing.
Analytical mindset with the ability to translate data into actionable insights.
Creative thinker with a passion for staying on top of social media and digital marketing trends.
Ability to manage multiple projects and campaigns simultaneously in a fast-paced environment.
Fluent English + Russian and ability to maintain business communication
Keen interest in marketing communications and brand management
Problem‑solving and negotiation skills
Ability to work in a fast‑changing environment
Previous experience with foreign markets is a plus
Ability to combine manual and creative tasks
What do we offer?
Competitive salaries based on your professional experience
Stable employment in a fast‑growing international company
A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more
Guaranteed 26 vacation days per calendar year, regardless of seniority
An extra day off to celebrate your birthday
Mental Wellbeing Program – free and confidential mental and physical health support services for you and your immediate family, covering a wide range of personal and work‑related issues
AUTODOC corporate discount (up to €1,080 per year) for purchasing car parts at special rates for personal use
Opportunities for advancement, further training (over 650 courses on soft and hard skills available on our e‑learning platform), and coaching
Free English, German, and Polish language classes
Referral program with attractive incentives
Flexible working hours and hybrid work model
Join us today and let’s create a success story together!
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing
Industries: Technology, Information and Internet
#J-18808-Ljbffr
Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!
The role of an
Influencer Marketing Coordinator
includes contributing to the design and execution of influencer campaigns, identifying and building relationships with industry influencers, and measuring the success of those campaigns. They ensure alignment with brand values and create content that resonates with the target audience and company goals.
Responsibilities
Develop and execute influencer marketing strategies and creative campaigns on the European market
Research and recruit influencers within niches from the European market
Support strategic paid/earned campaigns from negotiations to execution, ensuring messaging, content, and timeline is aligned, collaborating with brand launch teams
Market Research, Trend Analysis, and Competitors Researches on social media and within the influencer community
Building strong relationships with relevant influencers
Composing creative briefs for the campaigns on Social Media
Reaching out and communicating with influencers
Analyze and report the effectiveness of programs and competitive analysis for management
Develop, manage, and execute influencer marketing campaigns in the European market aligned with business goals (awareness, engagement, lead generation, sales, etc.).
Identify and establish relationships with relevant influencers, brand ambassadors, and content creators across social platforms across the European market (Instagram, YouTube, TikTok, etc.).
Campaign Development
Collaborate with internal teams (content, social media, product, etc.) to develop campaign ideas that resonate with target audiences.
Support strategic paid/earned campaigns from negotiations to execution, ensuring messaging, content, and timeline is aligned, collaborating with brand launch teams
Coordinate influencer-generated content that aligns with brand messaging, ensuring consistency and quality.
Compose creative briefs for the campaigns on Social Media
Performance Tracking & Optimization
Monitor campaign KPIs and objectives such as reach, engagement, impressions, conversions, and ROI.
Analyze the effectiveness of influencer campaigns and provide regular reporting to stakeholders with insights and recommendations for future improvement.
Trend Monitoring & Competitor Analysis
Stay up to date with social media and influencer marketing trends, platform updates, and best practices.
Conduct competitor research and analysis to inform influencer strategies and maintain a competitive edge.
Compliance & Contracts
Ensure that all influencer collaborations comply with FTC regulations, brand guidelines, and legal requirements.
Manage contracts, deliverables, and timelines to ensure smooth execution of influencer campaigns.
Requirements
Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
1 year + experience in marketing communications in influencer marketing, social media management, or digital marketing, with a proven track record of running successful influencer campaigns.
Strong understanding of social media platforms (Instagram, TikTok, YouTube, etc.) and their role in influencer marketing.
Analytical mindset with the ability to translate data into actionable insights.
Creative thinker with a passion for staying on top of social media and digital marketing trends.
Ability to manage multiple projects and campaigns simultaneously in a fast-paced environment.
Fluent English + Russian and ability to maintain business communication
Keen interest in marketing communications and brand management
Problem‑solving and negotiation skills
Ability to work in a fast‑changing environment
Previous experience with foreign markets is a plus
Ability to combine manual and creative tasks
What do we offer?
Competitive salaries based on your professional experience
Stable employment in a fast‑growing international company
A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more
Guaranteed 26 vacation days per calendar year, regardless of seniority
An extra day off to celebrate your birthday
Mental Wellbeing Program – free and confidential mental and physical health support services for you and your immediate family, covering a wide range of personal and work‑related issues
AUTODOC corporate discount (up to €1,080 per year) for purchasing car parts at special rates for personal use
Opportunities for advancement, further training (over 650 courses on soft and hard skills available on our e‑learning platform), and coaching
Free English, German, and Polish language classes
Referral program with attractive incentives
Flexible working hours and hybrid work model
Join us today and let’s create a success story together!
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing
Industries: Technology, Information and Internet
#J-18808-Ljbffr