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AP Rochester

Marketing Coordinator

AP Rochester, West Henrietta, New York, United States, 14586

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This range is provided by AP Rochester. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $46.00/yr - $48.00/yr

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Placement Director/Recruiter at AP Professionals We have an excellent opportunity with a client located in the Henrietta area. If you are a detail-driven marketing professional with a knack for creativity, you will want to join our clients Marketing team as a Marketing Coordinator! This is an entry level position and perfect for a recent grad with an internship or some experience. You will play a key role in driving brand growth, campaign execution, push emails, and other critical communications internally and externally. You will assist the Marketing Team and Sales Director in managing marketing collateral, social media and event coordination. This is a temp-to-hire with pay between $46-48K

Responsibilities Marketing and Communications

Support sales team by providing selling tools e.g. value impact reports, brochures, promotional items and giveaways, and marketing materials that outline their offerings and brand positioning

Create customer and community facing presentations, flyers, push emails, literature

Create internal communications, including presentations, guides, organizational chart updates and other documents/tools to support training and awareness internally

Monitor and report on local and global news and events related to products, industry, customers; identifies trends and proposes new leads and opportunities

Communicate notices from Corporate and/or Company President

Assist with quarterly updates to the Distributor Operating Plan

Assist Sales Support Engineer with new product launches, including presenting to sales team and preparing digital and printed marketing materials

Maintain inventory and distribution of marketing material throughout the organization

Coordinate Inside Sales activity, and report on progress, trends and KPIs of team

Manage Company Website

Customer Experience

Plan and lead implementation of customer-facing events including training, tours of facility, customer appreciation events

Ensure registrants are welcomed and appropriately assigned to sales team

Support sales team in managing training calendar

Create, distribute & compile Customer Satisfaction surveys. Analyze results and present findings to leadership team

Closely monitor net promotor score (NPS) and provide updates to company and leadership team on trends and areas for improvement

Associate Experience

Plan / coordinate / lead implementation of company events including training, meetings, travel, company gatherings (holiday dinners, All Hands Meeting), and community projects

Coordinate associate news, birthdays, anniversaries via their internal website

Customer Relations Manager (CRM) Project Specialist

Act as CRM process leader and provide updates to associates as required.

Support CRM understanding for all associates, specifically support of sales team

Train new associates on CRM

Administrative & Key Support Initiatives

Supports organization and updates of company strategic plan

Orders promotional gear, giveaways, associate merchandise, business cards, literature

Participates in webinars

Engage on social media through LinkedIn to ensure appropriate presence and awareness to customers and community

Education

Bachelor’s degree in Marketing / Communications / Business preferred

Experience

Experience in leading marketing initiatives and project management skills preferred

Experience in CRM software, Hubspot or Microsoft CRM preferred

Experience with Adobe Illustrator, Photoshop preferred

Knowledge, Skills, Abilities, and Other Characteristics

Strong understanding of project ownership and accountability

Strategic thinker with experience in solving business problems

Desire to develop strong working relationships with customers and coworkers

Drive for personal development and contribution to a positive work environment and culture

Clear communication skills, verbal and written

Ability to work independently as well as with a team

Microsoft office skills – PowerPoint, Outlook, Word, and Excel

Detail oriented and organized

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing

Industries

Manufacturing

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