Content Lead Job at Creative Circle in Miami

Creative, Digital & Marketing Recruiter at Creative Circle

Our client in the IT solutions space is looking to hire a full time Content Lead to join their team, full time!

The Content Lead will own and execute their B2B content strategy. This role is perfect for someone who thrives in a fast‑paced environment, loves storytelling, and knows how to turn insights into compelling content that resonates with a B2B audience. You'll work closely with the founder to build a simple, scalable content system and create content that elevates the voices of our leadership and sales team—not just the company page.

This is a full time, direct hire role! The team works on site 3 days from their Miami, FL office.

Key Responsibilities

• Develop Content Pillars: Collaborate with the founder to define and refine core themes that align with our ICP (Ideal Customer Profile).
• Build a Content System: Listen to sales calls and analyze transcripts for insights; interview key team members to uncover stories and observations that resonate with prospects.
• Social Content Creation: Ideate and write LinkedIn posts for our sales team and leadership to share; focus on personal‑brand‑driven content rather than corporate messaging.
• Contribute to short‑form video strategy for LinkedIn, YouTube, and other platforms.
• Write scripts and act in a journalistic role—asking questions behind the camera to draw out authentic insights.
• Content Ideation: Continuously generate fresh ideas for posts, videos, and campaigns that engage and convert.

What We're Looking For

• Proven B2B Experience: Understanding how to create content that speaks to decision‑makers and drives engagement.
• Content System Builder: Experience developing repeatable processes for sourcing and creating content.
• LinkedIn Expertise: Skilled at writing posts that grab attention, spark conversation, and deliver value.
• Video Savvy: Ability to ideate and script short‑form videos that feel authentic and compelling.
• Storytelling Mindset: Journalistic approach to uncovering insights and turning them into narratives.

Nice‑to‑Have

• Familiarity with YouTube and LinkedIn video best practices.
• Experience working closely with founders or senior leadership on thought leadership content.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

Industries

Marketing Services