Virio
Head of Content Job at Virio in San Francisco
Virio, San Francisco, California, United States
Total Compensation: $250k – $500k / year
Location: San Francisco (in-person, 6 days/week)
About Virio
Virio is building the next-generation B2B GTM stack – an AI-powered content engine that turns executive thought leadership into a pipeline at scale. We help the fastest-growing B2B companies go to market through executive‑led content that drives revenue, not vanity metrics. We’re backed by investors and operators from LinkedIn, YouTube, HubSpot, Twitch, and Google. We’ve built a repeatable system for turning founder‑led content into meetings, pipeline, and brand power.
What You’ll Do
- Write high-quality LinkedIn posts every day for founders and executives – turning their ideas, voice, and into content that drives pipeline.
- Interview clients weekly to extract insights, stories, and strong opinions, then convert them into polished written posts in their voice.
- Own each client’s LinkedIn content strategy – content lanes, narrative arcs, posting cadence, and how their content supports their GTM goals.
- Develop the systems that support consistent, scalable content delivery for clients and for Virio including briefing frameworks, editorial reviews, reporting structures, and format innovation.
- Partner cross‑functionally with Sales, Product Marketing, Client Services, and Creative to align messaging and amplify results.
- Oversee quarterly content planning and strategic reviews for both Virio and key accounts, using data and insight to drive next‑step decisions.
Who You Are
- You are a LinkedIn creator – you’ve grown your own audience, post regularly, and know what good content looks like because you’ve done it yourself.
- Client‑obsessed – you treat content as a strategic lever to deepen relationships, drive renewals, and grow accounts.
- Strategic storyteller – you craft narratives that resonate with founders, CMOs, and GTM leaders – and tie them to real business outcomes.
- Content architect – you know how to build a content engine from scratch: formats, cadences, hooks, and systems that scale.
- Execution‑first – you don’t just pitch ideas – you write copy, ship posts, and iterate fast based on data.
- B2B‑native – you understand how content fits into the GTM motion – ABM, demand gen, founder brand, and sales enablement.
- Creative operator – you balance creative instinct with GTM rigor – thinking in hooks, CTAs, and commercial value.
- Team‑mindful – you love collaborating with designers, strategists, and AMs to turn client goals into standout campaigns.
- Startup‑ready – you thrive in ambiguity, move with urgency, and bring structure slowing velocity.
Bonus Points
- Strong writer with sharp taste and clear voice.
- Experience with LinkedIn‑native content strategy.
- Experience working directly with startup founders or C‑level execs on public brand positioning.
- Track record of turning content programs into a revenue growth engine.
- Experience ghostwriting or executive storytelling in a B2B context.
Why Join Virio
- Founding Seat – you’ll shape how we serve clients and how we scale content – two of the most critical levers in our business.
- You’ll own relationships and results – this isn’t a content desk job. You’ll sit at the heart of our revenue and growth engine.
- Career acceleration – success here puts you on track to lead growth in the next iconic GTM company.
- You’ll work with elite clients – founders, CMOs, and Series A+ GTM teams building fast – your impact will be immediate and visible.
- Top‑Shelf Benefits: 100% paid medical, dental, and vision + 401(k) + $1,000/month wellness & meals stipend. We take care of our people.